Syakira Pauzi

• Direct commercial, branded and digital video productions from concept development through final execution.
• Work closely with creative, account and production teams to translate concepts and scripts into strong visual stories.
• Direct talents, performances and on-screen actions according to the creative direction.
• Contribute to cinematography, shot design, camera movement, lighting and overall visual execution.
• Lead and communicate with production crews during shoots to ensure smooth and efficient execution.
• Develop visual approaches and shot concepts based on brand objectives and campaign requirements.
• Adapt campaign content for multiple platforms and formats including 16:9, 9:16 and 1:1.
• Work across a wide range of commercial productions for local and international brands.
• Bring hands-on cinematography and production experience into the directing process.

Worked across various film and television productions, developing broad hands-on experience throughout the filmmaking process.

Production Experience:

• Music Videos
• Telemovies
• Drama Series
• Commercials
• Cinematography
• Camera Department
• Assistant Directing
• Production
• Continuity

This experience provided a strong understanding of how different departments work together and how creative ideas are translated into practical on-set execution.