KONG SIEW WAI
Senior Sales & Account Management Professional
Kuala Lumpur
Summary
Results-driven sales professional with over 14 years of experience in B2B corporate sales, key account management, customer relationship building, and product promotion. Proven ability to grow existing accounts, acquire new customers, and introduce new product lines while maintaining strong client satisfaction.
Overview
18
18
years of professional experience
3
3
Languages
Work History
Assistant Sales Manager
Tropic Pack Marketing Sdn. Bhd.
01.2013 - Current
- Manage and grow key B2B customer accounts
- Develop new corporate customers
- Introduce new product lines to clients
- Provide after-sales service and handle customer feedback
- Developed strong client relationships for repeat business and increased referrals.
- Achieved sales targets consistently by driving daily sales activities and managing the sales pipeline effectively.
- Managed accounts to retain existing relationships and grow share of business.
Sales & Marketing Executive
D’Sach Marketing Sdn. Bhd.
01.2012 - 01.2013
- Maintained relationships with existing customers
- Supported sales and marketing activities
- Developed strong client relationships for increased customer loyalty and repeat business.
- Conducted market research to identify trends and inform marketing strategies, driving company growth.
- Managed sales pipelines effectively, leading to consistent achievement of quotas.
Merchandiser
Cotra Enterprise Sdn. Bhd.
01.2011 - 01.2012
- Managed product stocking and FIFO compliance
- Created product displays to support sales
- Maintain relationship with the buyer
- Updated pricing and signage to complete product displays and educate customers.
- Verified products appeared at correct locations in proper quantities.
- Removed damaged, out-of-code, not-in-set and discontinued items from displays.
- Inspected merchandise for quality and arranged proper display location on floor.
- Reduced out-of-stock instances by conducting regular audits, adjusting inventory counts, and communicating discrepancies to management.
- Improved overall store appearance by performing routine maintenance tasks such as cleaning shelves, updating signage, and reporting damaged fixtures for repair or replacement.
- Monitored competitor activity, adapting strategies to maintain competitive advantage.
Senior Sales Assistant / Team Leader
Padini Corporation
01.2008 - 01.2011
- Led retail team to achieve sales targets
- Handled cashiering, inventory, and staff training
- Collaborated with marketing team to create targeted promotional campaigns that boosted overall sales performance.
- Led monthly presentations on best practices in achieving success as a Senior Sales Assistant, resulting in improved team performance.
- Proactively sought out training programs to enhance product knowledge and improve overall job performance as a Senior Sales Assistant.
- Managed a diverse team of junior sales assistants, providing coaching and professional development opportunities.
- Listened to customer needs and desires to identify and recommend optimal products.
- Built customer loyalty and retention by delivering excellent shopping experiences.
Education
No Degree - Humanities
SMKTC
Kuala Lumpur, Malaysia 04.2001 -
Skills
B2B Sales & Account Management
Key Account Handling & Client Retention
New Customer Acquisition
Product Introduction & Promotion
Customer Relationship Management
Microsoft Office (Word, Excel, PowerPoint)
Action planning
Relationship building and management
Timeline
Assistant Sales Manager
Tropic Pack Marketing Sdn. Bhd.
01.2013 - Current
Sales & Marketing Executive
D’Sach Marketing Sdn. Bhd.
01.2012 - 01.2013
Merchandiser
Cotra Enterprise Sdn. Bhd.
01.2011 - 01.2012
Senior Sales Assistant / Team Leader
Padini Corporation
01.2008 - 01.2011
No Degree - Humanities
SMKTC
04.2001 -