Summary
Overview
Work History
Education
Skills
Timeline
Generic

Suraiya Hani Md Zahari

Assistant Manager, Marketing Brand & Communications
Puchong

Summary

Proactive manager with demonstrated leadership abilities, strategic planning expertise and problem-solving acumen. Assists senior managers with accomplishing demanding targets by encouraging staff and coordinating resources. Methodical and well-organized in optimizing coverage to meet operational demands.

Overview

20
20
years of professional experience
6
6
years of post-secondary education
2
2
Languages

Work History

Assistant Manager, Marketing Brand & Communication

Altel Communications Sdn Bhd, a member of Altel Holdings Sdn Bhd
2018.01 - Current


  • Transferred from Net2One Sdn Bhd to sister company Altel Communications Sdn Bhd
  • To lead and provide excellent MVNO Brand Management, Marketing and Communications and to promote this idea throughout the organization.
  • The goal is to keep the department running in an efficient and profitable manner, to increase customer satisfaction, brand identity and awareness
  • To formulates and develops deliverables that support brand and marketing programs/campaigns as well as the business’s overall objectives.
  • To promote the new approach of brand and marketing strategy i.e Digital, Campaign Management, Trade and Enterprise Marketing.
  • To influence positive consumer brand experience and the business’s revenue achievement through enhanced consumer acquisition and retention.
  • To monitors and enforces brand usage guidelines and applies project management practices in overseeing the execution of brand marketing programs within the department.
  • The roles encompasses on the responsibilities in the communication, engagement, collaboration, strategy and analytics.
  • Specialized in: Strategic Brand & Marketing,Digital Marketing,SMS Marketing,Sponsorship, Campaign & Loyalty Programme Management,Event Management, Vendor Management and Budget.

Assistant Manager, Brand & Communication

Net2One Sdn Bhd, A member of Altel Holdings Sdn Bhd
2015.01 - 2018.01

Net2One delivers Enterprise Business Solutions to various market segmentation mainly to focus on AlBukhary Group of Companies.

  • Responsible for implementing, and evaluating the success of Net2One’s marketing efforts, internal and external corporate communications, and branding exercises across varied markets and geographic locations.
  • Social media:
    www.instagram/net2one_sdnbhd
    Video Production:
    www.youtube.com/net2onesdnbhd


Area Sales Manager

Ohana Commmunications Sdn Bhd, a member of OMESTI Group
2014.01 - 2015.01


  • To develop sales potential of Ohana Business Fiber Broadband services to SME’s.
  • To lead and plan alongside the sales team targeted territories and area of distributions.
  • Responsible to build strong relationship with key customer for long-term growth.
  • Conduct weekly sales performance analysis to identify issues in order to achieve consistency in sales growth.
  • To manage a strong team to achieve their goals through ongoing coaching, training and development and regular feedback on performance evaluation.
  • To produce and implement a product line plan for Ohana Leased Line such as market and competitor analysis, product roadmap, pricing & launch strategies, financial projections and recommendations and actions for improvement.
  • Worked with Ohana Marketing team develop plans to build Ohana profile in each segment, effectively communicate with existing customers, maximise sales opportunities and support customer retention.
  • Worked with NOC Engineers to ensure maximum service available for all projects.

Assistant Manager, Business Development

SimplySiti Sdn Bhd
2012.01 - 2014.01
  • Developing potential business development for SimplySiti - Cosmetic Brand by our local jewel Dato Siti Nurhaliza.
  • Responsible for executions of new buyer and coordination into new stores.
  • Responsible for company presentation to potential investors and business opportunities.
  • Successfully negotiated and finalized agreements with buyer and distributor for SimplySiti’s skincare, cosmetic and fragrance products.
  • Planning, coordinate; execute on-ground sale activations, corporate sale and warehouse sale.
  • Worked with sales and marketing department ways to maintain and expand the business, created and executed advertising campaign for SimplySiti’s event.

Business Development Senior Executive

Eduss Asia Sdn Bhd
2011.01 - 2012.01
  • Identify and develop sources of potential client to achieve targeted sales.
  • Manage a portfolio of corporate clients and MNC accounts
  • Leading and training other members of the account team with the multi touch LED panel and Interactive White Board product.
  • Responsible to demonstrate a full knowledge of all products, relevant selling points and benefits.

Marketing Executive

88DB Malaysia Sdn Bhd
2009.01 - 2010.01
  • To create awareness of company’s digital presence through marketing activities.
  • Responsible to coordinate road shows, product announcement, networking sessions and company events.
  • To build a joint promotions with potential partners or clients.
  • Responsible for effective sales & marketing material.

Flight Stewardess

Malaysia Airlines System Berhad
2004.01 - 2008.01
  • Holder of Cabin Crew Certificate.
  • Maintaining a high standard of In-Flight service.
  • To deliver the Malaysian Hospitality.

Flight Stewardess

Airasia Sdn Bhd
2002.01 - 2004.01
  • Completed the Cabin Crew Basic Training Course.
  • Attended Pro Medic Consultant & Services - Cert in Emergency Cases & CPR.
  • InfoWorld Development & Competency Training - Cert in Leadership Course.
  • Experience in the position of acting leading stewardess.

Member Services Consultant

Bonuskad Loyalty Sdn Bhd
2001.01 - 2002.01
  • Based in call center department.
  • To handle phone inquiries, trouble-shooting problem and complaint from card members.
  • Responsible to provide timely resolution for member complaints to achieve high level of member satisfaction.
  • To volunteer and participate whenever the company organized an event or road show.

Education

BBA - Marketing

Universiti Teknologi Mara (UiTM)
Shah Alam
2021.10 - Current

Executive Diploma in Corporate Management

IPD, Open University Malaysia
Petaling Jaya
2014.07 - 2019.07

No Degree - Sijil Pelajaran Malaysia

Sek. Men Raja Perempuan
Ipoh
2001.04 -

Skills

    Budgeting

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Timeline

BBA - Marketing

Universiti Teknologi Mara (UiTM)
2021.10 - Current

Assistant Manager, Marketing Brand & Communication

Altel Communications Sdn Bhd, a member of Altel Holdings Sdn Bhd
2018.01 - Current

Assistant Manager, Brand & Communication

Net2One Sdn Bhd, A member of Altel Holdings Sdn Bhd
2015.01 - 2018.01

Executive Diploma in Corporate Management

IPD, Open University Malaysia
2014.07 - 2019.07

Area Sales Manager

Ohana Commmunications Sdn Bhd, a member of OMESTI Group
2014.01 - 2015.01

Assistant Manager, Business Development

SimplySiti Sdn Bhd
2012.01 - 2014.01

Business Development Senior Executive

Eduss Asia Sdn Bhd
2011.01 - 2012.01

Marketing Executive

88DB Malaysia Sdn Bhd
2009.01 - 2010.01

Flight Stewardess

Malaysia Airlines System Berhad
2004.01 - 2008.01

Flight Stewardess

Airasia Sdn Bhd
2002.01 - 2004.01

No Degree - Sijil Pelajaran Malaysia

Sek. Men Raja Perempuan
2001.04 -

Member Services Consultant

Bonuskad Loyalty Sdn Bhd
2001.01 - 2002.01
Suraiya Hani Md ZahariAssistant Manager, Marketing Brand & Communications