Nurnilamsari Jailani
Cyberjaya
Summary
Results-oriented Senior Executive in Education Program with a strong track record of productivity and efficient task completion. Specialized in strategic planning, effective coordination, and execution. Proficient in communication, leadership, and strategic management to drive business outcomes.
Overview
4
4
years of professional experience
Work History
Senior Executive, Education Program
Pixlr Sdn Bhd
08.2023 - Current
- Supporting the Director of Learning & Development in driving adoption of Pixlr for Education by implementing multi-channel strategies and programs in the education sector, with a specific focus on Southeast Asia (SEA).
- Contributing to the establishment of synergistic outcomes through the formation of strategic partnerships with other brands, resulting in the integration of Pixlr for Education and other Inmagine products into final product offerings.
- Supporting the proliferation and education efforts targeted at key stakeholders to enhance their understanding of Pixlr for Education's potential, resulting in heightened utilization within educational curriculum.
- Playing a pivotal role in coordinating and executing the highly successful Pixlr AI Awards Malaysia competition, engaging students and teachers across educational institutions nationwide.
- Implementing proactive strategies to establish connections with the government sector, leveraging correspondence and relationship-building skills to create business opportunities focused on increasing AI awareness in Malaysia through training initiatives.
- Spearheading the organization and management of Pixlr's new training arm as a registered training provider under HRD Corp, successfully identifying opportunities to generate extra revenue for the company. Efficiently handling all required administrative tasks.
- Leading the coordination and execution of community engagement activities involving teachers from the education sector in support of the company's CSR program.
- Led the coordination and delivery of the Pixlr AI Workshop for Educators State Tour Program as part of a collaborative effort with the Ministry of Education to train selected 1,000 teachers from across Malaysia to enhance their understanding of artificial intelligence.
Senior Marketing Executive
Acestar Sdn Bhd
02.2023 - 08.2023
- Provided leadership direction on developing integrated marketing plans across both traditional and digital platforms.
- Effectively increased brand visibility and attracted potential clients for Acestar's partners by implementing targeted digital campaigns. Key responsibilities encompassed the creation of engaging digital banners, captivating landing pages, compelling social media content, and effective LinkedIn advertisements.
- Oversaw design process of creative assets used in marketing materials, collateral across various digital channels to maintain brand consistency.
- Successfully spearheaded the rebranding campaign for Acestar, resulting in increased awareness of Acestar's specialization through revamping the official website and social media platforms.
- Pitched, managed, and coordinated quarterly Market Development Funds (MDF) from partners.
- Took charge of pre-sales initiatives, working alongside sales teams to devise marketing strategies in line with sales goals.
- Planned and organized Acestar's successful implementation of the Micro-Credential Education Summit 2022 & 2023, which attracted participation from 200 educators nationwide. Oversaw the planning and execution of the six-month-long Adobe Certified Professional Championship Malaysia 2021-2023, engaging over 1,000+ students. Managed quarterly webinars featuring industry leaders from companies such as Adobe, Maxon, and Microsoft.
- Managed telemarketing team responsible for inviting attendees to Acestar's events through comprehensive calls and providing proofreading for interns' call scripts.
- Supervised interns and newcomers at Acestar, aligning them with the company's values and facilitating cross-functional team meetings to align marketing objectives with overall business goals.
Marketing Executive
Acestar Sdn Bhd
04.2021 - 02.2023
- Generated leads through direct mailers and various outreach methods such as cold calling and emails
- Planned and coordinated various events including conferences, seminars, and webinars to increase company's visibility.
- Organized and coordinated multiple promotional initiatives such as email blasts, social media posts, marketing campaigns, and website updates using a predetermined social media calendar.
- Ensured consistent content updates on social media platforms and website.
Marketing Intern
Acestar Sdn Bhd
12.2020 - 04.2021
- Implemented an efficient scheduling system for email blasts, social media posts, and marketing campaigns through the development of a strategic social media calendar.
- Managed and maintained social media channels by regularly publishing up-to-date content.
- Contributed to the development of newsletter and blog post content.
- Collaborated on the development of event proposals for company events.
- In charge of organizing a wide range of internal events for Acestar which included New Year's Eve Dinner, Chinese New Year's Dinner, Annual General Meeting, and small webinars.
- Scripted effective telemarketing messages and supported in making persuasive client calls, resulting in successful invitations to Acestar's events.
Education
Bachelor of Business and Commerce - Marketing and Management
Monash University, Malaysia Campus
12.2020
Monash University Foundation Years -
Sunway University College
12.2017
Skills
- Communication
- Analytical and Problem-Solving
- Flexibility and Adaptability
- Leadership and Teamwork
- Strategic Planning
Languages
Malay
First Language
English
Proficient (C2)
C2
Accomplishments
- Sustainability Day Competition, Monash University Malaysia - Won a pitching competition and opportunity to work with Monash University Malaysia for the Sustainability Day event.
- Spearheaded Micro-Credential Education Summit 2022 & 2023 - (https://www.facebook.com/watch/?v=1131816401009554)
- Spearheaded big competition such as Adobe Certified Professional/ Associate Malaysia - (https://soyacincau.com/2021/11/28/utar-student-2021-adobe-certified-associate-world-championship-2021/)
- Spearheaded Pixlr AI Workshop for Educators State Tour program - (https://www.bharian.com.my/berita/nasional/2024/05/1247570/latihan-khas-kursus-pemerkasaan-ai-antara-inisiatif-kpm-gerak-agenda)
Timeline
Senior Executive, Education Program
Pixlr Sdn Bhd
08.2023 - Current
Senior Marketing Executive
Acestar Sdn Bhd
02.2023 - 08.2023
Marketing Executive
Acestar Sdn Bhd
04.2021 - 02.2023
Marketing Intern
Acestar Sdn Bhd
12.2020 - 04.2021
Bachelor of Business and Commerce - Marketing and Management
Monash University, Malaysia Campus
Monash University Foundation Years -
Sunway University College
Technical Skills
- Microsoft Office PowerPoint
- Microsoft Excel
- Microsoft Office Word
- WordPress
- Google Sites
- MailChimp
- Canva - Poster Editing
- Pixlr - Poster Editing
- Capcut - Video Editing
Extra-Curricular
- Monash Business Fair 2019 - Participated in the School of Business Fair 2019, selling oral care products and obtained 50 % of profit which contribute to some knowledge and experience about sales
- Monash Sustainability Day 2019 - Work with Monash University on managing and handling Sustainability Day 2019 which was held for three days which contribute to some knowledge and experience working with real organization
References
References available upon request.
Technical Skills
- Microsoft Office PowerPoint
- Microsoft Excel
- Microsoft Office Word
- WordPress
- Google Sites
- MailChimp
- Canva - Poster Editing
- Pixlr - Poster Editing
- Capcut - Video Editing
Extra-Curricular
- Monash Business Fair 2019 - Participated in the School of Business Fair 2019, selling oral care products and obtained 50 % of profit which contribute to some knowledge and experience about sales
- Monash Sustainability Day 2019 - Work with Monash University on managing and handling Sustainability Day 2019 which was held for three days which contribute to some knowledge and experience working with real organization
References
References available upon request.
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