Adept at spearheading financial strategies and enhancing process efficiencies, I significantly contributed to PRO NINE MARKETING SDN BHD's growth. My expertise in financial reporting and analysis, coupled with strong organizational skills, facilitated successful audits and strategic planning. Achievements include implementing innovative accounting software and refining stakeholder communications, underscoring my commitment to excellence and continuous improvement.
Overview
14
14
years of professional experience
Work History
FINANCE DIRECTOR
PRO NINE MARKETING SDN BHD
02.2021 - Current
Successfully managed multiple audits, ensuring accurate financial information was presented to external parties without discrepancies or delays.
Enhanced stakeholder communication by producing clear, concise, and timely financial reports that supported informed decisionmaking.
Led strategic financial planning sessions that aligned with company goals, ensuring cohesive approach to growth.
Spearheaded the implementation of new accounting software solutions, improving data accuracy and streamlining operations across departments.
Streamlined financial processes by implementing efficient budgeting and forecasting systems.
Managed company cash flow by monitoring daily transactions and optimizing working capital.
Facilitated process improvements by automating manual tasks, increasing efficiency within the finance function.
Contributed to long-term planning discussions by providing insightful analysis on industry trends and competitor performance.
Enhanced internal control systems and procedures to mitigate risk and support opportunities.
Optimized capital structure by refinancing high-interest debt, reducing overall financial costs.
Guided finance team during annual audits, resulting in consistently clean audit reports.
Account Executive
MY CITY LANDCAPING SDN BHD
03.2018 - 12.2020
Boosted client satisfaction by developing and maintaining strong relationships through effective communication.
Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
Trained junior team members on best practices for account executive responsibilities, fostering a collaborative work environment focused on continuous improvement.
Established long-lasting relationships with key decision-makers within client organizations, solidifying the company''s reputation as a trusted partner in their respective industries.
Maintained up-to-date knowledge on product offerings, ensuring accurate representation during sales pitches or negotiations with clients.
Delivered informative presentations to potential clients, showcasing the unique value of products or services offered.
Negotiated contracts successfully, securing favorable terms for both the company and clients.
Developed detailed reports analyzing account performance data, providing valuable insights for future strategy adjustments or improvements.
Collaborated with cross-functional teams to develop comprehensive marketing strategies, resulting in increased brand awareness and revenue growth.
Streamlined account management processes for increased efficiency and improved client retention rates.
Led negotiations, securing deals that aligned with both client expectations and company goals.
Developed and maintained comprehensive understanding of competitive landscape to effectively position products and services.
Fostered long-lasting relationships with major clients to secure repeat business and referrals.
Conducted market analysis to identify trends and adjust sales strategies accordingly.
Built relationships with customers and community to promote long term business growth.
Negotiated prices, terms of sales and service agreements.
Contributed to team objectives in fast-paced environment.
Trained new employees on customer service, money handling and organizing strategies.
Fielded customer complaints and facilitated negotiations, resolving issues and reaching mutual conclusions.
Built diverse and consistent sales portfolio.
Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
Accounting Manager
GOLDEN STAR CAR ACCESSORIES SDN BHD
08.2016 - 02.2018
Generated monthly and quarterly financial statements for executive review.
Managed banking reconciliations and monthly balance sheet statements.
Coordinated efforts between the accounting team and other departments to ensure accuracy in interdepartmental transactions recording and proper cost allocation.
Managed relationships with external vendors, ensuring timely payments and accurate recording of expenses.
Managed journal entries, collection efforts, reconciliations, and payroll processing.
Analyzed and reported on financial data to support business decisions.
Tracked business revenue and expenditures and reconciled accounts to maintain high accuracy.
Managed successful audits by collaborating effectively with internal and external auditors.
Monitored budget allocation and expenditures to enforce compliance with company policies.
Optimized cash flow management through careful analysis of accounts receivable, accounts payable, inventory levels, and working capital requirements.
Assisted executive management in making informed business decisions with accurate ad-hoc financial analysis as needed.
Collaborated with other departments to achieve accurate and prompt financial reporting.
Ensured compliance with tax regulations by preparing accurate federal, state, and local tax filings on time.
Reviewed analyzed, and improved the overall effectiveness of existing internal controls over financial reporting.
Developed and maintained system of internal controls to prevent fraud and abuse.
Completed bi-weekly payroll for company employees.
Managed complex tax filings, ensuring accuracy and compliance with changing tax laws.
Contributed to successful external audits, preparing all necessary documentation and facilitating auditor inquiries.
Account Assistant
S ONE MARKETING SDN BHD
02.2014 - 06.2016
Supported the timely completion of month-end closing activities, improving overall financial operations.
Facilitated smooth internal audits by preparing supporting documents promptly upon request from auditors or management personnel.
Managed accounts payable and receivable processes, maintaining healthy cash flow for the company.
Ensured proper record-keeping through meticulous data entry and filing practices, reducing information retrieval time significantly.
Entered customer order details into system, accepted payments and updated accounts.
Assisted in tax preparation efforts by gathering relevant documentation and providing accurate information for filings.
Conducted regular audits on financial transactions to maintain accountability and transparency in all dealings.
Developed strong relationships with clients, leading to increased trust in our organization''s ability to manage their finances.
Documented sales, customer interactions and concerns and generated update reports for senior management.
Prepared detailed reports on financial performance, assisting management in making informed decisions about resource allocation.
Used advanced software to prepare documents, reports, and presentations.
Enhanced financial reporting accuracy by diligently reconciling accounts and analyzing discrepancies.
Stayed current on industry developments by attending conferences or workshops regularly which allowed for the implementation of cutting-edge strategies to optimize company finances.
Processed credit card payments and reconciled credit card statements for accuracy in accounting process.
Recorded deposits, reconciled monthly bank accounts and tracked expenses.
Handled day-to-day accounting processes to drive financial accuracy.
Maintained account accuracy by reviewing and reconciling checks monthly.
Audit Assistant
VIVIAN LAW AND CO
05.2010 - 01.2014
Completed audits in accordance with regulations and procedures.
Reviewed general ledger transactions to identify errors or irregular entries.
Assessed financial statements and records.
Supported senior auditors in the preparation of detailed reports for management, outlining key findings and areas for improvement.
Performed auditing work in accordance with rigorous auditing standards and principles.
Increased accuracy of financial data by thoroughly reviewing client documents and addressing discrepancies promptly.
Supported the completion of high-quality audits with diligent documentation and attention to detail.
Conducted efficient audits by utilizing various software tools to analyze financial data quickly and accurately.
Analyzed trends in financial data to investigate fluctuations.
Assisted in the development of audit plans, identifying key areas of focus and allocating resources appropriately for maximum efficiency.
Recommended changes in internal audit controls.
Established audit and internal control procedures and recommended process improvements to address issues.
Managed multiple priorities effectively, ensuring timely completion of assigned tasks without compromising quality of work.
Participated in workshops and educational opportunities to build skills set and add value to department.
Education
BACHELOR OF BUSINESS ADMINISTRATION ACCOUNTING - Business Administration And Accounting
INTERNATIONAL AMERICAN UNIVERCITY
Kuala Lumpur, Malaysia
04.2001 -
Skills
General ledger entry
Financial reporting and analysis
Business process improvement
Organizational Skills
Strategic Planning
Cash Flow Management
Risk Management
Financial Strategy Development
Account Analysis
Strategic financial planning
KPI Tracking
Financial Planning
Account Reconciliation
Tax Planning and Compliance
Timeline
FINANCE DIRECTOR
PRO NINE MARKETING SDN BHD
02.2021 - Current
Account Executive
MY CITY LANDCAPING SDN BHD
03.2018 - 12.2020
Accounting Manager
GOLDEN STAR CAR ACCESSORIES SDN BHD
08.2016 - 02.2018
Account Assistant
S ONE MARKETING SDN BHD
02.2014 - 06.2016
Audit Assistant
VIVIAN LAW AND CO
05.2010 - 01.2014
BACHELOR OF BUSINESS ADMINISTRATION ACCOUNTING - Business Administration And Accounting
INTERNATIONAL AMERICAN UNIVERCITY
04.2001 -
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