Accomplished Senior Marketing Executive with extensive experience in event management, digital marketing, and brand strategy. Currently leading marketing initiatives , excelling in both B2B and B2C event execution, campaign development, and stakeholder engagement. Adept at fostering brand growth through innovative marketing strategies, seamless event planning, and effective collaboration with cross-functional teams. Skilled in optimizing operational processes, managing budgets, and driving impactful marketing campaigns.
Hi, I’m
Nur Sahzliana Ghazali
SENIOR MARKETING EXECUTIVE
Kuala Lumpur
Summary
Overview
16
years of professional experience
7
years of post-secondary education
Work History
AQINA POULTRY SDN BHD
Senior Marketing Executive
10.2022 - Current
Job overview
- Managed and executed both B2B and B2C events, including pre-event planning, on-site coordination, and post-event evaluations.
- Created and submitted competitor activity reports and expo visit reports to track market trends and opportunities.
- Supported the Marketing Manager in the development and execution of marketing strategies and campaigns.
- Coordinated with vendors and suppliers for timely delivery of marketing materials.
- Maintained administrative tasks such as budget tracking, inventory management, and meeting documentation.
- Fostered clear communication between the marketing team and stakeholders.
- Developed marketing plans based upon extensive research and prospects targeted.
- Collaborated with creative teams to develop eye-catching marketing materials that resonated with target audiences and drove brand recognition.
Erfolgreich Sdn Bhd
Admin, Finance & Marketer
11.2017 - 09.2022
Job overview
- Managed administrative and financial operations, including compiling monthly reports and finalizing sales reports and income statements.
- Calculated profit per agent using Excel and tracked company expenses effectively.
- Monitored stock levels, ensuring accurate stock-in and stock-out records.
- Recruited, trained, and supported new agents and stockists, guiding them through ordering and payment processes.
- Oversaw sales progress for agents and stockists, fostering growth through hands-on support.
- Spearheaded offline and online retail marketing efforts, establishing and managing company social media accounts.
- Launched and managed e-shop platform and social media accounts, growing online presence and engagement.
- Created and curated content for various platforms, driving brand awareness and sales.
ACC ENGINEERING
HSE Executive
11.2015 - 10.2017
Job overview
- Began tenure as an intern, advancing to Admin Assistant before transitioning to construction supervision roles.
- Held various responsibilities, including Sales & Marketing for company services and HSE (Health, Safety & Environment) executive tasks.
- Supervised construction site activities and managed foreign worker operations.
- Conducted CCD (Continuous Contractor Development) classes as a certified trainer.
- Handled and managed Green Card classes.
- Liaised with engineers and contractors for scaffold PE design requirements.
- Experienced in handling near-miss cases and fatality cases, ensuring proper documentation and preventive measures.
Various Roles
Part-time Worker
01.2009 - 12.2013
Job overview
- Performed as a mascot at Bukit Merah Laketown Resort, engaging with visitors to enhance their experience.
- Served as a security guard at SK LKTP Felda Jengka 05, ensuring campus safety and order.
Education
Lake View College Bukit MerahBukit Merah Perak
Diploma In Occupational Safety and Health
01.2013 - 01.2016
University Overview
GPA: CGPA 3.41
Pusat Pendidikan Yayasan Terengganu Cawangan Kuala BerangKuala Terengganu
SPM
01.2012 - 12.2012
University Overview
GPA: 2A , 2B , 2C , 2E , 1GLevel
Sekolah Menengah Sains Sultan Haji Ahmad Shah Kuantan (SEMSAS)Kuantan Pahang
PMR
01.2007 - 12.2009
University Overview
Skills
Microsoft Office
undefinedCompetency
Competency
- Event Management: Successfully organized and executed B2B and B2C events, ensuring seamless coordination and impactful outcomes.
- Marketing & Branding: Expertise in social media management, content creation, digital marketing strategies, and launching e-commerce platforms such as Shopee and TikTok.
- Administrative & Financial Skills: Proficient in financial management, stock monitoring, and preparing detailed reports.
- Team Leadership: Recruited, trained, and supervised agents, stockists, and promoters, fostering growth and collaboration.
- Safety Compliance: Managed safety protocols, conducted training sessions, and handled near-miss and fatality cases.
- Vendor & Client Liaison: Coordinated with engineers, contractors, and suppliers to meet project requirements.
Timeline
Senior Marketing Executive
AQINA POULTRY SDN BHD
10.2022 - Current
Admin, Finance & Marketer
Erfolgreich Sdn Bhd
11.2017 - 09.2022
HSE Executive
ACC ENGINEERING
11.2015 - 10.2017
Lake View College Bukit Merah
Diploma In Occupational Safety and Health
01.2013 - 01.2016
Pusat Pendidikan Yayasan Terengganu Cawangan Kuala Berang
SPM
01.2012 - 12.2012
Part-time Worker
Various Roles
01.2009 - 12.2013
Sekolah Menengah Sains Sultan Haji Ahmad Shah Kuantan (SEMSAS)
PMR
01.2007 - 12.2009
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