Summary
Overview
Work History
Education
Skills
Languages
Accomplishments
Timeline
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Ronald Choo

Ronald Choo

Kepong, Kuala Lumpur

Summary

Driven Business Development Manager with 12 years of experience in organizational leadership. Well-educated in lead generation and relationship development with key clients and stakeholders. Recognized for guiding teams to success through coaching, sales technique training and revenue target achievement.

Overview

7
7
years of professional experience

Work History

Business Development Manager

TPLINK DISTRIBUTION MALAYSIA SDN BHD
Menara Hup Seng 2, Kuala Lumpur, Malaysia
03.2024 - Current
  • Developed and implemented strategies to increase sales and market share.
  • Identified potential clients, built relationships, and negotiated contracts.
  • Created presentations to attract new business opportunities.
  • Maintained a database of existing customers and prospective leads.
  • Conducted research on industry trends, competitor activities, and customer needs.
  • Attended tradeshows and conferences to network with potential clients.
  • Analyzed customer feedback to identify areas for improvement in products and services offered.
  • Researched target markets to understand the needs of current and potential customers.
  • Established new customer accounts using negotiation and sales closing abilities.
  • Determined business development opportunities and implemented effective strategy for client acquisition.

Product Manager

VSTECS ASTAR SDN BHD
PETALING JAYA, SELANGOR, MALAYSIA
07.2019 - 02.2024
  • Negotiated contracts with vendors related to product components or services.
  • Identified product gaps and generated innovative ideas to expand market share, improve customer experience and drive growth.
  • Defined and analyzed product metrics to facilitate growth of product.
  • Worked with sales teams to land customer wins in complex deals.
  • Engaged customers through interviews to define product vision, features and releases.
  • Boosted customer base penetration with creative promotional approaches.
  • Collaborated with marketing team and functional management to achieve business and marketing strategy objectives.
  • Negotiated with vendors to obtain most cost-effective pricing for product distribution.
  • Worked closely with customers to determine appropriate marketing offerings and strategies for business needs.

Business Development Manager

INGRAM MICRO MALAYSIA SDN BHD
PETALING JAYA, SELANGOR, MALAYSIA
03.2017 - 06.2020
  • Developed and implemented strategies to increase sales and market share.
  • Identified potential clients, built relationships, and negotiated contracts.
  • Maintained a database of existing customers and prospective leads.
  • Gained market share in new sales performance through aggressive team training.
  • Developed and significantly grew assigned territory 33% within first year.
  • Mentored and internally promoted successful company sales and account management staff into leadership positions to drive company growth.
  • Established ambitious goals for employees to promote achievement and surpass business targets.
  • Met with sales and design departments to determine project road maps and create unique products to drive profitability and champion brand.
  • Coached, developed and motivated team to achieve revenue goals.

Education

Bachelor of Arts - International Business Management

SHU TE UNIVERSITY
KOAHSIUNG CITY, TAIWAN
06-2009

Skills

  • Customer Relationships
  • Market Understanding
  • Sales Strategy Optimization
  • Sales Strategy Development
  • Go-To-Market Strategy Development
  • Consultative And Relationship Selling
  • Client Relationship Building
  • Deal Negotiations
  • Client Engagement
  • Business Marketing
  • Business Development
  • Relationship Development
  • Forecast Development
  • Competitive Analysis
  • Lead Development
  • Strong Analytical Thinking

Languages

Chinese (Mandarin)
First Language
English
Upper Intermediate (B2)
B2
Malay
Intermediate (B1)
B1
Chinese (Cantonese)
Intermediate (B1)
B1

Accomplishments

    Awards from college and school

    In year 2007 : Diamond Award in the Entrepreneurship Program

    In year 2005 : The Best Treasurer in 2005

Timeline

Business Development Manager

TPLINK DISTRIBUTION MALAYSIA SDN BHD
03.2024 - Current

Product Manager

VSTECS ASTAR SDN BHD
07.2019 - 02.2024

Business Development Manager

INGRAM MICRO MALAYSIA SDN BHD
03.2017 - 06.2020

Bachelor of Arts - International Business Management

SHU TE UNIVERSITY
Ronald Choo