NUR ADILA RUSLI

Key Achievements & Responsibilities
Core Competencies

Experienced and results-driven Senior Project Manager with over 7 years of expertise in delivering high-impact, fast-paced infrastructure and application projects. Adept at leading cross-functional teams, managing executive-level stakeholders, and executing strategic initiatives in high-pressure environments. Skilled in steering complex projects, optimizing processes, and ensuring on-time, within-budget execution while maintaining the highest standards of quality and compliance. Proven success in leveraging Agile, Waterfall, and Hybrid methodologies to meet project objectives and deliver value.

• Leadership in High-Profile Projects
  Led and delivered a diverse portfolio including greenfield, downstream, upstream, corporate, and PD&T initiatives. Customized approaches for each, achieving aggressive delivery targets without compromising compliance or quality.
• Application Development & Delivery
  Oversaw end-to-end application development lifecycles—from requirements gathering, solution design, development, testing, and deployment—ensuring robust and scalable business applications aligned with user needs and enterprise architecture.
• Turnaround of At-Risk Projects
  Rescued delayed or high-risk projects by re-aligning scope, re-engaging stakeholders, and applying corrective actions, resulting in successful recoveries and outcomes.
• Stakeholder Engagement & Communication
  Effectively managed senior leadership and challenging stakeholders. Maintained transparency, aligned expectations, and built trust to ensure buy-in throughout all project phases.
• Cross-Functional Team Leadership
  Managed cross-regional teams of 25+ professionals (engineers, developers, analysts, QA) in Agile, Waterfall, and Hybrid environments to deliver high-quality results collaboratively.
• Cloud Migration & Infrastructure Upgrades
  Delivered rapid cloud migration and infrastructure upgrade projects with zero business disruption and enhanced IT reliability and scalability.
• Methodology Expertise
  Strategically applied Agile for dynamic, iterative delivery; Waterfall for structured timelines; and Hybrid models to balance speed and control—depending on project complexity.
• Vendor & Third-Party Management
  Negotiated vendor contracts and coordinated third-party deliverables, ensuring aligned execution between internal and external teams under tight schedules.
• KPI-Driven Execution
  Consistently exceeded KPIs related to delivery timelines, customer satisfaction, budget efficiency, and resource optimization.

Outstanding Recognition & Performance:

🏆 Earned Awards, Focused Recognition for outstanding project delivery and excellence in customer satisfaction.
🏅Consistently achieved a PCS Score of 5, reflecting the high level of satisfaction from stakeholders and the successful execution of the project.

• FOCUSED RECOGNITION BY GTS PRODUCT OWNER & BUSINESS PROJECT MANAGER, Khairul Anwar B Idris - Ts. – Customer Focused & Innovate Now (25 Mar 2025)
• FOCUSED RECOGNITION BY PDB KAFS HEAD (CENTRAL OPERATIONS DEPARTMENT), M ESWADI M ALI – Customer Focused (18 Oct 2023)
• FOCUSED RECOGNITION BY PDB KAFS HEAD (CENTRAL OPERATIONS DEPARTMENT), M ESWADI M ALI – Customer Focused & Speak Up (01 July 2024)
• FOCUSED RECOGNITION BY UPX BUSINESS PROJECT MANAGER, AMAR AKMAL MOHD ROSLANI – Customer Focused & Courage to Act (29 Apr 2024)
• FOCUSED RECOGNITION BY PCFSSB BUSINESS PROJECT MANAGER, MUHAMAD FAIZAL AHMAD FUAD – Customer Focused (25 May 2023)
• FOCUSED RECOGNITION BY KLCCP BUSINESS PROJECT MANAGER, KHAIRUN NISA' – Customer Focused (16 Oct 2023)
• FOCUSED RECOGNITION BY KLCCUH MPS MANAGER, NUR AIZUL ADZWAN – Customer Focused (16 Oct 2023)
• FOCUSED RECOGNITION BY KLCCUH MPS HSE, ZUL IZUDDIN SHAH – Customer Focused (16 Oct 2023)
• FOCUSED RECOGNITION BY PDB BUSINESS PROJECT MANAGER, M SAIFUDDIN OSMAN – Customer Focused (6 Dec 2023)
• FOCUSED RECOGNITION BY UTP BUSINESS PROJECT MANAGER, M MOKRIM HASSAN – Customer Focused & Enterprising Spirit (7 Dec 2020)
• FOCUSED RECOGNITION BY PDSB GM INFRASTRUCTURE & SERVICES, NINDERJIT SINGH & HEAD OF INTEGRATED NETWORK INFRASTRUCTURE, M ARIF ARIFFIN – Customer Focused, Courage to Act & Be Enterprising (1 Nov 2022)
• FOCUSED RECOGNITION BY PDB BUSINESS PROJECT MANAGER, M NURUDDIN HURAIRAH – Own It & Focused Execution (6 July 2021)
• FOCUSED RECOGNITION BY PDSB PDB SDWAN SUPPORT PROG MANAGER, M KHIDIR – Customer Focused, Courage to Act & Speak Up (26 Nov 2020)

Strategic Account Management & Project Leadership | Pengerang Integrated Complex (PIC) | PETRONAS USD 27B Investment

End-to-End Project Delivery
Led high-value greenfield projects within the PIC, part of PETRONAS’ USD 27 billion downstream investment, including:

• PETRONAS Refinery & Petrochemical Corporation (PRPC)
• Refinery and Petrochemical Integrated Development (RAPID)
• Air Separation Unit (ASU)
• Pengerang Co-generation Plant (PCP)
• Projek Air Mentah RAPID (PAMER)
• Re-gasification Terminal 2 (RGT2)
• Centralized & Shared Utilities & Facilities (UF)

Cross-Functional Stakeholder Management

• Served as a strategic liaison among business units, project teams, and VIP stakeholders.
• Engaged with executive-level stakeholders (GMs and above), driving alignment and fostering long-term collaboration.
• Ensured proactive communication and expectation management throughout project lifecycles.

Operational Excellence & Risk Mitigation

• Drove seamless project execution across planning, procurement, financial reconciliation, and post-implementation.
• Managed SoW documentation, PO issuance, invoice tracking, budget planning, and compliance.
• Mitigated project risks and ensured continuity of business operations.

ICT Integration & Change Management

• Oversaw ICT project execution and troubleshooting in collaboration with technical teams.
• Spearheaded the “ICT PIT STOP” initiative to empower users and resolve ICT issues on-site.
• Represented business in high-level strategy meetings and industry events.

Performance Tracking & Continuous Improvement

• Delivered detailed project reports and performance insights to support data-driven decision-making.
• Collaborated with internal delivery units to optimize processes and outcomes.

Key Achievements & Recognitions
🏆 Consistently received top ratings from C-Level surveys and built strong relationships with PIC leaders (VIPs).
🏆 11 Focused Recognitions from PETRONAS leadership across various units, including:

1. FOCUSED RECOGNITION BY HEAD OF PIC, EN. HASNORIZAL – Own It (2 Nov 2017)

2. FOCUSED RECOGNITION BY PET ICT ASM-BPM, JEGANDRAN – Share Success (31 July 2017)

3. FOCUSED RECOGNITION BY GM ASM, PUAN WAN NORIMAH – Nurture Trust (21 Jan 2017)

4. FOCUSED RECOGNITION BY PRPC STAKEHOLDER, COMM & RISK MNGMT – Own It (8 Dec 2016)

5. FOCUSED RECOGNITION BY PRPC PERFORMANCE PLANNING – Shared Success (16 Nov 2016)

6. FOCUSED RECOGNITION BY PET ICT EPMO STAKEHOLDER, RASZLEN – Tell Me (25 Oct 2016)

7. FOCUSED RECOGNITOIN BY COO PET ICT, EN. IZWAN HASLI – Own It (26 Sept 2016)

8. FOCUSED RECOGNITION BY PROJECT MANAGER, NOR AZHAR – Results Matter (7 Sept 2016)

9. FOCUSED RECOGNITION BY PRPC PERFORMANCE PLANNING – Shared Success (8 Aug 2016)

10. FOCUSED RECOGNITION BY HEAD OF PIC, EN. HASNORIZAL – Results Matter (27 July 2016)

11. FOCUSED RECOGNITION BY PET ICT REGISTRAR, KARLBANS – Shared Success (21 July 2016)

• Assessed individual client financial status, risk appetite, and long-term objectives to develop customized investment strategies.
• Structured comprehensive wealth plans to support asset growth, retirement planning, and financial independence.
• Advised on portfolio diversification and asset allocation to optimize returns and mitigate risk.

• Provided in-depth recommendations on Kenanga’s suite of unit trust products, aligning solutions with client goals.
• Regularly reviewed and rebalanced client portfolios in response to changing market dynamics and investment performance.
• Delivered ongoing market insights and portfolio updates to keep clients informed and engaged in their financial journey.

• Built enduring client relationships through transparent communication and a customer-first approach.
• Educated clients on financial products, market fluctuations, and investment strategies to enhance decision-making confidence.
• Acted as a dependable financial advisor, offering continuous support to ensure long-term satisfaction and loyalty.

• Remained current on industry trends, financial regulations, and Kenanga’s evolving product offerings.
• Pursued continuous professional development to strengthen financial acumen and advisory capabilities.
• Maintained high ethical standards and professionalism, consistently reflecting Kenanga’s values and brand.

Top Rookie Award Winner – 2013 (1st Place, Statewide)

• Ranked #1 among all state consultants in the rookie category by exceeding sales and performance benchmarks.

• Cultivated and maintained strong, long-term client relationships to enhance retention and maximize lifetime customer value.
• Engaged key decision-makers in prospective accounts to establish trust and expand client base.
• Conducted needs-based financial consultations, delivering tailored solutions aligned with client objectives.

• Delivered comprehensive financial advice tailored to both personal and corporate client goals.
• Matched financial and investment products to client profiles to optimize wealth and financial planning outcomes.
• Expanded client portfolios through strategic cross-selling and identifying new growth opportunities.

• Addressed client pain points proactively, delivering timely and effective solutions to maintain satisfaction.
• Provided consistent, high-quality service that strengthened client loyalty and elevated brand trust.
• Contributed to increased client retention through empathetic listening and prompt resolution of concerns.

• Conducted competitor and market analysis to anticipate client needs and adapt engagement strategies.
• Designed and implemented retention and re-engagement initiatives based on data insights.
• Leveraged trends to adjust offerings and maintain a competitive advantage in a dynamic market.

• Initiated and coordinated client events and engagement programs to foster deeper relationships and brand affinity.
• Supported branch-level service enhancements by gathering and analyzing customer feedback.
• Ensured full compliance with regulatory requirements, internal audit protocols, and corporate policies.

Top Sales Performer – Statewide Branches (2012)

• Achieved and surpassed annual sales targets within the first 6 months.
• Recognized as the top performer across all branches statewide for outstanding sales results.

Client Engagement & Financial Advisory

• Assessed and understood clients’ financial needs to deliver tailored banking and investment solutions aligned with their goals.
• Built and maintained strong, long-term client relationships through regular meetings, calls, and email communications.
• Acted as a trusted advisor, providing expert advice on CIMB’s financial products, investment opportunities, and banking services.

Sales & Business Growth

• Identified and pursued new business opportunities through market analysis and client engagement.
• Presented financial solutions effectively, addressing objections and converting potential rejections into successful outcomes.
• Cross-sold and up-sold CIMB products strategically to increase client value and drive portfolio expansion.

Market Intelligence & Strategic Insights

• Monitored market trends, customer behavior, and competitor offerings to refine and adapt sales strategies.
• Delivered timely insights to clients on new financial products, promotions, and market opportunities.
• Analyzed client portfolios to anticipate needs and propose personalized, goal-oriented financial strategies.

Customer Experience & Service Excellence

• Ensured outstanding client experience by promptly addressing inquiries, concerns, and service requests.
• Conducted periodic financial reviews to ensure portfolio alignment with clients’ financial goals and risk appetite.
• Represented CIMB at key industry events and trade shows, promoting the bank’s expertise and solutions.

Compliance & Ethical Conduct

• Adhered strictly to regulatory requirements, internal compliance policies, and industry best practices.
• Maintained confidentiality and upheld ethical standards in all client interactions.
• Promoted CIMB’s values of integrity, professionalism, and transparency in all aspects of relationship management.

Professional Commitment:
Dedicated to empowering clients with financial confidence, driving sustainable business growth, and delivering exceptional service while upholding CIMB’s core values and compliance standards.

Business Development & Market Analysis

• Identified and evaluated new business opportunities through in-depth industry and competitor analysis.
• Conducted comprehensive market research to uncover potential sales strategies and optimize market positioning.

Client Relationship Management

• Built and maintained strong, long-term client relationships by delivering expert guidance, responsive support, and personalized solutions.
• Proactively recommended new opportunities aligned with client goals to enhance profitability and customer satisfaction.

Product Knowledge & Market Trends

• Monitored industry trends and competitor activities to inform product development and market strategy.
• Contributed to product enhancements and innovation to ensure competitiveness and market relevance.

Operational Excellence & Service Quality

• Maintained high service standards across all touchpoints, ensuring consistent client experience and satisfaction.
• Identified areas for process improvement to boost operational efficiency and service delivery.

Team Collaboration & Corporate Initiatives

• Worked closely with internal teams to meet and exceed collective sales targets.
• Participated in organization-wide initiatives focused on sales growth and team success.

Key Achievement:
🏆 Top Rookie Award 2008 – 1st Place Statewide

• Achieved and exceeded annual sales target within just 3 months, earning recognition as the top performer across all states.

Sales Strategy & Market Expansion

• Planned and executed targeted sales activities to uncover new market opportunities and drive consistent business growth.
• Prospected within assigned market segments, leveraging trends and customer data to identify high-potential leads.

Client Relationship Development & Retention

• Built and sustained strong client relationships through personalized support and tailored financial solutions.
• Ensured high levels of customer satisfaction by responding promptly to client inquiries, concerns, and service needs.

Brand Representation & Product Presentation

• Represented Maybank at industry events, trade exhibitions, and demo sessions to promote products and services.
• Delivered structured and compelling presentations aligned with client needs and business objectives.

Sales Conversion & Objection Handling

• Generated qualified sales opportunities through active prospecting and needs analysis.
• Effectively handled objections by presenting alternative solutions and demonstrating product value, leading to higher conversion rates.

Business Development & Performance Growth

• Built and maintained a strong sales pipeline, converting prospects into long-term customers.
• Collaborated with sales teams to consistently meet or exceed performance targets, contributing to overall business success.

Key Achievements:
🏆 Top Sales Awards (Maybank Cards Business Group – CBG)

• 2006:
  3rd Place Overall
  Top Sales – Q1, Q2, Q3 Campaigns
• 2007:
  2nd Place Overall
  Best Sales of the Year (CBG Group)
  4th Place Overall