Summary
Overview
Work History
Education
Skills
Timeline
AdministrativeAssistant
Siau Li Goh

Siau Li Goh

Senior Key Account Executive
Kajang, Selangor

Summary

Proven track record in boosting new items' market share, as demonstrated at Wipro Consumer Care. Good in customer acquisition and key account management, I excel in strategic business development and relationship management, ensuring sustained growth and client satisfaction. Skilled in inventory management, I work along with client needs with company goals and budget setting.

Overview

17
17
years of professional experience
4
4
Languages

Work History

Senior Key Accounts Executive

Wipro Consumer Care
08.2019 - Current


  • Key account management handling Aeon hbc super, Aeon Big hyper and Aeon Wellness pharmacy.
  • Monitored competitor activity within key accounts, adjusting tactics as needed to maintain a competitive edge.
  • Always understand customers' management direction to plan and align all promotional activities for brand building, expand brands' visibility and to continuous gain market share.
  • Developed comprehensive account plans to effectively manage long-term client relationships.
  • Working within sales KPI/target and budgeted trade spend to maximize sales & marketing activities.

Sales & Marketing Executive

Heelee Enterprise
03.2013 - 07.2019

-Assistant for Key Account Manager managing all chains' selective administrative corresponding and operational related roles.

-Stock forecast and inventory control for purchase order fulfillment.

-Handle new item listing.

-Promotion proposal management.

Sales Executive

U & U Security Sdn Bhd
02.2013 - 04.2015

-To manage and meet the assigned sales target

-To promote and sell the security products (CCTV surveillance system) offered by company

-To services existing customers and to develop new market

-To prepare sales report and to monitor customers payment

-To build and maintain good relationship with customers

-Attend to all the after sales service

Sales Executive

Conceptwin Centre Sdn Bhd
01.2012 - 01.2013

-To visit assigned supermarket and retail stores and branches for goods replenishment

-To prepare quotation and meet up with head quarter's buyer for new or existing proposed item

-To prepare and arrange promotion for each store

-To build good relationship with all the buyers

-Payment collection

-Handling all the trading matters including items display,packaging issues,delivery schedule arrangement,goods return etc.

Sales Executive

Kaleido Vision Pte Ltd
11.2007 - 01.2012

-To manage and meet the assigned sales target

-To promote and sell the products offered by company

-To services existing customers and to develop new market in optical trade

-To prepare sales report and to monitor customers payment

-To build and maintain good relationship with customers

-Attend to all the sales matter from follow up,documentation,complaints and after sales service

-To help and execute customers promotional activities

Education

Mass Communications

Tunku Abdul Rahman College
Setapak, Selangor, Malaysia
04.2001 -

Skills

Customer Acquisition

Timeline

Senior Key Accounts Executive

Wipro Consumer Care
08.2019 - Current

Sales & Marketing Executive

Heelee Enterprise
03.2013 - 07.2019

Sales Executive

U & U Security Sdn Bhd
02.2013 - 04.2015

Sales Executive

Conceptwin Centre Sdn Bhd
01.2012 - 01.2013

Sales Executive

Kaleido Vision Pte Ltd
11.2007 - 01.2012

Mass Communications

Tunku Abdul Rahman College
04.2001 -
Siau Li Goh Senior Key Account Executive