Muhammad Syauqi Shuhaimi

Provided daily remote PR support for UK-based clients, including media monitoring, press material drafting, and campaign reporting across tech, corporate, and consumer sectors.
Lead the hub function for monthly reports across 6 countries for 3 hub accounts
Collaborated seamlessly across time zones with London teams, ensuring timely delivery of communications assets and effective client servicing from a Southeast Asia base.
Built and maintained targeted media lists using tools like Muck Rack contributing to successful media outreach and high-quality earned coverage.
Prepared weekly competitor reports for 10 competitors to become the touch point for client
Assisted in content development for social media and thought leadership, aligning with global brand messaging while providing regional insights to enhance relevance
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Clients handled are from various industries such as tech, consumer and energy
industry

Produced communication materials like CoE Newsletters, Posters, and storyboards to effectively disseminate change-related updates on EPF's Transformation projects to stakeholders.
Collaborated on crafting training resources, including videos and infographics, to equip employees with actionable skills and knowledge for embracing organizational change

Proactively identified and researched potential clients, including direct brands and renowned media agencies such as IPG Mediabrands, Publicis, and Accenture Song, to target for pitching our KOL management and Social media management
services.
Conducted 20 outbound calls to potential prospects to communicate our offerings and secure opportunities for collaboration with these prominent organisations.
Presented compelling data illustrating the correlation between increased marketing investment and revenue growth, persuading Marrybrown to quadruple their advertising budget from RM10,000 to RM 40,000.
Weekly market research by staying updated on industry trends and competitor activities to refine sales strategies and identify new opportunities

Prepared and delivered monthly client reports, showcasing recent media coverage and providing actionable recommendations for increased visibility.
Supported media relations efforts by crafting targeted media lists, tracking coverage, and driving media outreach initiatives.
Drafted feature articles for client to spotlight attractions within Western Australia
Compiled and refined media interview responses for C-Suite executives, through using multiple sources such as financial reports and previous interviews done
Conducted comprehensive market research for new business proposals, offering actionable PR recommendations.

Managed daily Media Monitoring Reports for clients, ensuring timely dissemination of relevant information.
Provided transcription services for client interviews upon request, maintaining accuracy and confidentiality.
Oversaw PR value tracking for clients to monitor the effectiveness of Press Releases.
Contributed to the planning and execution of private, company, and client events