Siti Nur Hazrina Ab Hamid

Responsibilities :

Manage E-commerce Platform and Optimize User Experience

• Oversee day-to-day operations of our e-commerce platforms (e.g Shopee, Lazada and TikTok)
• Conducted regular meetings with team to discuss issues, concerns and updates.
• Reported issues to higher management with great detail.
• Resolved problems, improved operations and provided exceptional service.
• Plan, execute and optimize paid digital marketing campaigns on platforms like Facebook Ads, Google Ads, TikTok Ads and etc
• Monitor and report key campaign performance through analysis of key metrics and provide actionable insights for continuous improvement
• Collaborate with outsource and designers to improve website functionality and design
• Collaborate with influencers, affiliates, and third-party partners for promotions.
• Manage and maintain the company's presence across key social media channels (Facebook, Official Website, TikTok, etc.
• Create simple leaflet designs
• Reply messages client
• Process sales orders
• Keep up with the latest digital marketing trends, tools, and best practices
• Work closely with the marketing team, designers, and other departments to align marketing strategies with company objectives.
• Excellent communication skills, both verbal and written

• Proactively reach out to customers to gather feedback, address concerns, and understand their needs
• Monitor and analyze customer behavior, engagement metrics, and retention data to identify trends and areas for improvement
• Develop and implement targeted retention programs, including personalized communications, loyalty initiatives, and re-engagement campaigns
• Work closely with marketing, sales, and customer support teams to address customer concerns and ensure service quality
• Resolve customer issues promptly, ensuring a positive experience that encourages loyalty and retention
• Create and deliver educational content to help customers maximize the value of Astro’s services
• Gather customer insights and collaborate with product development teams to implement improvements based on customer feedback
• Plan and execute retention-focused marketing campaigns, analyzing their effectiveness and adjusting strategies as needed
• Prepare and present regular reports on retention metrics, initiatives, and customer satisfaction trends to management
• Stay informed about industry trends, competitor offerings, and best practices in customer retention to continually refine strategies
• Analyze the customer journey to identify critical touchpoints for retention efforts and improve overall satisfaction

• Maintained up-to-date knowledge of store sales, payment policies and security standards.
• Engaged in friendly conversation with customer to better uncover individual needs.
• Conducted product demonstrations to highlight features and redirect objections to positive aspects.
• Provided exceptional services and pleasant shopping experiences to retail customers.
• Maintained detailed records of client preferences for future reference during follow-up consultations.
• Managed efficient cash register operations.
• Achieved sales goals consistently through effective product demonstrations and persuasive communication skills.
• Used in-store system to locate inventory and place special orders for customers.
• Recommended complementary purchases to customers, increasing revenue.
• Listened to customer needs and desires to identify and recommend optimal products.
• Built strong relationships with clients, leading to repeat business and referrals.
• Created inviting environment for customers by maintaining store organization and cleanliness.
• Utilized upselling techniques effectively to maximize transaction value without compromising customer trust or satisfaction.
• Conducted makeup application lessons for clients, increasing their confidence in using the products purchased.
• Collaborated with team members to achieve collective sales targets and provide exceptional service.
• Monitored customers for signs of security concerns and escalated issues to management.
• Promoted brand awareness through engaging social media posts showcasing various beauty products offered instore.
• Increased client satisfaction by providing personalized beauty consultations and product recommendations.
• Provided excellent customer service through active listening skills, understanding client needs before making tailored suggestions.

• Reduced the occurrence of accidents by implementing safety training programs for employees.
• Enhanced emergency preparedness with thorough evacuation plans and drills.
• Monitored workplace activities to determine compliance with safety regulations and standards.
• Performed safety analyses to evaluate potential risks and develop risk mitigation strategies.
• Researched and devised new safety initiatives and strategies to improve safety performance.
• Evaluated effectiveness of safety programs by tracking incident rates and implementing improvements as needed.
• Provided valuable input during the design and construction phases of new facilities, ensuring health and safety considerations were fully integrated into building plans.
• Provided support during accident investigations to determine root causes and prevent future incidents.
• Conducted ergonomic evaluations to improve worker comfort and reduce injury risks associated with repetitive tasks or poor workstation design.
• Assisted in the development of customized training materials for specific job roles to increase employee competency regarding safety protocols.
• Identified accident causes and optimal prevention strategies by conducting thorough investigations and analyses.
• Ensured compliance with OSHA, EPA, and other regulatory agencies through meticulous record-keeping and reporting.
• Monitored company-wide compliance with established safety policies through regular audits and feedback sessions.
• Coordinated with external vendors to ensure proper maintenance and calibration of safety equipment, such as fire extinguishers and gas detectors.
• Improved workplace safety measures by conducting regular inspections and risk assessments.
• Implemented a proactive approach to hazard identification by regularly evaluating work processes and equipment for potential risks.
• Educated employees on hazardous waste management, emergency response and safe work practices.
• Exercised leadership capabilities by successfully motivating and inspiring others.
• Enhanced workplace safety by conducting regular inspections and identifying potential hazards.
• Conducted safety audits and inspections to identify workplace hazards and deficiencies.