Muhammad Aliffshah Bin Mohd Shah
Marketing Manager
Summary
Dynamic Marketing Manager with a proven track record at ETA EVENT PROMOTION Sdn Bhd, excelling in digital marketing and team building. Elevated brand awareness and sales through strategic campaigns, leveraging market analysis and social media expertise.
Skilled in mentoring and cross-functional collaboration, significantly enhancing online presence and achieving targeted goals with adaptability and innovative solutions. Enthusiastic, adept at working with colleagues and customers of all backgrounds. A Team builder and clear communicator with strong problem solving and planning skills with expertise in transforming marketing and advertising strategies into desired results.
I leads teams in developing profitable campaigns.Hardworking, performance-oriented leader offering proven expertise in project development, team supervision and campaign enhancement.
Prepared to bring 6+ years of progressive experience and take on challenging position with opportunity to make lasting impact on company and customer success.
Overview
9
9
years of professional experience
Work History
Marketing Manager
ETA EVENT PROMOTION Sdn Bhd
01.2018 - Current
- Led a team of marketing professionals to deliver high-quality campaigns on time and within budget.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Utilized market trends and target audience statistics to effectively and appropriately market products.
- Boosted sales performance through the creation of engaging promotional materials and targeted advertising strategies.
- Increased brand awareness by developing and implementing strategic marketing campaigns.
- Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
- Managed social media accounts for optimal audience engagement and increased online presence.
- Mentored junior team members, providing guidance and support to foster professional growth and skill development within the marketing department.
- Enhanced company reputation through successful public relations initiatives and positive media coverage.
- Analyzed market trends to identify new opportunities, adjusting marketing plans accordingly for maximum effectiveness.
- Performed market segmentations, targeting and positioning for each product line.
- Collaborated with cross-functional teams to ensure consistent branding across all company touchpoints and communications channels.
- Maintained documentation, detailing assignments, in-progress work and completed project milestones.
- Managed workflow between staff, coordinating documents and creative material distribution.
- Negotiated partnerships with key influencers, maximizing brand exposure in target markets.
Assistant Manager
Eta Event Promotion Sdn Bhd
01.2016 - Current
- Supervised day-to-day operations to meet performance, quality and service expectations.
- Improved customer satisfaction by addressing and resolving complaints promptly.
- Developed strong working relationships with staff, fostering a positive work environment.
- Promoted teamwork within the workplace by encouraging collaboration among staff members on various projectstasks.
- Collaborated with the management team to develop strategic plans for business growth and improvement.
- Maintained a clean, safe, and organized store environment to enhance the customer experience.
- Mentored junior staff members in their professional development by offering guidance/support in their assigned roles.
Education
Economy - Environmental Economy
Universiti Kebangsaan Malaysia
Bangi, Selangor, Malaysia 04.2001 -
Diploma in Business Management -
Universiti Industri Selangor
Bestari Jaya Selangor 04.2001 -
Skills
Social Media Marketing
Accomplishments
- Managed variety of events at well known mall and establishments such as at Berjaya Time Square, KipMall Bangi, Bangi Gateway, PKNS, and NU Central from concept creation to launch.
- Experienced in organizing Aidil Adha Fair, Merdeka Celebration, Mothers Days, Raya Fair and much more.
- Organized an outdoor Food Festival at Bangi Gateway Mall.
- Responsible for managing and maintaining Downtown Atmosphere late Night Bazaar ,successfully launching their page, boosting their sales and promoting the establisment.
- Organized a career expo in UKM in 2012.
- Organized environmental sustainability awareness campaigned titled "Green Planet Venture Event",received award and recognition.
Additional Information
References:
Contact Mr Hairi Safwan (GM) at 013-2859098
Timeline
Marketing Manager
ETA EVENT PROMOTION Sdn Bhd
01.2018 - Current
Assistant Manager
Eta Event Promotion Sdn Bhd
01.2016 - Current
Economy - Environmental Economy
Universiti Kebangsaan Malaysia
04.2001 -
Diploma in Business Management -
Universiti Industri Selangor
04.2001 -
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