Shuh Ling Tan
Area Manager
Pasir Gudang
Summary
Knowledgeable Sales Manager with solid background in managing multiple business locations effectively. Successfully implemented strategies that enhanced operational efficiency and customer satisfaction. Demonstrated strong leadership and problem-solving skills to drive team performance and meet organizational goals.
Overview
17
17
years of professional experience
Work History
Area Manager
A. Menarini Singapore Pte Ltd
01.2020 - Current
- Lead a high-performing sales team across Johor, Malacca, Negeri Sembilan & Pahang state, managing Gov, PH & GP sectors across a broad range of products (Pain, Wound & Scar, IV Iron, Respiratory range, Emollient, Supplement)
- Drive strategic sales initiatives and market penetration plans, achieving consistent growth in product usage and market share.
- To align sales strategies with marketing campaigns, product positioning, and promotional activities.
- To ensure sales messaging complies with medical and regulatory standards.
- To coordinate product availability, resolve stock issues, and manage demand forecasting.
- Facilitated conflict resolution among team members, promoting open communication and fostering a positive workplace culture.
- Achieving 105% vs Target in year 2024 and best Area Manager in Q2 2024.
Area Sales Executive
A. Menarini Singapore Pte Ltd
06.2018 - 12.2019
- Managed partial Johor for CV portfolio, covering PH, GOV & GP.
- Analyzed sales data and kept up to date with market trends.
- Mentoring & Joint fieldwork with Junior medical representatives.
Senior Medical Representative
A. Menarini Singapore Pte Ltd
01.2016 - 05.2018
- Managed partial Johor for CV related portfolio, covering PH, GOV & GPs.
- Developed strong rapport with key opinion leaders, turning them into brand advocates and speakers.
- Plan and organize daily work schedule to effectively cover assigned territory.
- Analyse sales data to prioritize high-potential areas.
- Ensure effective frequency and reach of visits.
Senior Medical Product Specialist
Servier Malaysia
09.2009 - 12.2015
- To maintain existing customer and increase their usage of my product by providing consistent updates and regular visit. Currently dealing with private specialist. Visiting Nephrologist, Cardiologist and Physician for all the private hospital in Johor state.
- Handling Antihypertensive and Oral antidiabetic agent. Consistently monitoring samples movement and getting customer feedback.
- Building partnership with customer through various campaigns and marketing supports.
- Expand my customer base by opening new account especially in new hospitals. List in products in the hospital, and to make sure more different product strength enter the hospital.
- Maintain good relationship with pharmacies department and purchaser to get market information.
- Organizing CMEs or round table meeting. Grow local KOL as our speaker. Coordinate with customer and convince them to become our product speaker.
- Take part in a Quality Circle for product marketing activities. Deal with product managers for new ideas generation.
Medical Representative
PL ASIA PACIFIC (SINGAPORE) PTE LTD
04.2008 - 08.2009
- Handling OTCs products targeting PH & GP.
- Established strong relationships with healthcare professionals, resulting in increased trust and credibility for the organization.
- Managed territory efficiently, effectively prioritizing visits to key healthcare providers and facilities.
- Analyzed market to identify new opportunities and strengthen relationships with hospitals, medical centers and primary provider physicians.
Education
Bachelor of Applied Science - Biotechnology
University Science Malaysia
Pulau Pinang 04.2001 -
Skills
Relationship management
Market analysis and development
Team collaboration enhancement
Operational efficiency management
Personal Information
- Age: 41
- Gender: Female
- Nationality: Malaysia
- Marital Status: Married
Timeline
Area Manager
A. Menarini Singapore Pte Ltd
01.2020 - Current
Area Sales Executive
A. Menarini Singapore Pte Ltd
06.2018 - 12.2019
Senior Medical Representative
A. Menarini Singapore Pte Ltd
01.2016 - 05.2018
Senior Medical Product Specialist
Servier Malaysia
09.2009 - 12.2015
Medical Representative
PL ASIA PACIFIC (SINGAPORE) PTE LTD
04.2008 - 08.2009
Bachelor of Applied Science - Biotechnology
University Science Malaysia
04.2001 -
Similar Profiles
Eric TanEric Tan
Private Hirer Driver at TADA Singapore Pte Ltd / Grab Singapore Pte LtdPrivate Hirer Driver at TADA Singapore Pte Ltd / Grab Singapore Pte Ltd
FIDELIA PRASETYAFIDELIA PRASETYA
Assistant Manager in Finance and General Admin at Angel Manufacturing Singapore Pte Ltd/Angel Singapore (Asia) Pte LtdAssistant Manager in Finance and General Admin at Angel Manufacturing Singapore Pte Ltd/Angel Singapore (Asia) Pte Ltd
ARUNPRABHU PARUNPRABHU P
Financial Service Manager at HSBC Life (Singapore) Pte. Ltd (Formerly known as AXA Insurance Singapore pte ltd)Financial Service Manager at HSBC Life (Singapore) Pte. Ltd (Formerly known as AXA Insurance Singapore pte ltd)
MOHAMAD AQMAL FIKRYMOHAMAD AQMAL FIKRY
MECHANICAL MAINTENANCE ENGINEER at YE CHIU NON FERROUS METAL SDN BHDMECHANICAL MAINTENANCE ENGINEER at YE CHIU NON FERROUS METAL SDN BHD
Joshua Ananth SubramaniamJoshua Ananth Subramaniam
Production Supervisor at ATA. SDN. BHDProduction Supervisor at ATA. SDN. BHD