Shawn Chen

Comic Website Project Creator

1. Collaborate with UI designers to develop engaging comic narratives and illustrations that emphasize storytelling and visual appeal
2. Oversee website design and functionality to ensure a user-friendly experience and optimal performance.
3. Implement SEO strategies for enhanced visibility, including keyword optimization and meta descriptions.
4. Build and engage community through social media, and interactive website elements.
5. Monitor website analytics, using insights to refine content and marketing approaches.

Digital Marketing Executive
1. Collaborated with clients to understand their marketing objectives and developed comprehensive marketing proposals aligned with their goals.
2. Conducted market research, analyzed target audience demographics, and identified key marketing channels and strategies.
3. Designed visually appealing banners and graphics for digital campaigns, ensuring brand consistency and high conversion rates.
4. Executed video shooting sessions, ensuring high-quality footage and capturing the desired brand message and visuals.
5. Utilized video editing software to produce engaging and compelling video content for various digital platforms.
6. Implemented SEO strategies to improve organic search visibility, optimize website content, and drive qualified traffic.
7. Managed PPC campaigns on platforms like Google Ads, creating effective ad copies, monitoring performance, and optimizing for conversions.
8. Monitored campaign analytics, analyzed key metrics, and made data-driven recommendations for campaign optimization.

E-commerce and Sales Specialist
1. Managed and optimized e-commerce platforms, including Shopee and Lazada, to drive sales and increase brand visibility.
2. Designed and created visually appealing banners and graphics for promotional campaigns, resulting in increased click-through rates and conversions.
3. Coordinated logistics activities, including arranging transportation, tracking shipments, and ensuring timely delivery to customers.
4. Developed and implemented inventory tracking systems, reducing stock discrepancies and improving inventory accuracy.
5. Handled walk-in sales inquiries, provided product knowledge, and offered exceptional customer service to drive sales and foster customer loyalty.
6. Collaborated with cross-functional teams to ensure seamless order processing, inventory replenishment, and efficient customer support.

Logistics Coordinator
1. Scheduled and coordinated logistics operations, including inbound and outbound shipments, ensuring on-time delivery and cost efficiency.
2. Managed transportation providers, negotiated contracts, and optimized freight costs.
3. Monitored shipment status and resolved logistics issues to minimize delays.
4. Implemented inventory tracking systems and managed stock rotation for efficient warehouse operations.
1. Handled walk-in sales inquiries, provided product information, and guided customers in making purchasing decisions.
2. Built strong customer relationships, resulting in repeat business and positive word-of-mouth referrals.
3. Maintained up-to-date knowledge of products and promotions to provide accurate information to customers.
4. Processed sales transactions, handled cash registers, and ensured accurate inventory records.

Customer service supervisor(1 year)
1. Supervised a team of customer service representatives, providing coaching and guidance to ensure excellent customer satisfaction.
2. Conducted regular performance evaluations, identified training needs, and organized training sessions to enhance team skills and productivity.
3. Acted as an escalation point for complex customer inquiries or complaints, resolving issues promptly and effectively.

Operation Assistant Manager（5 years）
1. Oversaw daily operations, ensuring smooth workflow and adherence to quality standards and operational KPIs.
2. Implemented process improvements and increase in productivity and cost savings.
3. Managed inventory levels, coordinated with suppliers, and optimized supply chain processes to minimize stockouts and reduce costs.
4. Led and motivated a team of employees, providing training, guidance, and performance feedback.

Digital marketer & E-commerce management(2 years)
1.Designed and executed digital marketing campaigns across various platforms, including Google AdWords and Facebook advertising.
2. Conducted market research, analyzed customer data, and identified target audiences to optimize campaign targeting and maximize ROI.
3. Developed engaging content, including ad copy and visual assets, to attract and convert leads into customers.
4. Monitored campaign performance, analyzed key metrics, and made data-driven adjustments to improve campaign effectiveness.