Microsoft Word
Kheng Leong Tan
Sales And Marketing
Penang
Summary
Multi-faceted Regional Sales Manager promoting excellent record of meeting company-defined quotas through exceptional sales strategy. Mentors employees to develop top-performing team members. 20-years progressive career background combined with dedication to corporate growth and development. Oversee and enhance regional sales and marketing operations to boost sales and profits with forward-thinking, analytical strategies. Close favorable deals and cultivate strong partnerships to promote consistent growth. Innovative, results-driven and dedicated to company success. Hardworking Regional Sales Manager with 20 years of experience in FMCG industry. Known for coordinating teams effectively to meet sales objectives. Highly personable and diplomatic communicator.
Overview
16
16
years of professional experience
3
3
Languages
3
3
years of post-secondary education
Work History
Regional Sales Manager
Lay Hong Food Corporation Sdn Bhd
Klang
12.2010 - 07.2022
- Finalized sales contracts with high-value customers.
- Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
- Collaborated with senior executives to evaluate performance in regional area and develop strategies to expand revenue generation.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
- Developed sales strategy based on research of consumer buying trends and market conditions.
- Developed and maintained positive relationships with clients in assigned sales territories.
- Generated detailed sales reports and forecasts to analyze performance and track progress.
- Effectively recruited and hired highly talented individuals bringing exceptional skills and expertise to sales team.
- Executed successful marketing campaigns to generate new business and expand customer base.
- Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
Sales Supervisor
Clean Living Sdn Bhd
Setapak
03.2006 - 11.2010
- Trained team members in successful strategies to meet operational and sales targets.
- Effectively coached team members to reach weekly and monthly sales goals.
- Exceeded sales goals and accomplished business objectives by inspiring staff and promoting target products.
- Worked jointly with team members to assist with closing sales, cross-selling and upselling of products and services.
- Created employee schedules to align coverage with forecasted demands.
- Constructed displays and signs to promote specified products and sales promotions.
Education
GED -
Malaysia Institute Technology Development
Penang 02.1996 - 08.1999
Skills
Business development and planning
undefinedSoftware
Excel
Power Point
Interests
Reading
Travelling
Badminton
Timeline
Regional Sales Manager
Lay Hong Food Corporation Sdn Bhd
12.2010 - 07.2022
Sales Supervisor
Clean Living Sdn Bhd
03.2006 - 11.2010
GED -
Malaysia Institute Technology Development
02.1996 - 08.1999
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