Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Timeline
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Kayli Woh

Kayli Woh

Sales & Business Development Freelancer
Petaling Jaya

Summary

Results-oriented individual with a proven track record in sales, account management, and strategic partnerships across various industries (Pharmaceuticals, FMCG & F&B). Adept at driving sales growth, managing large territories, and executing successful market strategies. Pet-lover with 2 rescued cats.

Overview

5
5
years of professional experience

Work History

Freelance Sales & Business Development Manager

Various Startups
07.2022 - Current

1. BrewByRoot Kombucha (part-time)

- Generated over 100 leads from wholesalers and F&B establishments.

- Converted cold leads into warm prospects through targeted outreach and presentations.
- Implemented sales plans focusing on Klang Valley, driving interest through ads and direct engagement.

2. Supergulp (2 months)

- Generated over100 leads from franchise F&B cafes, independent cafes, and restaurants.
- Conducted average 4-5 sales presentations per week, closing deals worth over RM1000 through strategic negotiations and follow-ups.

Business Development Manager

Partipost
07.2023 - 09.2023
  • Successfully generated and qualified over 100 leads weekly, including brands and agencies through strategic cold-calling and outreach efforts.
  • Conducted in-depth presentations to 6 major brands and agencies, converting prospects into warm leads, showcasing value of the influencer marketing platform.


Obesity Product Specialist

Novo Nordisk
10.2022 - 06.2023
  • Drove a 20-30% increase in new account penetration, consistently surpassing quarterly sales targets by over 130% and generating MYR390k in revenue.
  • Managed a large and diverse sales territory across Klang Valley and outstation areas, effectively pitching and promoting a new obesity treatment to healthcare professionals (general practitioners, aesthetic doctors, and hospital specialists).
  • Conducted comprehensive sales presentations to healthcare professionals, advocating for the treatment of obesity as a chronic disease and increasing product adoption.

Consumer Health Sales Representative

Procter & Gamble
12.2019 - 06.2022
  • Consistently exceeded cycle and quarterly sales quotas by over 120%, managing the second-largest sales volume within the Malaysia team with quarterly sales exceeding MYR1.5-2 million.
  • Oversaw sales for independent pharmacies, local pharmacy chains, clinics, and wholesalers.
  • Developed and executed tailored sales strategies for each account, driving significant market penetration and growth.
  • Pioneered the use of Salesforce and Veeva CRM tools within the Malaysia team, providing training and support to enhance CRM utilization and sales efficiency.
  • Conducted accurate forecasting and developed annual sales plans.

Education

Law LLB

University of Leeds
United Kingdom
04.2001 -

A-Levels - AAB (Maths, Accounting, Economics)

HELP University
Malaysia
04.2001 -

Skills

  • Sales and Business Development
  • Strategic Account Management
  • CRM Tools Proficiency
  • Market Analysis and Forecasting
  • Field Audits and Compliance
  • Education and Training

Accomplishments

1. Procter & Gamble: Best Performing Sales Award - OTC Sales Representative

2. Procter & Gamble: Win By Maximising Value Creation Award

3. Procter & Gamble: Business Award - Core Portfolio

4. Procter & Gamble: Business Award - Jewel Portfolio

5. Procter & Gamble: Gold Award - 'Win by Raising the Bar'

6. Procter & Gamble: Platinum Award - 'Stepping Up & Stepping Forward'

7. Techstars Leeds Startup Weekend 2018 - Second Prize Winner

Languages

English, Mandarin, Malay
Native language

Timeline

Business Development Manager

Partipost
07.2023 - 09.2023

Obesity Product Specialist

Novo Nordisk
10.2022 - 06.2023

Freelance Sales & Business Development Manager

Various Startups
07.2022 - Current

Consumer Health Sales Representative

Procter & Gamble
12.2019 - 06.2022

Law LLB

University of Leeds
04.2001 -

A-Levels - AAB (Maths, Accounting, Economics)

HELP University
04.2001 -
Kayli WohSales & Business Development Freelancer