Salfarina Mohd Mazlan
Industry Engagement Manager
Putrajaya
Summary
Results-driven professional with experience in managing client engagements and strategic initiatives. Strong focus on team collaboration and achieving outcomes. Known for flexibility and reliability in dynamic environments. Skilled in project management, stakeholder communication, and analytical problem-solving.
Overview
20
20
years of professional experience
Work History
Industry Engagement Manager
Malaysia Digital Economy Corporation (MDEC)
05.2023 - Current
- Led digital tech engagement initiatives including the MD Tech CXO Forum and Cybersecurity Summit, involving over 100 tech companies nationwide.
- Managed profiling of MD Tech companies and maintained the MD Tech Directory Platform.
- Facilitated partnerships with agencies like NACSA for cybersecurity adoption.
- Oversaw end-to-end event logistics, stakeholder invitations, content creation, and cross-division coordination.
- Managed relationships with government agencies, private sector partners, and industry stakeholders to facilitate collaboration on innovation projects.
Sales & Marketing Manager
Flaworks Sdn Bhd
07.2022 - 04.2023
- Generated RM500,000 in sales within 6 months.
- Conducted business development using social media and network outreach.
- Led planning for HRDC GIG Economy student engagement events.
Marketing Director
Dunia Sukan (DS Amal Sdn Bhd)
02.2019 - 08.2022
- Managed digital marketing, social media, and content creation for YouTube programs and magazine platforms.
- Secured and maintained partnerships with brands like KIA, Tesco, AirAsia, Weststar, and DRB Hicom.
- Spearheaded multi-brand video content campaigns with celebrities and athletes.
Operations Manager
Global Entrepreneurship Movement (GEM)
01.2018 - 01.2019
- Oversaw eFM media projects, event logistics, and stakeholder relations with government ministries and business networks.
- Managed podcast and video series, sponsorships, and anniversary event planning.
- Coordinated inventory management processes, including ordering supplies and monitoring stock levels to ensure uninterrupted production flow.
Shipping Operation Cum HR & Admin Executive
Macor Shipping Sdn Bhd
11.2008 - 07.2017
- Handled HR, office administration, travel arrangements, procurement, and visa applications.
- Maintained operational documentation, managed payroll, and coordinated shipping logistics.
- Managed office operations, ensuring efficient workflow by coordinating schedules and prioritizing tasks.
Project Executive
Warisan Global Sdn Bhd
11.2005 - 11.2008
- Supported nationwide educational roadshows and CSR projects with Maxis, DiGi, and MCMC.
- Assisted in logistics, participant management, and creative material preparation for events.
Education
Bachelor of Science - Information Systems Management
Universiti Teknologi MARA (UiTM)
Shah Alam 04.2001 -
Diploma in Information Technology
International Islamic College
Kuala Lumpur 04.2001 -
Skills
- Stakeholder Engagement & Partnerships
- Event Management & Program Execution
- Ecosystem Development (Tech, Cybersecurity)
- Communications & Public Relations
- Project Management & Strategic Planning
- Marketing & Digital Outreach
- Content Development (Decks, Newsletters, EDMs)
Accomplishments
Spearheaded MD Tech CXO Forum 2023–2025, attracting 100+ local tech companies and strategic partners across multiple regions including Johor, Sabah, Sarawak, Penang & Klang Valley.
Generated RM500,000 in sales within 6 months at Flaworks Sdn Bhd by leveraging personal networks and digital channels.
Produced high-impact digital campaigns for Dunia Sukan with corporate sponsors such as KIA, Tesco, Weststar, and AirAsia, reaching over 1 million YouTube views across original programs.
Successfully curated and managed national-level events, including CYDES 2023 & 2025, Blockchain Adoption Summit, and NAIO Launch, showcasing MDEC ecosystem tech solutions.
Built and maintained long-term relationships with major stakeholders including Ministries, NACSA, MCMC, APU and Sunway University to expand ecosystem collaboration.
Developed and maintained the MD Tech Directory, profiling local digital tech companies to increase visibility, market access, and alignment with national digital transformation goals.
Timeline
Industry Engagement Manager
Malaysia Digital Economy Corporation (MDEC)
05.2023 - Current
Sales & Marketing Manager
Flaworks Sdn Bhd
07.2022 - 04.2023
Marketing Director
Dunia Sukan (DS Amal Sdn Bhd)
02.2019 - 08.2022
Operations Manager
Global Entrepreneurship Movement (GEM)
01.2018 - 01.2019
Shipping Operation Cum HR & Admin Executive
Macor Shipping Sdn Bhd
11.2008 - 07.2017
Project Executive
Warisan Global Sdn Bhd
11.2005 - 11.2008
Bachelor of Science - Information Systems Management
Universiti Teknologi MARA (UiTM)
04.2001 -
Diploma in Information Technology
International Islamic College
04.2001 -
Similar Profiles
SHALINI NADARAJUSHALINI NADARAJU
GRANTS & INCENTIVE EXECUTIVE at MALAYSIA DIGITAL ECONOMY CORPORATION (MDEC)GRANTS & INCENTIVE EXECUTIVE at MALAYSIA DIGITAL ECONOMY CORPORATION (MDEC)
Farah NabillahFarah Nabillah
Senior Data Engineer at Malaysia Digital Economy Corporation (MDEC)Senior Data Engineer at Malaysia Digital Economy Corporation (MDEC)
Mohamad Shahidan IberahimMohamad Shahidan Iberahim
Software Developer at Malaysia Digital Economy Corporation (MDEC)Software Developer at Malaysia Digital Economy Corporation (MDEC)
Adlan Iqman SuhaimiAdlan Iqman Suhaimi
Assurance Program Engineer/Lead (acting) at PetronasAssurance Program Engineer/Lead (acting) at Petronas
Muhammad Zahrul Asyraaf Bin KhairullahMuhammad Zahrul Asyraaf Bin Khairullah
Industrial Taining at TelekomMalaysia Under Security & PartnershipIndustrial Taining at TelekomMalaysia Under Security & Partnership