Summary
Overview
Work History
Education
Skills
Websites
Certification
Accomplishments
Personal Information
Timeline
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Nor Fairuzzan Bin Deraman

Nor Fairuzzan Bin Deraman

Transformation Leader
Rawang

Summary

Strategic transformation leader with 24+ years of expertise driving business growth, operational efficiency, and market innovation. Proven ability to align vision with execution, delivering sustainable value across public transport, finance, and retail sectors. Adept at leading high-impact teams, optimizing business processes, and spearheading digital transformation initiatives. Now seeking opportunities to leverage expertise in strategic leadership and business expansion.

Overview

7
7
years of professional experience
2
2
Certifications
3
3
Languages

Work History

General Manager (Strategic Commercial)

MARALiner Sdn Bhd
09.2023 - Current
  • Spearheaded strategic initiatives to align business objectives with market trends, enhancing operational efficiency
  • Expanded revenue streams by identifying and capitalizing on investment opportunities, increasing profitability by 296%
  • Managed Marketing Communications, Digital/IT, and Quality Assurance/Safety alongside Strategic Planning
  • Established robust risk management frameworks, minimizing vulnerabilities and safeguarding assets
  • Directed marketing campaigns that increased brand visibility and boosted market penetration
  • Developed and implemented strategic plans that increased company revenue by more than 50% in two years

Project Director

E-Meister Sdn Bhd
07.2019 - 11.2022
  • Led business process improvement and profit enhancement projects, optimizing client profitability and efficiency
  • Delivered innovative business models tailored to diverse industries

General Manager

BCA Group Sdn Bhd
10.2017 - 07.2019
  • Managed cross-functional teams across IT, marketing, finance, HR, and administration
  • Launched CAPASA application, a pioneering marketplace solution for Perwira Niaga Malaysia

Education

B.B.A (Hons) - Marketing

Universiti Teknologi MARA (UiTM)

Certified Transformation Leader - undefined

Chartered Management Institute (CMI)

Skills

  • Strategic Planning & Execution
  • Business Development & Revenue Growth
  • Stakeholder Engagement & Negotiation
  • Market Analysis & Investment Strategies
  • Team Leadership & Performance Optimization

Operations management

Customer relationship management

Team leadership

Project management

Staff supervision

Performance improvement

Operations oversight

Leadership and team building

Certification

Certified Transformation Leader, CMI, UK

Accomplishments

  • Increased sales of KOPONAS from RM4.0 million to RM9.0 million within two years.
  • Successfully launched and completed the CAPASA application.
  • Achieved Dean's List recognition for academic excellence in both Degree and Diploma programs.
  • Spearheaded a revenue growth of 50%+ at MARALiner through strategic expansion and digital transformation.

Personal Information

Hobbies: Weight Lifting, Brisk Walking, Reading, Gaming

Timeline

General Manager (Strategic Commercial)

MARALiner Sdn Bhd
09.2023 - Current

Project Director

E-Meister Sdn Bhd
07.2019 - 11.2022

General Manager

BCA Group Sdn Bhd
10.2017 - 07.2019

Certified Transformation Leader - undefined

Chartered Management Institute (CMI)

B.B.A (Hons) - Marketing

Universiti Teknologi MARA (UiTM)
Nor Fairuzzan Bin DeramanTransformation Leader