Dynamic and passionate head with 20 years of vast experience overseeing and coordinating new product department in skincare, personal care & food supplement field. Recognized consistently for performance excellence and contribution to success in new product development area. Proven success in inspiring leadership and encouraging creative work environment.
Involved in new product development - skin care, personal care products & oral food supplement, product packaging & skincare device sourcing, regulatory, Quality Management team
- Strategize new product development & lead the team to source and develop new product to meet business objectives
- Drives conceptualization of product ideas, develop and bring to commercialization of new products according to marketing calendar
- Keep abreast with forthcoming trends to constantly identify new product development opportunities to stay ahead in the market competition
- Lead the team in constructing, improvising marketing or sale tools to support product launches
- Strategize, drive, lead the team to ensure correct technical information is channeled to all relevant stakeholders effectively.
- Develop strategies to ensure products developed are more cost effective for better profitability.
- Team engagement for better team efficiency & productivity, cross-functional communication.
- Lead regulatory affair team to manage product registration and ensure compliance.
- Lead QA/QC team to ensure product quality and customer satisfaction in accordance to quality management system
- Lead product sourcing team to source packaging materials and consumables
-Lead a Research team to conduct in house product efficacy test to support the marketing of products.
Involved in new product development - skin care, personal care products & oral food supplement, product packaging & skincare device sourcing, regulatory.
- Strategize new product development & the team to source and develop new product to meet business olead bjectives
- Drives conceptualization of product ideas, develop and bring to commercialization of new products according to marketing calendar
- Keep abreast with forthcoming trends to constantly identify new product development opportunities to stay ahead in the market competition
- Lead the team in constructing, improvising marketing or sale tools to support product launches
- Strategize, drive, lead the team to ensure correct technical information is channeled to the all relevant stakeholders effectively.
- Develop strategies to ensure products developed are more cost effective for better profitability.
- Team engagement for better team efficiency & productivity, cross-functional communication.
- Lead regulatory affair team to manage product registration and ensure compliance.
Involved in new product development & marketing of food Supplement & OTC products
- formulating, product sourcing, packaging, product evaluation, product testing, product registration and design marketing write–up for range of health products.
- Keep abreast with product trend, source and development, subsequently arrange for product launch to being in revenue.
- Monitoring sales, sales target, stock movement, design marketing and promotion plan
- Develop selling tips/tools, share and train the trainer or stockist every months
Leadership
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