PUTERI ANIS ASYIQIN MUHAMMAD ARIFF

• Sales Performance: Consistently exceeded monthly sales targets by 120% or more, contributing significantly to personal and team revenue growth in a fast-paced sales environment.
• Brand Expansion: Spearheaded 5+ high-impact collaborations with local and international brands.
• Account Management: Managed 20–30 active accounts monthly, with a 10–15% repeat client rate, strengthening long-term relationships and improving customer lifetime value.
• Collection Management: Maintained a monthly collection rate above 90% ensuring healthy cash flow and timely payment cycles.

Key Projects (Collaborations)

• Palace Collaboration: Initiated concept, led proposal, and pitched to a Johor palace representative for a premium VVIP souvenir project; secured a 450-unit deal through strategic presentation and creative product direction which position Montigo as the preferred brand for royal gifting and exclusive outreach.
• TCL: Managed brand alignment and design coordination with TCL’s marketing team for their Olympics 2024 campaign; overcame production bottlenecks to ensure on-time delivery and regional brand visibility.
• Ameera Zaini: Coordinated bottle supply and advised on color matching for a limited-edition hijab + bottle bundle; supported marketing execution by ensuring timely delivery and campaign materials were shared across platforms—resulting in a complete sell-out of 250 units in one day and strengthening Montigo’s presence in the Malay lifestyle market through a high-impact brand crossover.

• Social Media Management: Managed all social media accounts, creating and editing content, and increased engagement by 20% through strategic content planning.
• Content Creation: Authored insightful articles on emerging topics such as esports, regulation sandbox, and drone sports, contributing to thought leadership and increasing the company's digital presence.
• NTIS Secretariat: Conducted regulatory research and screening on products, services and companies applying through National Technology and Innovation Sandbox (NTIS), ensuring compliance, and providing detailed reports.
• Office Administration: Handled procurement and purchasing of office supplies, negotiating with suppliers.

• Marketing Material Creation: Created over 100 marketing materials, including posters and videos, leading to a 20% increase in campaign awareness and customer acquisition.
• Live Sessions: Conducted captivating live sessions to elevate brand visibility.
• Strategic Campaign Management: Effectively spearheaded a strategic Independence Day sales campaign, achieving maximum reach and driving sales.

• Social Media Marketing: Created compelling social media marketing content, significantly enhancing brand presence in a competitive market.
• Decorate Cakes: Skillfully decorated 20 cakes daily, showcasing meticulous attention to detail and artistic confectionery talent.
• Operational Efficiency: Implemented a 'clean as you go' initiative, elevating operational efficiency and upholding rigorous cleanliness standards.

• Customer Service Excellence: Attained a 100% customer complaint resolution rate and fostered positive feedback.
• Sales Techniques: Introduced successful up-selling techniques, leading to a notable increase in monthly special sales.
• Team Collaboration: Worked collaboratively with the team to consistently meet and exceed daily sales targets.