Summary
Overview
Work History
Education
Skills
Timeline
Generic
SURIA  ISHAK

SURIA ISHAK

Brand Merchandiser Executive

Summary

Dedicated professional with history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.

Overview

16
16
years of professional experience
1
1
year of post-secondary education
2
2
Languages

Work History

Brand Merchandiser (TED BAKER)

AL FUTTAIM GROUP
Kuala Lumpur
06.2021 - 09.2022

Malaysia & Singapore

WEEKLY BASIS / Daily Basis

• Creation of merchandising Purchase Order on SAP on weekly basis (depending on shipment)

• Prepared Costing sheet/margin to Brand Manager

• Liase with HK wh /UK team about new shipment arrive,flight ,cargo etc

• Liase with Logistic MY wh regarding the delivery

• Price uploading (new price)

• Creating new articles,Cost maintain on SAP system

• Maintain article on SAP by store code

• Markdown price uploading (3 month ,depend on season)

• Inventory Report ,stock on hand etc

• UK Sales Files (send sales figure every Monday & Thursday)

• UK Trade Report (send every Monday)• Prepared BI Report to store team for UK Trade Report (sharing in onedrive)

• SEA Fashion Trand Report & SEA Fashion Monthly Report

• Main user for the SEA Fashion brand & Fashion SEA Store Onedrive (update template etc)

• Send to stores GP% and Factsheet data (send every Monday to store records)

• Prepared Regional report for 3 countries

• Creation of PO for non-trade invoices (Supplier invoice,make payment to vendor)

• HR Dubai Productivity Report and send to Dubai

• Work closely with the finance with regards to payment issue or any other finance related (Gift voucher)

• Work closely with Dubai finance team regard invoice /payment related

• Contact person for IT related issue, liaise with logistics team for any offsite event/stocks transfer

• Consignment PO and Billing (MRKO etc)

• Adhoc (Staff uniform write-off, PGA, defective on SAP, Paperbag order)

• Printing of Price Stickers for the stores

• Stocktake / uniform related issue

• Ensure MB5T are clear on System on monthly basis

• Assist in setting up offsite event MY only (Friend family /sport warehouse sales)

• Work closely with operation manager regards Jobber deal

• Send SEA Fashion inventory report (Every Monday before 12pm)

Ecommerce Weekly Basis

• E-commerce sales report to UK

• SG and MY E-commerce Weekly Sales Report & Inventory reports (Send every Monday)

• Any SG E-commerce related issues such as items Out of stocks, queries etc liase with ecomme team

• Provide and update new style / price to ecomme team to input in marketplace

• Create invoice,arrange any delivery to Zalora WH

• Maintain article,cost & price in SAP system

Thailand

• Creation of merchandising Purchase Order on SAP (on alternate week) which has different steps than

SG and MY

• Price uploading,Cost maintenance on SAP system

• Markdown price uploading

• Send to stores GP% and Factsheet data

• Send SEA Fashion inventory report (Every Monday before 12pm)

Merchandising /Executive (TED BAKER,BEBE)

AL FUTTAIM GROUP
Kuala Lumpur
05.2018 - 05.2021

Job Scops

Merchandiser / Administration

  • Work closely with Brand Manager on branding and positioning in Malaysia,Planned and develope merchandising strategies to enable us to sell effectively that delivers sales to the company and hittingmonthly/ yearly target & inventory report.
  • Work closely with Brand Principal from US and UK, suppliers and distributors from HK on stocksmovements. Allocation of stocks to each location, throughout the seasons.
  • Communicated with principal to negotiate best pricing on apparel and accessories
  • Monitor stock movement weekly by providing sell-thru report to brand principal. This will enable us to get an accurate weekly allocation from the brand.
  • Assist Shipping Department on shipping documentation and purchasing activities. Coordinate documentations (Purchase Order, Invoice and Packing List) and movements from Brand principal to Malaysia port and from port to our retail stores. Once this is all done, I will follow up on the deliveries with each of the Store Manager at the store.
  • Work closely with the finance with regards to payment issue or any other finance related (invoices)
  • Fully in-charge of creating System Purchase Order and Product Articles and in the SAP & BI report system for each of the shipments arriving in Malaysia, Able to complete in a timely manner before store receive the stocks from port.
  • Provide the Regional Fashion Report (RFR) daily and also the Regional Trade Report (RTR) every Monday of the week.
  • Sent E-commerce sales report to UK. MY E-commerce (requisition of the new articles, details and fill up the template for uploading)
  • Work closely with Dubai HR team & sent weekly HR Dubai Productivity Report (MY related).

Retail Operations

  • Assist Brand Manager in Yearly Stock Take issue. Compile findings and submission to Inventory Department. Work closely with floor staff on the scanning of stocks in the store to final submission.
  • Contact person for IT related issue like (Pos system,cashering & pricing), liaise with Brand manager & logistics team for any offsite event/stocks transfer .
  • Do (Staff uniform write-off, defective on SAP, Paperbag ordering to UK every 3 months)
  • Managed turn over fast selling lines for peak trading seasons stocks-outs

Merchandising Executive (Sport/Lifestyle-NAUTICA)

ROYAL SPORTING HOUSE (M) SDN BHD
Subang Jaya
01.2015 - 04.2018

Job Scops

Merchandiser / Administration

  • Work closely with Brand Manager on branding and positioning in Malaysia,Planned and develope merchandising strategies to enable us to sell effectively that delivers sales to the company and hittingmonthly/ yearly target & inventory report.
  • Work closely with Brand Principal from US and UK, suppliers and distributors from HK on stocksmovements. Allocation of stocks to each location, throughout the seasons.
  • Monitor stock movement weekly by providing sell-thru report to brand principal. This will enable us to get an accurate weekly allocation from the brand.
  • Assist Shipping Department on shipping documentation and purchasing activities. Coordinate documentations (Purchase Order, Invoice and Packing List) and movements from Brand principal to Malaysia port and from port to our retail stores. Once this is all done, I will follow up on the deliveries with each of the Store Manager at the store.
  • Work closely with the finance with regards to payment issue or any other finance related (invoices)
  • Fully in-charge of creating System Purchase Order and Product Articles and in the SAP & BI report system for each of the shipments arriving in Malaysia, Able to complete in a timely manner before store receive the stocks from port.
  • Provide the Regional Fashion Report (RFR) daily and also the Regional Trade Report (RTR) every Monday of the week.
  • Sent E-commerce sales report to UK. MY E-commerce (requisition of the new articles, details and fill up the template for uploading)
  • Work closely with Dubai HR team & sent weekly HR Dubai Productivity Report (MY related).

Retail Operations

  • Assist Brand Manager in Yearly Stock Take issue. Compile findings and submission to Inventory Department. Work closely with floor staff on the scanning of stocks in the store to final submission.
  • Contact person for IT related issue like (Pos system,cashering & pricing), liaise with Brand manager & logistics team for any offsite event/stocks transfer .
  • Do (Staff uniform write-off, defective on SAP, Paperbag ordering to UK every 3 months)
  • Managed turn over fast selling lines for peak trading seasons stocks-outs

Assistant Supervisor - Assistant Store Manager

FOSSILTIME (M) SDN BHD
Kuala Lumpur
05.2005 - 10.2013

RETAIL OPERATION

  • In charge of KL team. In charged of location in KL & PJ areas like Pavilion, KLCC etc sales and manpower.
  • Implement product knowledge to retail team. Trained product concept, product positioning to team.
  • Facilitated smooth day-to day operations of stores,managing store associates to acheive desired sales and results
  • Collaborates with store team members to achieve target results
  • Supported supervisor by preparing production report and collating quality documentation
  • Planned and executed new strategies to increase sales
  • Work closely with Brand Manager,wholesales & marketing on brand directions. Participate on yearly Bazel events and media conferences for the brands
  • Assist Brand Manager in Yearly Stock Take. Compile findings and submission to Inventory Department. Work closely with floor staff on the scanning of stocks in the store to final submission.
  • Weekly counter visit ensure inventory is tally with the system and VM is in tip top condition
  • Communicate and coordinate with staff on Point of Sales material and premium request for all in- store promotion.
  • In-charge of Visual Merchandise in all counter. Educate staff on product layouts to increase brand’s awareness
  • Analyzed sales trending and customer demands with the team on each in-store promotion that had happened in the store.
  • Briefed team on product and promotion changes to support upselling
  • Guided teams in product ,VM & inventory management
  • Prepared monthly overtime & commission claims, update of staff claim, staff purchase, petty cash claim, MC claim & Annual Leave
  • Staff Training for new hire. Ensure that they are aware of product knowledge and daily operation standards.
  • List down counter target to staff; Daily, Weekly and Monthly Target.
  • Update Daily/Monthly sales report and Sell-through report for stores

Education

High School Diploma -

SEKOLAH MENENGAH KEBANGSAAN GOMBAK SETIA
GOMBAK,SELANGOR
01.2022 - 12.2022

Skills

    Fashion industry knowledge

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Timeline

High School Diploma -

SEKOLAH MENENGAH KEBANGSAAN GOMBAK SETIA
01.2022 - 12.2022

Brand Merchandiser (TED BAKER)

AL FUTTAIM GROUP
06.2021 - 09.2022

Merchandising /Executive (TED BAKER,BEBE)

AL FUTTAIM GROUP
05.2018 - 05.2021

Merchandising Executive (Sport/Lifestyle-NAUTICA)

ROYAL SPORTING HOUSE (M) SDN BHD
01.2015 - 04.2018

Assistant Supervisor - Assistant Store Manager

FOSSILTIME (M) SDN BHD
05.2005 - 10.2013
SURIA ISHAKBrand Merchandiser Executive