Reza Redhzuan Ooi
Area Sales & Service Manager
Kuala Lumpur
Summary
Results-driven and highly motivated food and beverage operations professional with over 20 years of industry experience. Demonstrated expertise in multi-outlet management, sales and service management, business development, and public relations. Strategic leader recognized for driving sales growth, enhancing customer satisfaction, and cultivating high-performing teams. Eager to leverage extensive experience and skills in a challenging role as an F&B Manager, Restaurant Manager, or in a senior operations position.
Overview
5
5
Languages
26
26
years of professional experience
Education
Sijil Pelajaran Malaysia -
ST ANTHONY LABUAN HIGH SCHOOL
Labuan1999
Skills
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Either write something worth reading or do something worth writing.
Benjamin Franklin
Languages
Malay: Fluent
English: Fluent
Cantonese: Proficient
Hokkien: Conversational
Mandarin: Basic
Timeline
Area Sales & Service Manager
GAYA F&B SDN BHD
06.2019 - Current
Operation Senior Executive
IJEON SERVICE SDN BHD
03.2014 - 05.2019
Operation Supervisor – Operation Executive
EMERALDPACT SDN. BHD.
01.2005 - 01.2012
Server Cum Bartender
LAS CARRETTAS MEXICAN RESTAURANT & BAR
01.2000 - 01.2004
Sijil Pelajaran Malaysia -
ST ANTHONY LABUAN HIGH SCHOOL
Work History
Area Sales & Service Manager
GAYA F&B SDN BHD
, Federal Territory Of Kuala Lumpur
06.2019 - Current
- Sales Performance & Revenue Growth:
Take full ownership of sales performance across all designated outlets, with a clear mandate to meet and exceed ambitious targets.
Develop and implement strategic sales plans, analyze performance data, and collaborate closely with operations staff to drive a proven track record of revenue growth (e.g., achieving 23% increases).
- Team Development & Leadership:
Design and execute comprehensive staff training and development programs (approximately 8 sessions per year) focused on elevating service quality, product knowledge, and sales acumen.
Directly impact employee retention and morale by investing in your team's skills and creating a culture of excellence and loyalty.
- Service Excellence & Customer Relations:
Champion a customer-first philosophy across the area, managing all aspects of public relations and ensuring customer complaints are handled with speed and professionalism.
Continuously improvise and elevate service standards to not just meet but exceed customer expectations, with the goal of achieving outstanding satisfaction ratings (e.g., 89% and above).
- Brand & Market Strategy:
Collaborate with marketing and operations teams to ensure the company's image is powerfully and consistently represented across all outlets.
Build and mature strong, lasting relationships with both the sales teams and a loyal customer base, turning positive experiences into repeat business and brand advocacy.
Operation Senior Executive
IJEON SERVICE SDN BHD
, Federal Territory Of Kuala Lumpur
03.2014 - 05.2019
- Event Planning & Logistics Management:
Spearhead the planning and execution of daily catering schedules.
Masterfully managing all logistical components, including staffing assignments, transportation, and equipment allocation for a wide range of events, from corporate functions to private celebrations.
- Client & Public Relations:
Act as a primary point of contact for clients to ensure their vision and expectations are fully met.
Conduct pre-event site visits to finalize details and build strong, lasting relationships through proactive communication and exceptional public relations.
- Quality Assurance & Team Development:
Continuously monitor service quality and staff performance on-site to ensure adherence to our highest standards.
Provide clear guidance, hands-on training, and constructive feedback to all operations personnel, empowering them to deliver exceptional service at every event.
- Inter-Departmental Coordination:
Lead and participate in regular meetings with all internal departments, including sales, culinary, and administration.
Ensure seamless alignment on sales objectives, operational performance, and flawless execution plans for all upcoming events.
Operation Supervisor – Operation Executive
EMERALDPACT SDN. BHD.
, Federal Territory Of Kuala Lumpur
01.2005 - 01.2012
- Operational Excellence:
Oversee all daily operations to ensure a smooth and efficient workflow, rigorously maintaining high standards for both food and beverage quality, presentation, and service delivery.
- Performance and Sales Management:
Actively monitor sales performance, analyze data to identify trends, and implement strategies to achieve revenue targets and business objectives.
- Guest Experience Management:
Serve as the primary point of contact for all guest feedback and complaints, addressing concerns with professionalism and empathy to ensure swift resolution and maintain a positive customer experience.
- Team Leadership & Development:
Train, supervise, and mentor service staff.
Conduct regular team briefings, performance evaluations, and meetings to ensure consistent high performance, product knowledge, and adherence to company standards.
- Promotional & Marketing Initiatives:
Plan, develop, and execute innovative outlet promotions and marketing campaigns designed to increase foot traffic, boost sales, and enhance brand visibility.
- Supplier & Vendor Relations:
Manage relationships with all suppliers, negotiating terms, ensuring the quality of delivered goods, and maintaining strong professional partnerships to support business needs.
- Inventory & Cost Control:
Implement and manage robust inventory control procedures, including ordering, receiving, and storage.
Focus on optimizing stock levels, minimizing waste, and effectively managing operational costs to maximize profitability.
Server Cum Bartender
LAS CARRETTAS MEXICAN RESTAURANT & BAR
, Federal Territory Of Kuala Lumpur
01.2000 - 01.2004
- Customer Service Excellence:
Deliver exceptional service by anticipating guest needs, providing personalized attention, and ensuring high satisfaction levels during every interaction.
- Table Management:
Efficiently manage multiple tables, ensuring timely order taking, accurate food delivery, and consistent service quality, even during peak hours.
- Beverage Preparation:
Prepare a variety of beverages, including signature cocktails, with precision and flair, while maintaining a clean and organized bar area.
- Bar Inventory Control:
Monitor and manage bar inventory, ensuring all supplies are stocked and ready for service, and report any shortages or needs to management.
- Team Collaboration:
Work closely with kitchen and front-of-house staff to ensure seamless order delivery and maintain a cohesive workflow during busy shifts.
- Guest Rapport:
Build strong relationships with regular patrons to enhance loyalty and address customer complaints promptly to preserve positive dining experiences.
- Service During High Volume:
Provide attentive service without compromising detail or guest interaction, ensuring efficiency and care during high-traffic periods.
Hobbies
- Playing Musical Instruments
- Travelling
- Reading