Sathyabarathy Thigambaram

I founded Navirrah Content Creation Services in 2020. NCCS is a digital marketing and content creation agency. The pandemic presented a unique opportunity to explore new areas of expertise and upskill toward new media. With my passion for innovation and prose, I initiated content marketing and new media solutions to build a robust digital presence for enterprises. AAs a Master's student in Integrated Marketing Communication, I am obtaining advance training in various IMC areas including branding, strategic PR, digital strategy, content ideation, social media, brand touch points, and consumer psychology. I utilize my knowledge in academic and traditional media to develop strategic content ideas for businesses, helping them effectively reach their intended audience and establish a strong brand presence. Below are some of the projects executed.

University Sains Malaysia

Module Writing

Writing modules for branding course.

Astro Indian Programming

Onsite Producer for Thaipusam 2024 Live Show

Producer for onsite location at Batu Caves for a 24 hrs live TV show capturing Thaipusam celebration, conducting interviews and discussions.

Seek Sail Inc.

Website content writing for a company for a yacht and boat charter booking platform. It is a local company company but operates globally.

Sheela's Spice, Jay Kicker & Oh My Biz

Strategize content ideation, manage social media and video content.

Baagos Production House

Consulting content for TV

Writing proposal for a TV show to be presented to FINAS and Astro.

Nasi Kandar Penang (Kelana Jaya)

Conceptualize and design marketing material and culinary photography.

Lucentdekz Sdn.Bhd.

Flyer Content Creation

Writing content for product

• Managed the live sports stats team, produced boxing for the 2018 Asian Games Jakarta, and handled on-demand channel production for the SEA Games Kuala Lumpur 2017
• Also served as the onsite production manager at the Rio Olympics 2016.

• Liaised with producers, directors, and OB unit managers for graphic requirements
• Managed the statistician team, fantasy football stats, and the Stadium Astro website
• Also managed the ScheduAll system (Job Management system).

• Started as a production assistant and progressed to an assistant producer
• Worked in various roles such as production assistant, director's assistant, assistant producer, director, and producer
• Produced multiple shows and worked on live sports coverage.

• Conceptualized, produced, and managed projects for corporate videos and graphic designing
• Produced corporate and safety videos, as well as documentaries.

• Organized and coordinated theatre classes, managed teachers and syllabus, handled payments and fee collection, managed studio bookings, scheduled classes, and handled recruitment and marketing for the academy.