NUR AMIRA FAUZI
Strategic Communication | Public Relations | Event Management | Branding | Media
Kuala Lumpur
Summary
Experienced with strategic planning and execution, ensuring alignment with organizational goals. Uses strong leadership capabilities to inspire and motivate teams toward success. Track record of leveraging financial acumen and stakeholder relationships to drive business growth.
Overview
2
2
Languages
8
8
years of professional experience
Work History
Senior Executive Branding Solutions
Nu Ideaktiv Sdn Bhd
02.2026 - Current
- Preparing and refining brand solution proposals, pitch decks, and commercial documents based on client brief and approved concepts.
- Ensure proposals are accurate, structured, and aligned with delivery feasibility across relevant IPs and platforms.
- Coordinate inputs from Editorial, Creative, Digital, Marketing, and Commercial teams for proposal completeness.
- Support the execution of branded campaigns, sponsored content initiatives, and IP-led activations.
- Track timelines, deliverables, asset flow, and approvals to ensure execution remains within agreed scope.
- Escalate issues, risks, or delays to the Manager, Brand Solutions for resolution.
- Provide coordination and documentation support during client discussions, solution walkthroughs, and implementation briefings.
- Prepare progress updates, records, and follow-up actions throughout the campaign lifecycle.
- Support internal alignment activities in a professional and structured manner.
Strategic Communication Executive (Branding & Promotion)
Malaysian Palm Oil Green Conservation Foundation (MPOGCF)
02.2024 - 01.2026
- Event Management: Plan, coordinate, and oversee high-profile events and exhibitions, ensuring smooth execution while maintaining brand alignment and engaging stakeholders.
- Content Creation: Develop and manage impactful social media content, including infographics, videos, and promotional materials, to drive engagement and increase online visibility.
- Stakeholder Engagement: Build and maintain strong relationships with key stakeholders, partners, and sponsors to foster collaborations and secure event sponsorships.
- Brand Strategy: Develop and execute branding strategies to enhance the foundation's visibility, promote sustainability initiatives, and strengthen the organization's reputation in the industry.
- Project Coordination: Oversee the logistical planning of promotional campaigns and events, ensuring that all projects are delivered on time, within budget, and with high-quality results.
Media & Promotion Executive | Radio Announcer Putra FM 90.7
Universiti Putra Malaysia (UPM)
01.2021 - 12.2023
- Content Development: Created and produced engaging newsletters, annual reports, and success stories to effectively communicate key achievements and university updates to a broad audience.
- Media Management: Managed media resources, including photos, videos, and news clippings, ensuring timely and accurate promotion of the university's events and policies.
- Radio Production: Hosted and produced live radio shows, coordinating music programming, guest interviews, and news segments to maintain high-quality content for the university's radio station.
- Promotional Design: Designed and produced promotional materials such as posters, banners, and social media content, contributing to increased visibility and outreach for university initiatives.
Protege Branding & Communication MERS 999
Telekom Malaysia Berhad (TM)
09.2019 - 07.2020
- Website & Social Media Management: Oversaw the management and updates of websites, social media platforms, ensuring effective communication with the public and maintaining an active online presence.
- Event Promotion: Assisted in the promotion of emergency communication services at public events, creating and distributing promotional materials to enhance visibility and increase platform engagement.
- Content Creation: Wrote and edit articles for publication, highlighting key milestones, events, and activities related to MERS 999, contributing to public awareness and engagement.
Broadcast Journalist TVSelangor Intern Trainee
Media Selangor Berhad
02.2019 - 06.2019
- Live Promotion Management: Managed live promotions on YouTube, coordinating content and technical aspects, contributing to a viewership milestone of 40,000 during a LIVE Selangor Open House event.
- News Reporting: Assisted the news team in researching, writing, and reporting for TV and radio broadcasts, ensuring accurate and engaging coverage of local events and stories.
Education
Bachelor of Mass Communication - Broadcasting with Honors
Universiti Teknologi Mara (UiTM) Kampus Rembau Cawangan Negeri Sembilan
Rembau, Negeri SembilanDiploma - Mass Communication & Media Studies
Universiti Teknologi Mara (UiTM) Kampus Alor Gajah
Alor Gajah, MelakaSijil Pelajaran Malaysia (SPM) - undefined
SMK Sungai Besi
Kuala LumpurSkills
Interpersonal skills
Operations management
Executive support
Customer-oriented
Strategy development
Community engagement
Project management
Marketing
Branding
Community outreach
Communication skills
Accomplishments
- Led execution of high-profile events and promotional campaigns, managing teams of up to 20 members.
- Increased Facebook followers from 6.5K to 12K through strategic and engaging content creation.
- Produced promotional materials (infographics, captions, and key visuals) that significantly boosted brand visibility.
- Achieved 40,000 live viewers for the Selangor Open House event on YouTube.
- Successfully led MPOGCF’s major campaign Jelajah Sawit Hijau MPOGCF 2025, in collaboration with Suria FM, The Star, and Majoriti, held across four locations in Peninsular Malaysia, attracting nearly 50,000 visitors.
- Featured in Majalah 3 Special Edition: Taman Hutan Rimba Kekal Terpelihara, which recorded 2.4 million TV viewers, ranking among the highest viewership in July 2025.
Timeline
Senior Executive Branding Solutions
Nu Ideaktiv Sdn Bhd
02.2026 - Current
Strategic Communication Executive (Branding & Promotion)
Malaysian Palm Oil Green Conservation Foundation (MPOGCF)
02.2024 - 01.2026
Media & Promotion Executive | Radio Announcer Putra FM 90.7
Universiti Putra Malaysia (UPM)
01.2021 - 12.2023
Protege Branding & Communication MERS 999
Telekom Malaysia Berhad (TM)
09.2019 - 07.2020
Broadcast Journalist TVSelangor Intern Trainee
Media Selangor Berhad
02.2019 - 06.2019
Sijil Pelajaran Malaysia (SPM) - undefined
SMK Sungai Besi
Diploma - Mass Communication & Media Studies
Universiti Teknologi Mara (UiTM) Kampus Alor Gajah
Bachelor of Mass Communication - Broadcasting with Honors
Universiti Teknologi Mara (UiTM) Kampus Rembau Cawangan Negeri Sembilan
KEY ACHIEVEMENT
1st Place – Best Host (Team Category), 1st Place – Best Video (Team Category), 3rd Place – Best Actor (Individual Category)
Developed and successfully secured worth RM1 million branding campaign proposal for client during probration.