Summary
Overview
Work History
Education
Skills
Websites
Certification
References
Travel, Outdoor Activities
Timeline
Generic

ZAIMAH MUSA

MANAGER, CLIENT IT PROGRAM | MARKETING & COMMUNICATION | BUSINESS DEVELOPMENT
Kuala Lumpur,14

Summary

Multi-disciplinary Manager with over 8 years of experience, including 6 years in the IT Solutions industry. Skilled in leading client IT programs, shaping go-to-market strategies, and driving business development and marketing initiatives across various sectors. Adept at aligning technical delivery with commercial value and market positioning. Proven track record in managing end-to-end IT projects, curating marketing narratives, developing strategic campaigns, and unlocking new business opportunities. Brings a diverse background spanning IT, government projects, event management, and corporate strategy. Known for building trusted client relationships, maintaining composure under pressure, and executing effectively in fast-paced environments.

Holds a Bachelor’s degree in Government and Political Studies (minor in Law) from Universiti Malaysia Sarawak (UNIMAS). Enthusiastic about cultural discovery, lifelong learning, and relationship-building, both personally and professionally.

Overview

9
9
years of professional experience
14
14
years of post-secondary education
3
3
Certifications
2
2
Languages

Work History

MANAGER, CLIENT IT PROGRAM | MARCOM

COMM-iT GROUP
08.2024 - Current
  • Manage end-to-end delivery of client-facing IT projects, including planning, execution, tracking, risk mitigation, and stakeholder communication.
  • Serve as the primary liaison between technical teams, clients, and internal leadership to ensure alignment and delivery of scope, quality, timeline, and budget.
  • Monitor project health via regular reporting (status updates, milestones, issues/risks).
  • Facilitate requirement-gathering sessions, and support solution proposal documentation.
  • Manage resource allocation and utilization tracking across projects.
  • Oversee testing, change requests, support handover, and post-implementation reviews.
  • Develop and execute marketing strategies to position the company’s solutions and capabilities effectively across relevant sectors.
  • Coordinate the preparation of sales, marketing materials, case studies, client decks, and social media content to support awareness and lead generation.
  • Organize and manage participation in marketing events, industry exhibitions, and webinars.
  • Maintain and enhance brand presence, and ensure messaging consistency across all communication.
  • Collaborate with internal teams to craft product positioning and go-to-market messaging.
  • Identify new business opportunities and strategic partnerships in target industries.
  • Develop and maintain strong relationships with clients, government agencies, and partners.
  • Prepare proposals, commercial offers, and response documents for RFPs, or RFIs.
  • Lead pitch presentations and negotiations with prospective clients.
  • Track the sales pipeline, and provide regular updates to management on forecasts, wins, and pursuits.
  • Gather market intelligence, and provide insights for strategic planning and solution development.

Business Development Manager

TechTiera Corporation
04.2023 - Current
  • Managing staff augmentation initiatives and handling communications between the company and clients to address IT services requirements.
  • Developed and executed comprehensive business development strategies to drive company growth.
  • Proactively identified and pursued new business prospects through targeted lead generation activities, resulting in a robust sales pipeline.
  • Kept updated on industry trends and best practices to enhance business development strategies.
  • Conduct cold calls to generate new business leads.

Key Account Manager

Software Dynamics
07.2020 - 02.2023
  • Advise and guide clients in developing and implementing customized technology solutions.
  • Key responsibilities involve understanding client needs, propose solutions, manage client relationships, and support system maintenance.
  • Blend technical knowledge with project management and communication skills to deliver effective IT solutions addressing client needs and driving business success.
  • Respond to RFI's and RFPs, prepare presentations, proposals, and quotations for the sales department.
  • Conduct cold calls to generate new business leads.
  • Market and sell Enterprise Software products, IT Services, and Networking to diverse sectors, including enterprises, government, SMEs, commercial corporations, education, healthcare, GLCs, and government.

Marketing & Reservation Executive

The Pearl KL
05.2019 - 07.2020
  • Document preparation for obtaining 'Clean & Safe Malaysia' Hygiene & Safety Label certification from MOTAC.
  • Managed the POS @ CRM system, building and maintaining client database with zero errors.
  • Prepared contracts for corporate accounts, ensuring accurate and prompt data input into the system for sustained long-term sales.
  • Managed all aspects of E-Commerce processes, including setup, contracts, e-payments, and inquiries on platforms such as Hotel Official Website, Agoda, Trip.com, Booking.com, Traveloka, Expedia, MakeMyTrip, and Ctrip.
  • Onboarded and delivered exceptional client services to various background of customers even during peak times/season.

Admin Cum. Account Assistant

Uniexpress Direct Clothing
06.2017 - 05.2019
  • Coordinated sales and stock purchasing, managed invoices, and addressed client inquiries via email and telephone.
  • Designed, managed, and operated E-Marketing, overseeing social media coordination.
  • Operated and coordinated an ERP-Ecount system, handling accounting tasks, stock controls, billings, and monitoring operational costs.
  • Assisted Marketing Manager in addressing outstanding issues on client accounts.

Intern & Trainee

Ibu Pejabat Polis Ampang Jaya
01.2017 - 06.2017
  • Executed basic HR tasks, including data entries, supporting performance management, and contributing to training and development initiatives.

Education

Bachelor's Degree of Social Science (with Honor) - Politics & Government Studies

Universiti Malaysia Sarawak
Kuching, Sarawak, Malaysia
04.2014 - 01.2017

Foundation in Law - Law

Universiti Teknologi MARA, Shah Alam
Shah Alam, Selangor, Malaysia
04.2013 - 01.2014

High School Diploma -

Sekolah Menengah Teknik Dan Vokasional Seri Iskandar
Seri Iskandar, Perak, Malaysia
04.2001 - 01.2012

Skills

  • Effective Verbal & Written Communication

  • Presentations & Public Speaking

  • Adaptability & Flexibility

  • Analytical Thinking & Problem-Solving

  • Time Management & Prioritization

  • Attention to Detail

  • Critical Thinking & Decision-Making

  • Active Listening

  • Positive Attitude & Self-Motivation

  • Multitasking Abilities

  • Conflict Resolution

  • Work Planning & Continuous Improvement

  • Relationship Building & Networking

  • Coaching, Mentoring & Staff Development

  • Team Building & Collaboration

  • Cross-Functional Team Management

  • Team Leadership & People Management

  • Stakeholder & Vendor Management

  • Employee Onboarding & Training

  • Performance Evaluations & Staff Management

Sales, Negotiation & Business Development

  • Sales & Negotiation

  • Prospecting & Lead Generation

  • Customer Management & CRM

  • Business Planning & Development

  • Contract & Partnership Management

  • Competitor Research & Market Analysis

  • Sales Analytics & Reporting

  • Networking Strategies

Project & Operations Management

  • Strategic Planning & Execution

  • Project Planning & Management

  • Operations & Workforce Management

  • Risk & Change Management

  • Resource Allocation

  • Budget Control & Expense Tracking

  • KPI Monitoring & Performance Management

  • Emergency Response Planning

Technical Skills & Tools

  • Microsoft Office Suite (Word, Excel, Outlook, PowerPoint)

  • CRM Tools (Salesforce, Zoho, HubSpot, etc)

  • Sales-Based Tools (LinkedIn Sales Navigator, Lusha, SignalHire, Apollo)

  • ERP Accounting Software (ERP E-count)

  • SPSS (Statistical Package for the Social Sciences)

  • Virtual Meeting Tools (Zoom, Teams, Skype)

  • Social Media Platforms

  • Online Research & Digital Tools

  • Documentation & Reporting

  • Email & Communication Platforms

Certification

ADM Partner Sales Professional 2021 Certificate - Micro Focus

References

Reavathy, Human Resource Manager, +60 17-465 3112, COMM-iT Consultancy Services Sdn Bhd

Travel, Outdoor Activities

Enjoy travel and outdoor activities that promote adaptability, cultural awareness, and personal resilience. Qualities that positively influence my professional approach and problem-solving mindset.

Timeline

MANAGER, CLIENT IT PROGRAM | MARCOM

COMM-iT GROUP
08.2024 - Current

Business Development Manager

TechTiera Corporation
04.2023 - Current

Key Account Manager

Software Dynamics
07.2020 - 02.2023

Marketing & Reservation Executive

The Pearl KL
05.2019 - 07.2020

Admin Cum. Account Assistant

Uniexpress Direct Clothing
06.2017 - 05.2019

Intern & Trainee

Ibu Pejabat Polis Ampang Jaya
01.2017 - 06.2017

Bachelor's Degree of Social Science (with Honor) - Politics & Government Studies

Universiti Malaysia Sarawak
04.2014 - 01.2017

Foundation in Law - Law

Universiti Teknologi MARA, Shah Alam
04.2013 - 01.2014

High School Diploma -

Sekolah Menengah Teknik Dan Vokasional Seri Iskandar
04.2001 - 01.2012

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ZAIMAH MUSAMANAGER, CLIENT IT PROGRAM | MARKETING & COMMUNICATION | BUSINESS DEVELOPMENT