Wei Jian Chu

Business & Operations Management Sales & Business Development

• Product Owner – Thailand-Malaysia (TH-MY) Trucking Services: Led end-to-end development, pricing, and go-to-market strategy for cross-border trucking, optimizing route efficiency and carrier partnerships.
• Full P&L Ownership for MY-TH/TH-MY Operations (excl. clearance), achieving breakeven within 4 months and scaling revenue through existing/new sales channels.
• Thailand Market Expansion (2023): Established company’s first overseas warehouse and retail store, integrating DHL Express services and proprietary cross-border product lines.

Multi-Modal Logistics Expertise:

• Sea/Air Freight (Door-to-Door): CN-MY, CN-SG
• Land Trucking (Door-to-Door): SG-MY, MY-SG (Product Owner for TH-MY/MY-TH corridor)
• E-Commerce Cross-Border: China to NYC, AUS, SG, PH, TH, ID

First-Year Sales Growth:

• 60 FCL/month (CN-MY) (from zero baseline), 150 CBM LCL, 100 CBM trucking, 4 tons air freight (monthly avg.)

Led a high-performing sales team Key Achievements: Sales & Marketing Leadership:

• Exceeded Sales Targets: Consistently surpassed quarterly goals, escalating revenue from RM900k to RM1.7 million (May 2021) through strategic team leadership and execution.
• Quarterly Growth: Achieved ~15% average revenue increase per quarter by optimizing sales tactics, agent performance, and territory coverage.
• Key Account (KA) Development: Built and managed a dedicated KA team to secure and retain bulk commercial clients, ensuring long-term revenue streams.
• Field Sales Execution: Directed market visits, cold calling, and roadshows to boost brand visibility and customer acquisition.
• Team Training & Motivation: Mentored sales reps on product knowledge, negotiation, and CRM tools to enhance productivity.
• Market Intelligence: Analyzed competitor activity and customer trends to refine pricing/promotions for Kelantan’s regional market.