Mak Ruenn
Subang Jaya
Summary
Dynamic leader with a proven track record at Roche Diagnostics, excelling in key account management and sales growth. Expert in leveraging analytical skills and a growth mindset to drive market expansion and team success. Achieved over RM23 million in sales, demonstrating exceptional negotiation abilities and a commitment to customer engagement.
Overview
23
23
years of professional experience
1
1
Certification
Work History
Business & Clinical Manager
CIMed Healthcare Sdn Bhd
12.2024 - Current
- Company Overview: Medical Equipment Manufacturing
- Led sales team to exceed targets through coaching and strategic planning
- Developed and executed sales strategies, setting clear targets and performance metrics
- Expanded market presence through new business opportunities and strategic partnerships
- Led commercial programs to drive product adoption and growth
- Collaborated with marketing and stakeholders to enhance clinical strategies
- Recruited, trained and developed high-performing sales and clinical teams
- Analyzed sales data to optimize team performance and decision-making
- Strengthened relationships with healthcare professionals ensuring compliance and trust
- Gather customer insights and conducted market research to stay ahead of trends
- Supported sales operations by optimizing customer engagement strategies and streamlining processes
- Strengthened relationships with key decision-makers, enhancing brand visibility and trust
Senior Diagnostics Executive | Key Account Manager
Roche Diagnostics (M) Sdn Bhd
05.2010 - 09.2023
- Company Overview: Diabetes Care Malaysia
- Led team and key account plans, providing strategic updates to leadership
- Managed and nurtured partnerships at HQ level across retail pharmacies, private hospitals, government healthcare sectors and health institutions
- Negotiated contracts, secured deals and expanded market share with a patient-centric approach
- Drove new business opportunities across multiple channels, including MOH, Pharmaniaga and top pharmacy chains
- Launched campaigns and KOL partnerships to boost brand awareness and product adoption
- Introduced digital health initiatives to enhance diabetes management outcomes
- Aligned with Compliance, Legal, Marketing and Patient Support to execute strategies effectively
- Led CME and Key Account Health Events to improve diabetes care awareness
- Mentored teams on product knowledge, sales strategies and market insights
- Analyzed market data to identify growth opportunities and optimize partner performance
- Delivered measurable business results through strategic decision-making and performance tracking
- Strengthened relationships with healthcare stakeholders to position solutions as the preferred choice
- Generated RM23 million in total sales revenue through successful commercial retail contacts
- Managed 9 key accounts and retail partnerships at the HQ level, ensuring strategic engagement and revenue growth
- Secured major hospital contracts and tenders, including Pharmaniaga: RM20 million and IHH: RM1.8 million
- Led and managed high-value tenders with KKM and SJMC projects
- Achieved high partner satisfaction by building trust, delivering commitments and exceeding expectations
Sales Executive
Oralix Sdn Bhd
01.2008 - 12.2010
- Company Overview: Distributor of medical disposable, medical equipments, Regional Anaesthesia
- Promoted Regional Anesthesia and Patient Controlled Analgesia (PCA) solutions to Anesthetic Doctors, Medical Assistants and Pharmacists across private and government hospitals
- Conducted CME programs, sponsorships and hands-on products demonstrations in operating theatres
- Secured business through hospital pharmacies and government tenders for medical disposables
- Engaged customers to drive product adoption and satisfaction through quality improvements
- Monitored competitor activities and market trends to develop strategies for growth
- Provided timely market updates to enable proactive decision-making
Professional Medical Sales Representative
Zuellig Pharma Sdn Bhd
01.2007 - 12.2008
- Company Overview: Pharmaceutical – Wyeth OTC
- Managed Klang Valley & Northern territories (Perak, Penang, Alor Star), driving sales across private & government hospitals, medical institutions and GPs
- Proactively engaged customers to maximize sales and influence prescription trends
- Strengthened client relationships by resolving product issues, ensuring efficient order management and fostering long-term partnerships
- Work closely with team managers to align with company objectives, consistently achieving sales targets and budgets
Sales Executive
Jubli Medik Sdn Bhd
01.2006 - 12.2007
- Company Overview: Sole distributor for medical equipments
- Managed Klang Valley and Northern regions, expanding and maintaining a strong customer base across government & private hospitals
- Provided hands-on support in OT cases, ensuring seamless product usage
- Delivered prompt after-sales service, addressing customer concerns and ensuring satisfaction
- Ensured timely and accurate payment collection, maintaining positive financial outcomes
Accounts Assistant
Linfox M Logistics (M) Sdn Bhd
01.2002 - 12.2006
- Company Overview: Transportation & Warehouse Services
- Managed fixed assets, prepayments, acquisitions, disposals and transfers
- Calculated asset depreciation and prepared CAPEX reports
- Conducted annual physical asset verifications
- Handled AP, AP, bank reconciliations and invoice processing
- Ensured timely and accurate financial transactions, aligning with the General Ledger (GL)
- Prepared cash book reports, supported budget planning and assisted in Audits
- Verified and recorded depot drivers’ commissions for payroll processing
Education
Diploma In Business Studies - Accounting
Tunku Abdul Rahman College
Secondary Highest Level -
Sek. Menengah Methodist (A.C.S)
Skills
- Key Account Management
- Sales Management
- Analytical
- Customer Engagement
- Critical Thinking
- Collaboration & Networking
- Negotiation skills
- Growth Mindset
- Accountability
- Team Player
- Training and mentoring
- Team management
Coursework
- Power Negotiation using Psychological Tools, 2013
- Achieving Outstanding Sales Results Professional, 2011
- Lean Six Sigma White Belt, 2023
Languages
English
First Language
Malay
Advanced (C1)
C1
Chinese (Cantonese)
Proficient (C2)
C2
Chinese (Mandarin)
Intermediate (B1)
B1
Certification
- Achieving Outstanding Sales Results Professionally (for 'Big' Sales) 2011 by the Malaysian Institute of Management.
- Power Negotiation Using Physchological Tools 2013 by Malaysian Institute of Management
- Strategic Selling 2019 by BrainWave
- Lean Six Sigma White Belt (5S, Lean and Visual Problem Management) by Dr. Markus Lantermann
Affiliations
- Mentorship & Coaching - Guiding junior sales reps or industry newcomers
- Handling key partnerships in healthcare and retail
- Working with marketing, regulatory and operation teams
- Experimenting with natural ingredients and recipes
- Promoting healthy lifestyle choices
References
References available upon request.
Timeline
Business & Clinical Manager
CIMed Healthcare Sdn Bhd
12.2024 - Current
Senior Diagnostics Executive | Key Account Manager
Roche Diagnostics (M) Sdn Bhd
05.2010 - 09.2023
Sales Executive
Oralix Sdn Bhd
01.2008 - 12.2010
Professional Medical Sales Representative
Zuellig Pharma Sdn Bhd
01.2007 - 12.2008
Sales Executive
Jubli Medik Sdn Bhd
01.2006 - 12.2007
Accounts Assistant
Linfox M Logistics (M) Sdn Bhd
01.2002 - 12.2006
Diploma In Business Studies - Accounting
Tunku Abdul Rahman College
Secondary Highest Level -
Sek. Menengah Methodist (A.C.S)
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