STEPHANIE CHEW
Puchong, Selangor
Summary
Dynamic and strategic higher education leader with over 23 years of expertise in student recruitment, enrollment operations, and partnership management. Proven track record of driving operational excellence while cultivating strong stakeholder relationships and enhancing student-centric services. Passion for talent development and community inspiration through quality education fuels a commitment to creating impactful learning environments.
Overview
25
25
years of professional experience
3
3
Languages
Work History
Manager Student Recruitment & Business Development
Curtin University
10.2024 - 07.2025
- Developed international recruitment plans, strategies, and budgets for assigned regions to support institutional growth objectives.
- Executed annual recruitment activities efficiently, ensuring optimal utilization of allocated budgets and alignment with enrollment targets.
- Identified new market segments and countries across regions, and developed tailored growth plans to expand outreach and increase student enrollment.
- Advised prospective students on university programmes and admission requirements, contributing to the achievement of enrollment goals.
- Organized and participated in promotional events including education fairs, seminars, and receptions to promote the university’s offerings.
- Built and maintained strong relationships with recruitment partners to enhance collaboration and market reach.
- Fostered effective working relationships with school representatives to support ongoing engagement and brand visibility.
- Collected and analyzed market intelligence on application trends and in-demand courses to inform recruitment strategies.
- Managed follow-ups on all leads, applications, and offers to ensure timely conversion into student registrations.
Manager – Recruitment Partner Engagement, Student Recruitment Operations & Support
Taylor's University
01.2020 - 09.2024
- Managed engagement and services for domestic recruitment partners, enhancing recruitment effectiveness and conversion rates.
- Supported student recruitment teams in planning and executing operational strategies.
- Oversaw budgeting, procurement, financial reporting, and partnership collaboration for both Taylor’s University and Taylor’s College.
- Champion stakeholder experience across internal and external touchpoints.
Manager – Enrollment Operation & Inter Department Liaison
Taylor's University
11.2018 - 12.2019
- Supported domestic student recruitment (UG & PG) operations from pre-sales to post-sales.
- Facilitated internal collaboration to enhance registration conversion and student experience.
- Spearheaded initiatives to support local institutional partnerships and student progression.
Head – Enrollment and Advisory Services (Undergraduate)
Taylor's University
01.2018 - 11.2018
- Led a team of education counselors in driving local undergraduate student recruitment.
- Directed departmental strategy, budget, and HR planning to ensure enrollment targets were met.
- Oversaw pre- and post-enrollment operations to ensure seamless customer experience.
Manager – Enrollment and Advisory Services (EAS) Support
Taylor's University
01.2017 - 01.2018
- Managed all on-campus recruitment events and the EAS customer service team.
- Supported strategy execution, budget management, and operations for student recruitment.
Sales Events Manager
Taylor's University
01.2015 - 01.2016
- Designed and executed all student recruitment-related events aligned with sales strategy.
- Managed venue logistics, team briefings, and post-event analysis and reporting.
Relationships Manager
Joey Yap Consulting Group
08.2014 - 02.2015
- Managed elite client engagement and post-consultation services.
- Led a content production team (writers and drafters) ensuring timely delivery.
- Coordinate meetings and report discussion between the Group of Consultants and Clients.
- Ensure customer loyalty and promote brand identity by providing excellent customer service through regular contact with clients, keeping abreast of latest updates and conducting reviews on usage of our range of consultations services.
- Expanded the company’s publishing business, securing local and international partnerships.
- Support the book publishingʼs administrative matters and process such as copyrights, ISBN/ISSN/eISBN applications, providing full support to our own publishing companyʼs production team.
Manager – Student Services
Mastery Academy of Chinese Metaphysics
02.2014 - 07.2014
- Oversaw student recruitment, course administration, and sales events across Malaysia and Singapore.
- Managed team performance, class scheduling, and stakeholder engagement.
Restaurant Manager – Boathouse Signature Restaurant
Sky Gourmet (M) Sdn Bhd – THE SKY Group
09.2013 - 12.2013
- Led the setup and opening of a new restaurant, including renovation, recruitment, and licensing.
- Managed day-to-day operations and liaised with stakeholders and marketing teams.
Manager – Education Planning
Taylor’s College Sri Hartamas
09.2012 - 08.2013
- Led the education planning department, supporting pre-enrollment activities and team training.
- Executed strategic student recruitment plans and managed budget, KPIs, and events.
Assistant Manager – Marketing Related Services, Enrollment & Admissions Services
Taylor’s College & Taylor's University
09.2007 - 09.2012
- Promoted undergraduate programs across various faculties.
- Coordinated marketing campaigns, international school collaborations, and event management.
- Plan and implement marketing strategy with various marketing activities to promote the courses offered.
- Responsible and work with the National and International Marketing department to organize and participate in education fairs, roadshows, exhibition, workshop/talks and sales events to drive student recruitment activities.
- Initiate, plan and implement promotional activities as marketing strategies to penetrate into new geographical area.
- Programs Specialist for School of Hospitality, Tourism and Culinary Arts. Plan, Execute and carry out Special Projects with various HODs, Executive Dean, Head of School, Programme Director to roll out the events, activities and campaigns.
- Work closely with the Managers to Plan and monitor Department's Budget.
- Improved customer satisfaction by addressing and resolving complaints promptly.
- Supervised day-to-day operations to meet performance, quality and service expectations.
AM, Student Services (International Office)
Taylor's University College
06.2005 - 08.2007
- Managed end-to-end operations of the International Office, including international student admissions, welfare (clubs and societies), immigration matters, and student pass and visa processes.
- Supported international marketing and student recruitment efforts in collaboration with the broader Student Services Department.
- Organized and participated in a range of marketing activities such as education fairs, exhibitions, roadshows, and school engagement initiatives both locally and internationally.
- Planned and executed sales and marketing events targeting student recruitment, ensuring alignment with institutional goals and market needs.
- Served as Programme Specialist for the School of Hospitality, Tourism and Culinary Arts, and the School of Architecture & Building Design (Architecture & Quantity Surveying), supporting targeted recruitment strategies.
- Promoted and marketed all academic programs offered at the Leisure Commerce Square campus, covering five key schools:
School of Hospitality, Tourism and Culinary Arts
School of Architecture & Building Design
School of Computing & IT
School of Communication
School of Design
Executives, Marketing & International Office
Taylor's College
01.2001 - 05.2005
- Managed International office operations such as International Student Welfare and Student Pass & Visa Applications.
- Execute Local & International Students Marketing and Recruitment activities.
- Provide education counseling to the student and their parents. Responsible for local and international student admissions.
Education
BA (Hons) - Business & Marketing Management
Oxford Brookes University
01.1999
University Business Foundation Programme - undefined
Inti International University
01.1998
Unified Examination Certificate (UEC) - undefined
Chung Hua High School
01.1996
Sijil Pelajaran Malaysia (SPM) - Sijil Perdagangan Malaysia
Chung Hua High School
01.1996
LCCI Book-keeping & Accounts – Level 2 - undefined
Chung Hua High School
01.1996
Skills
- Student Recruitment Management
- Recruitment Partner Management
- Institutional Partnerships & Engagement
- Operations & Budget Management
- Cross-functional Team Leadership
- Stakeholder Relationship Management
- People Development & Coaching
- Business development
- Customer Experience & Service Excellence
- Event & Project Management
- CRM (Salesforce)
Timeline
Manager Student Recruitment & Business Development
Curtin University
10.2024 - 07.2025
Manager – Recruitment Partner Engagement, Student Recruitment Operations & Support
Taylor's University
01.2020 - 09.2024
Manager – Enrollment Operation & Inter Department Liaison
Taylor's University
11.2018 - 12.2019
Head – Enrollment and Advisory Services (Undergraduate)
Taylor's University
01.2018 - 11.2018
Manager – Enrollment and Advisory Services (EAS) Support
Taylor's University
01.2017 - 01.2018
Sales Events Manager
Taylor's University
01.2015 - 01.2016
Relationships Manager
Joey Yap Consulting Group
08.2014 - 02.2015
Manager – Student Services
Mastery Academy of Chinese Metaphysics
02.2014 - 07.2014
Restaurant Manager – Boathouse Signature Restaurant
Sky Gourmet (M) Sdn Bhd – THE SKY Group
09.2013 - 12.2013
Manager – Education Planning
Taylor’s College Sri Hartamas
09.2012 - 08.2013
Assistant Manager – Marketing Related Services, Enrollment & Admissions Services
Taylor’s College & Taylor's University
09.2007 - 09.2012
AM, Student Services (International Office)
Taylor's University College
06.2005 - 08.2007
Executives, Marketing & International Office
Taylor's College
01.2001 - 05.2005
University Business Foundation Programme - undefined
Inti International University
Unified Examination Certificate (UEC) - undefined
Chung Hua High School
Sijil Pelajaran Malaysia (SPM) - Sijil Perdagangan Malaysia
Chung Hua High School
LCCI Book-keeping & Accounts – Level 2 - undefined
Chung Hua High School
BA (Hons) - Business & Marketing Management
Oxford Brookes University
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