Lee Yoke Lai
Kuantan
Summary
Experienced Sales & Operations professional with over 15 years in the building materials and concrete-related industry, specializing in B2B sales, project supply, and distribution management. Strong track record in managing contractor and developer accounts, coordinating bulk material supply (cement, skim coat, concrete-related products), and ensuring smooth operational execution. Proven ability to drive revenue growth while optimizing inventory, logistics, and project delivery timelines. Multiple-time award-winning sales performer with leadership capability.
Overview
22
22
years of professional experience
Work History
Assistant Manager
Hong Bee Building Matrials Sdn Bhd
Kuantan, Pahang
05.2025 - Current
- Manage sales and operational functions for construction materials including cement and related products
- Coordinate supply for residential construction projects (20+ units per project), ensuring timely delivery
- Plan and monitor inventory levels to support continuous project demand
- Oversee logistics scheduling and supplier coordination
- Maintain strong relationships with contractors, developers, and hardware clients
- Drive collections and ensure healthy cash flow
Senior Sales Executive
Syn Tai Hung Trading Sdn Bhd
Kuantan, Pahang
07.2009 - 12.2024
- Managed end-to-end B2B sales and operations for building materials and construction supply
- Coordinated project-based material supply for contractors and developers
- Oversaw stock allocation and ensured consistent availability
- Built long-term relationships with key accounts
Key Achievements: - Champion – Best Sales Executive (2019, 2022, 2023)
- 1st Runner-Up – Best Sales Executive (2018)
Admin Executive
Taksim Makmur Sdn Bhd
Kuantan, Pahang
01.2004 - 06.2009
- Managed documentation (DO, invoices, PO, statements)
- Supported daily operations and administrative processes
- Ensured accurate record-keeping
Education
SPM -
Sekolah Menengah Kebangsaan Air Putih
Kuantan01-2003
Skills
- Establish sales
- Handling customer complaints
- Monitor market and competitors movement
Languages
English
Elementary
A2
Malay
Upper Intermediate
B2
Mandarin
Proficient
C2
Cantonese
Advanced
C1
Additional Information
- Sales & Operations Management (Concrete / Building Materials)
- B2B Sales – Contractors, Developers, Hardware Distributors
- Project-Based Supply (Residential & Construction Projects)
- Inventory Planning & Stock Control
- Delivery & Logistics Coordination (Bulk Materials)
- Cost Control & Margin Optimization
- Credit Control & Collections
- Key Account Development
- Process Improvement & Efficiency
ADDITIONAL INFORMATION
- Possess own transport & valid driving license
- Open to roles in concrete products / construction materials industry
- Expected Salary : RM6,800.00 + allowance + commission
Timeline
Assistant Manager
Hong Bee Building Matrials Sdn Bhd
05.2025 - Current
Senior Sales Executive
Syn Tai Hung Trading Sdn Bhd
07.2009 - 12.2024
Admin Executive
Taksim Makmur Sdn Bhd
01.2004 - 06.2009
SPM -
Sekolah Menengah Kebangsaan Air Putih