Strategic and results-oriented with experience in planning and operations. Highly skilled in developing and executing business plans to maximize profitability, streamline operations and maintain compliance with industry regulations. Proven people leader motivates and optimizes staff performance and productivity.
Overview
21
21
years of professional experience
4
4
years of post-secondary education
3
3
Languages
Work History
Managing Director and Publisher
Hubert Burda Media Malaysia Sdn Bhd
Petaling Jaya
11.2014 - Current
Spearheaded successful business development initiatives targeting new markets while maximizing profitability.
Successfully implemented marketing events for new initiatives and diversification of company's services.
Implemented process improvements and optimized procedures for higher efficiency and effectiveness resulting in revenue growth of 27% for the past 5 years.
Performed monthly statistical analyses and annual budgets to ensure targets are met
Trained and guided team members to maintain high productivity and performance metrics by focusing on individual's strengths.
Documented processes and drafted SOPs to comply with regulations and company policies.
Managing Director
Lifestyle Online Sdn Bhd
Petaling Jaya
09.2019 - Current
Successfully managed budgets and allocated resources to maximize productivity and achieved an improvement of 40% profitability from 2019 to 2022.
Monitored financial performance, set budgets and controlled expenses to provide financial stability resulting in 50% organizational growth.
Led change and transformation across processes including defining clear targets and objectives
Implemented business strategies, increasing revenue and effectively targeting new markets including cross-departmental projects to achieve successful delivery of new initiatives.
Director, Marketing
Emedia Worldwide (M) Sdn Bhd (acquired by Hubert Burda Media Malaysia Sdn Bhd in 2014)
Petaling Jaya
05.2008 - 10.2014
Worked closely with organizational leadership and board of directors to guide operational strategy.
Managed daily operations while overseeing multiple locations to foster increased productivity.
Formed strategic partnerships and connected with potential clients to drive business development.
Leveraged professional networks and industry knowledge to strengthen client relationships.
Assisted with sales and marketing strategies to foster achievement of revenue goals..
Observed tight deadlines and strict budgetary controls to avoid waste and streamline costs.
Director, Marketing
Invent Media Sdn Bhd
Petaling Jaya
06.2004 - 04.2008
Oversaw operations and provided corrective feedback to achieve daily and long-term goals.
Monitored office workflow and administrative processes to keep operations running smoothly.
Monitored and coordinated workflows to optimize resources.
Spearheaded innovative approaches to resource allocation and strategic planning.
Evaluated company documentation to verify alignment with regulatory requirements.
Assistant Marketing Manager
Astro
Kuala Lumpur
12.2001 - 05.2004
Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
Coordinated with sales representatives during customer interactions, driving sales and partnerships to increase revenue.
Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
Worked closely with product development teams to create and maintain marketing materials for sales presentations and client meetings.
Education
Digital Marketing
National University of Singapore
Singapore
12.2020 - 02.2021
Marketing
The Chartered Institute of Marketing
01.1993 - 12.1996
Skills
Planning and implementation
Timeline
Digital Marketing
National University of Singapore
12.2020 - 02.2021
Managing Director
Lifestyle Online Sdn Bhd
09.2019 - Current
Managing Director and Publisher
Hubert Burda Media Malaysia Sdn Bhd
11.2014 - Current
Director, Marketing
Emedia Worldwide (M) Sdn Bhd (acquired by Hubert Burda Media Malaysia Sdn Bhd in 2014)
HR and Admin Manager | Compliance Manager | IT Coordinator at Hubert Burda Media Malaysia Sdn BhdHR and Admin Manager | Compliance Manager | IT Coordinator at Hubert Burda Media Malaysia Sdn Bhd
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