Tushar Rastogi
Sales Adviser
Kuala Lumpur ,Kuala Lumpur
Summary
Results-driven professional with experience spanning Meta marketing solutions, fintech, Marketplace, insurance, telecom and client growth. Currently working a high-performing team delivering revenue growth, retention, and performance optimisation across India . Skilled in account management, data-driven decision-making, and scaling client success through platforms like Facebook and Instagram. Strong leadership mindset with a focus on business impact, team development, and long-term growth.
Overview
14
14
years of professional experience
1
1
Certification
2
2
Languages
Work History
Sales Advisor
Concentrix
11.2025 - Current
- Managed and optimized digital advertising campaigns across Meta Platforms platforms (Facebook & Instagram) for clients in the India market.
- Executed end-to-end campaign management including audience targeting, budget allocation, ad creation, and performance optimization.
- Analyzed campaign performance using Ads Manager and analytics tools to drive improvements in ROI, CTR, and conversions.
- Provided data-driven recommendations to clients to scale campaigns and improve overall marketing effectiveness.
- Worked closely with sales and account management teams to align campaign strategies with client business objectives.
- Implemented growth strategies focused on customer acquisition, retention, and re-engagement.
- Monitored market trends and competitor activities within India to optimize campaign performance.
- Ensured compliance with Meta advertising policies and maintained high-quality ad standards.
Team Leader
YPay Card
Noida
10.2024 - 05.2025
- Spearheading digital and fintech partnership sales, onboarding merchants and brands onto YPay’s digital payment platform.
- Developing data-backed acquisition strategies for card usage and loyalty campaigns, aligning with performance KPIs.
- Collaborating with internal marketing teams to enhance visibility and user engagement across online and offline channels.
Deputy Manager
Pine Labs
07.2023 - 10.2024
- Managed the Up West market, driving merchant acquisition and retention for Pine Labs’ digital payment and EDC solutions.
- Created targeted sales pitches for merchants and brands, increasing transaction volume and wallet penetration.
- Partnered with marketing and product teams to introduce new performance tools and merchant incentive programs.
- Negotiated commercial terms and optimized revenue per merchant, contributing to ~₹12.5 Cr annual ARR.
Relationship Manager
IndiaMart InterMesh
09.2014 - 07.2023
- Drove B2B digital ad sales, managing over 1200 accounts across multiple categories and ensuring consistent renewals and upsells.
- Built and maintained strong relationships with advertisers and media agencies, ensuring campaign ROI delivery.
- Identified upsell opportunities, contributing to a consistent 15—20% YoY revenue growth.
- Conducted client training and onboarding on IndiaMART’s advertising & lead generation tools.
- Demonstrated expertise in B2B and Ad Sales (paid digital campaigns), along with hands-on experience in digital marketing and managing social media platforms such as Facebook, Gmail, and Meta Business Suite to drive engagement and lead generation.
Sr. Executive (Sales & Marketing)
Policybazaar.com
05.2013 - 09.2014
- Achieved monthly sales and performance targets through data-led client outreach and cross-sell initiatives.
- Handled escalations and resolved client concerns to ensure high satisfaction and repeat business.
Customer Care Representative
Queltouch Solution Pvt. Ltd.
03.2012 - 04.2013
- Led process improvement initiatives aimed at enhancing sales efficiency through the implementation of advanced technologies in WEB ERP & MATRIX, tailored to meet specific customer requirements, exhibiting a proactive approach to driving business growth and operational excellence.
- Established and nurtured strong, long-lasting relationships with customers, contributing to enhanced customer satisfaction metrics by consistently delivering high-quality services and products, showcasing strong interpersonal skills and a customer-centric mindset.
Education
MBA/PGDM - undefined
Amity University
01.2019
B.Com - undefined
MJP Rohilkhand University
Bareilly, UP01.2012
12th - undefined
Uttar Pradesh01.2009
10th - undefined
Uttar Pradesh01.2007
Skills
relationship manager
territory sales manager
sales
business development
marketing
b2b sales
customer relationship management
customer service
operations management
process improvement
lead generation
strategic alliances
key account management
Agency Management
Market Intelligence
Cross Functional Coordination
Cross selling
Certification
Meta Digital Marketing (Valid upto March 2028)
Additional Information
Certified meta marketing pro advisor
Timeline
Sales Advisor
Concentrix
11.2025 - Current
Team Leader
YPay Card
10.2024 - 05.2025
Deputy Manager
Pine Labs
07.2023 - 10.2024
Relationship Manager
IndiaMart InterMesh
09.2014 - 07.2023
Sr. Executive (Sales & Marketing)
Policybazaar.com
05.2013 - 09.2014
Customer Care Representative
Queltouch Solution Pvt. Ltd.
03.2012 - 04.2013
MBA/PGDM - undefined
Amity University
B.Com - undefined
MJP Rohilkhand University