Overview
Work History
Education
Skills
Timeline
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NOOR NADWA KAMARUDDIN

E-Commerce Marketing Executive
Kuala Lumpur

Overview

10
10
years of professional experience
6
6
years of post-secondary education

Work History

Marketing Executive (E-Commerce )

Love, Bonito, Malaysia Sdn Bhd
07.2023 - Current
  • Involved in EDM from content planning to raising briefs, generating UTM links for each segments, sending testmails to fully launching EDM every week and for seasonal campaigns.
  • Maintain overall Onsite Request Centre to service and facilitate requests from Country teams.
  • Updating content on website across all touchpoints: Homepage Hero, mega menu, PLP banners, Carousel Banners, Website Pop-up, Sitewide Text banner, cart prompt, key visuals & messages (for Marketing campaigns).
  • CLP seasonal: Build campaign landing page on websites.
  • Create & Update CLP i.e., TRX Store Opening CLP, Festive CLP.
  • Request for Onsite pop up, assets & on Notion to Graphic Design
  • Create and troubleshoot promo codes and gift cards.
  • Promo Code: Create and troubleshoot with CX and Product teams for campaigns, GWP, KOL and track performance.
  • Actively conduct analysis to understand performance drivers (e.g. conversion rate, customer return rate, traffic and active users) by platforms, channels etc. to uncover improvement opportunities and present recommendations to stakeholders..

Business Development Executive

Love Bonito Sdn. Bhd.
09.2021 - 06.2023
  • Assisted in driving RM4.5 million in 2022 revenue through planning and executing promotion and leverage on online and offline partner's campaigns i.e., double date, payday, 11.11, 12.12, ZAP packages
  • Worked closely with other stakeholders to launch SiteGiant as marketplace synchronization tool for LAZADA and SHOPEE
  • Increase lead generation for SHOPEE by 80% and LAZADA by 20% through multiple initiatives i.e., vouchers, Shopee Ads, Follower Prize, Style by Shopee Giveaway exposure
  • Developed a playbook for Online Partner - Channel Development as reference manual for onboarding new hires or explaining account managing and processes to other teams
  • Manage ZALORA, LAZADA, SHOPEE and SiteGiant accounts and ensure 99% accuracy in product listing details and timeliness
  • Oversee and provide solutions for day-to-day issues on marketplace order fulfillment.

Warehouse Assistant

Love Bonito Sdn. Bhd.
08.2018 - 09.2021
  • Maintained accuracy at 99% on order fulfillment for all partners (ZALORA, LAZADA, SHOPEE) with minimum cancellation
  • Managed receiving, shipping, handling, distribution, and storage of all inventories moving in and out of warehouse and coordinated inventory transfers with related stakeholders i.e., Merchandising
  • Achieved and maintained 99% accuracy in stock count twice a year for office warehouse and participated in stock count in stores
  • Developed LBMY SOP stock management with warehouse team members and conducted theory and practical training for retail staff to streamline inventory process

Digital IT & Marketing Executive

Coativo Sdn. Bhd.
11.2017 - 05.2018
  • Designed, edited, and maintained editorial calendar and created more than 120+ textual and graphic posts for social media channel including memes, GIFs, and video content
  • Assisted website developer in developing recommendations and specifications for new corporate websites to improve customer satisfaction
  • Assisted in generating revenue through phone call sales, enrolment of new members, and maintaining relationships with existing and potential customers.

Officer G41

Ministry of Agriculture & Agro-based Industry Malaysia
04.2015 - 11.2017
  • Facilitated cross-functional team meetings to foster collaboration among 10+ stakeholders and cultivate problem-solving environment
  • Designed and developed high visibility executive presentation decks in PowerPoint to drive decision making process within organization
  • Maintained 99% data entry accuracy rate for all government letters, sector's minute meetings while updating over 10+ stakeholders including agencies, industries, and ministries.

IT Programmer

Columbus Softnex Sdn. Bhd.
02.2014 - 02.2015
  • Contribute to successful delivery of large-scale project such as Enterprise Risk Management System Telekom Malaysia within specific timeline (3 months)
  • Conducted training sessions over 2 months, educating Telekom staffs on risk management system which led to feedback score of 90% using complete user guide.

Education

Master of Business Administration -

University Teknologi Malaysia
Kuala Lumpur
01.2017 - 04.2019

Bachelor of Engineering - Computer and Communication System

University Putra Malaysia
Kuala Lumpur
06.2005 - 05.2009

Skills

Languages: Bahasa Melayu, English

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Timeline

Marketing Executive (E-Commerce )

Love, Bonito, Malaysia Sdn Bhd
07.2023 - Current

Business Development Executive

Love Bonito Sdn. Bhd.
09.2021 - 06.2023

Warehouse Assistant

Love Bonito Sdn. Bhd.
08.2018 - 09.2021

Digital IT & Marketing Executive

Coativo Sdn. Bhd.
11.2017 - 05.2018

Master of Business Administration -

University Teknologi Malaysia
01.2017 - 04.2019

Officer G41

Ministry of Agriculture & Agro-based Industry Malaysia
04.2015 - 11.2017

IT Programmer

Columbus Softnex Sdn. Bhd.
02.2014 - 02.2015

Bachelor of Engineering - Computer and Communication System

University Putra Malaysia
06.2005 - 05.2009

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NOOR NADWA KAMARUDDINE-Commerce Marketing Executive