Rick Chong

• Planned, managed, and promoted major marketing events and seminars, including speaking involvement, pre-event prep and event post-mortems.

⦁ Organised health related events such as nutrition talks that offer immersive experiences to participants through engagement activities such cooking and healthy food tasting.
⦁ Organised fitness events such as 'Mega Fit Hour' in malls.
⦁ Organised Workout team building events for companies.
⦁ Assisted members with their fitness goals as a Coach.
⦁ Worked with clients to design individualized workout regimens that best suit their needs.
⦁ Educated clients on proper form, technique and safety protocols for each exercise.
⦁ Instructed group fitness classes, such as functional strength training and HIIT.
⦁ Monitored client progress and provided motivation to keep them engaged.
⦁ Provide nutrition coaching to clients, teaching them to adopt a new lifestyle through healthy eating habits.
⦁ Developed a proven Body Transformation program.

⦁ Executed management role with oversight for full-service restaurant, bar, and kitchen outlet.
⦁ Coordinated a series of successful trade shows, increasing store traffic by 35% and generating awareness increment.

• Planned and managed all aspects and logistics for trade show and events with attention to detail.
• Conducted competitive research.
• Handled monthly inventory, cash, safe and deposit, daily closing of outlet.
• Digital Marketing management inclusive of pictures and story posting in suitable social media platforms; engaging influencers as well as initiating contact with customers.
• Managed daily F&B activity prioritizing customer relationship management through constant interaction with customers over various platform such as social media, company website and face to face interactions.
• Implemented employee-cross-training, which resulted in easier handling of unexpected employee absences.
• Responsible for all training and developing employees along with the release and acquirement of individuals.
• Developing customer loyalty programs.
• Ensured all government requirements and certification are up to date.

⦁ Developed and marketed EMS training packages
⦁ Orchestrated a series of high-profile events (official sponsor of Manhunt Malaysia, official fitness sponsor for the main cast of Polis Evo 2 such as Raline Shah and Shaheizy Sam) resulting in a 30% increase in brand visibility and a 20% boost in lead generation.
⦁ Created weekly newsletters and promotional campaigns.

• Assisted in the creation and development of promotional and marketing collateral.
• Managed social media efforts including advertising and influencers engagement

⦁ Conducted road show events, tv program participations and celebrity training to create product awareness.
⦁ Achieved a record high of packages signed in a single month.

⦁ Ventured into F&B and opened a restaurant located in Jalan Yap Kwan Seng.
⦁ Organised various events in 100 seater bungalow themed restaurant such as company dinners, engagement parties, children birthday parties as well as customised events.
⦁ Sourced, organised and managed various requirements of events, such as flower decoration, back drop design and positioning, special lightings as well as stage performance.
⦁ Oversee advertising and promotion through social media and other platforms.
⦁ Organised participation in various food tasting events

⦁ Responsible for production of all marketing materials and communication vehicles to position company offerings.
⦁ Created and maintained customer contact database.
⦁ Managed sales activities to increase sales and ensured highest level of customer satisfaction.

⦁ Assisted in product introduction stage.
⦁ Organised promotions and events to boost awareness.
⦁ Organised word of mouth promotions.
⦁ Assisted in service development stage.
⦁ Launched concept testing events and gathered feedback.
⦁ Carried out market research activities.