Summary
Overview
Work History
Education
Skills
Software
Interests
Hobbies
Timeline
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Zurainee Binti Kula

Zurainee Binti Kula

Advocate Of Environment
Kota Kinabalu,Lot 24, Jalan Lok Saga, Kg Pasir Putih, Putatan

Summary

As an advocate of the environment and cleanliness it all started out with a solo beach clean up some 10 years ago, along the way Trash Hero Kota Kinabalu was discovered and that is where I became a regular volunteer and thereafter appointed to become the current Chapter Leader of Trash Hero Kota Kinabalu.

It was recorded that Trash Hero Kota Kinabalu have done a total of 71 clean ups since 2019 with an accumulated total rubbish of 37,549kg collected and from that figure a total of 602kg was recycled. Collaborations has been done with at least 45 organizations around Kota Kinabalu including government bodies, private colleges, local universities and concerned individuals just for the year of 2023 alone. Awareness talks to further reinforce the effectiveness of the beach clean up and it was conducted to several private schools and colleges.

As for 2024 until currently in March THKK had done at least 9 clean ups with various organizations and the community. THKK have also participated in booth exhibitions under the invitation of government agencies and so many more collaborations is lined up for this year alone until the end of the year.

Overview

29
29
years of professional experience

Work History

Managing Director, Marketing

Adam's Kitchen & Catering
11.2022 - Current
  • Optimized marketing budgets to maximize ROI on advertising spend.
  • Enhanced customer engagement through creation of targeted social media content and promotional materials.
  • Increased brand visibility by developing and implementing strategic marketing campaigns.

Chapter Leader

Trash Hero Kota Kinabalu
03.2022 - Current
  • Promoted diversity and inclusion initiatives within the chapter, fostering an inclusive environment for all members to thrive in.
  • Fostered a culture of giving back by leading various beach clean up initiatives, promoting a strong sense of community service within the chapter.
  • Enhanced chapter growth by implementing effective recruitment strategies and organizing engaging events.
  • Established strong relationships with community partners for collaboration on events and resource sharing.
  • Ensured compliance with all relevant regulations and bylaws to maintain the chapter''s good standing within the larger organization.
  • Collaborated with other chapters to share best practices, enhancing organizational effectiveness across regions.
  • Oversaw event planning and execution, resulting in well-attended and impactful gatherings for members and guests alike.

Independant Distributor

Young Living Essential Oils
08.2013 - Current
  • Trained new team members on best practices for selling products, ensuring a seamless transition into their roles as independent distributors.
  • Increased sales revenue by consistently following up with leads and cultivating long-term relationships.
  • Optimized route planning for deliveries, reducing fuel costs while maintaining timeliness in meeting customer needs.
  • Enhanced brand visibility through targeted marketing efforts, resulting in higher product demand.

Agency Development Manager

Etiqa Insurance Berhad
01.2003 - 01.2013
  • Devised customized solutions suitable for each client''s unique financial goals while considering risk tolerance levels thereby reducing potential claims filed against policies.
  • Assisted in recruiting top talent for the agency, leading to a stronger team capable of exceeding targets consistently.
  • Increased agency revenue by implementing effective sales strategies and training programs for agents.
  • Developed strong relationships with key partners to enhance overall business performance.

Business Development Officer

Am Assurance
01.2003 - 10.2003
  • Developed new sales strategies to target untapped markets, resulting in increased revenue generation.
  • Facilitated robust networking within industry events, establishing beneficial connections for future collaborations.

Business Development Executive

Amanah General Insurance Berhad
01.2000 - 01.2002
  • Increased client base by identifying and pursuing new business opportunities through market research and networking.
  • Developed customized solutions for clients, addressing their unique needs and helping them achieve their goals.


Credit Officer

Sabah Development Bank Berhad
01.1995 - 01.2000
  • Mentored junior staff members in best practices related to credit analysis, instilling a culture of accuracy and diligence within the team.
  • Collaborated closely with underwriting teams to ensure a seamless process from application submission to loan disbursement for clients.


Education

BBA - Marketing

Universiti Teknologi MARA Sabah
Kota Kinabalu
04.2001 -

Diploma - Banking

YS-Institut Teknologi MARA Sabah
Kota Kinabalu, Sabah, Malaysia
04.2001 -

High School Diploma -

SM Konven St Francis
Kota Kinabalu, Sabah, Malaysia
04.2001 -

Skills

Interpersonal

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Software

Canva

Microsoft, Excel

Interests

Community work

Health and fitness

Hobbies

I have participated in  6 international marathons such as Bali, Auckland, and four in Kota Kinabalu. I am also a Trail runner enthusiast having completed ultra distance as far as 70 km at most. I have also scaled Mount Kinabalu 4 times . I am now still actively running during my free time to maintain fitness and to keep healthy. 

Timeline

Managing Director, Marketing

Adam's Kitchen & Catering
11.2022 - Current

Chapter Leader

Trash Hero Kota Kinabalu
03.2022 - Current

Independant Distributor

Young Living Essential Oils
08.2013 - Current

Agency Development Manager

Etiqa Insurance Berhad
01.2003 - 01.2013

Business Development Officer

Am Assurance
01.2003 - 10.2003

BBA - Marketing

Universiti Teknologi MARA Sabah
04.2001 -

Diploma - Banking

YS-Institut Teknologi MARA Sabah
04.2001 -

High School Diploma -

SM Konven St Francis
04.2001 -

Business Development Executive

Amanah General Insurance Berhad
01.2000 - 01.2002

Credit Officer

Sabah Development Bank Berhad
01.1995 - 01.2000
Zurainee Binti KulaAdvocate Of Environment