Summary
Overview
Work History
Education
Skills
Websites
Affiliations
Timeline
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Zi Yang  Choo

Zi Yang Choo

Sales Business Development At Hapag-Lloyd (M) Sdn Bhd
Petaling Jaya

Summary

Experienced sales professional with a strong track record in business development, customer relationship management (CRM), digital sales, and project management for special and niche cargo.

Proven ability to convert opportunities into success while driving profitability and growth. Expertise in optimizing business processes within the shipping industry, with a specialization in market expansion through new client relationships and business development.

Overview

3
3
years of professional experience
4
4
years of post-secondary education

Work History

Sales Business Development

Hapag-Lloyd AG
01.2024 - Current
  • Develop a portfolio of small to medium size customers
  • Promote all digital products of Hapag-Lloyd
  • Responsible for account portfolio, volume, revenue and growth
  • Responsible of selling company products and offer integral service to each account
  • Evaluate customer potential (Forecast/Budget) and conduct MR Sales Planning
  • Establishes and builds strong clients relationships, allowing to increase the business with portfolio
  • Give feedback on the market including rates, competition activities, market conditions etc relevant stakeholders

Sales Coordination Sales Vertical Niche Product (Specials Cargo, Reefer & Dangerous Goods)

Hapag-Lloyd AG
07.2022 - 12.2023
  • Evaluate customer potential (Forecast/Budget) and conduct MR Sales Planning where appropriate
  • Handling Customer Data Management (Organizational Catalogue)
  • Communicates with field sales to disseminate service information, market developments and competition activities
  • Provides lead qualification for telephone sales and works with sales to identify and secure target accounts mainly on Specials business (OOG cargo)
  • Establishes and builds strong clients relationships, allowing to increase the business with their portfolio and securing special project business (UC cargo / Break-bulk)

Customer Service Executive

Hoor Fatt Enterprise Sdn. Bhd.
10.2021 - 12.2021
  • Handles a wide range of customer inquiries and/or complaints that are received via phone, email, chat, or other channels
  • Documents customer interactions accurately and completely

Education

BBA - Logistics, Materials, and Supply Chain Management

Tunku Abdul Rahman University of Management And Technology
Kuala Lumpur, Malaysia
05.2020 - 06.2022

Diploma in Business Studies - Logistics, Materials, and Supply Chain Management

Tunku Abdul Rahman University College (TARC)
Kuala Lumpur, Malaysia
06.2018 - 05.2020

Skills

  • Sales Processes
  • International Shipping
  • Project Management
  • Customer Relationship Management (CRM)
  • Digital Sales

Affiliations

- MILT (Member of The Chartered Institute of Logistics and Transport), CILT Malaysia - The Chartered Institute of Logistics and Transport in Malaysia


- Associate Logistician (ALogM), The Society of Logisticians Malaysia



Timeline

Sales Business Development

Hapag-Lloyd AG
01.2024 - Current

Sales Coordination Sales Vertical Niche Product (Specials Cargo, Reefer & Dangerous Goods)

Hapag-Lloyd AG
07.2022 - 12.2023

Customer Service Executive

Hoor Fatt Enterprise Sdn. Bhd.
10.2021 - 12.2021

BBA - Logistics, Materials, and Supply Chain Management

Tunku Abdul Rahman University of Management And Technology
05.2020 - 06.2022

Diploma in Business Studies - Logistics, Materials, and Supply Chain Management

Tunku Abdul Rahman University College (TARC)
06.2018 - 05.2020
Zi Yang ChooSales Business Development At Hapag-Lloyd (M) Sdn Bhd