Hafriz Abadi Bin Md Zainodin

An analytical and innovative team player with proven expertise in content monitoring, risk management, and compliance. Highly skilled in preventing fraudulent activities, adhering to regulatory standards, and maintaining high data quality standards.

Accomplishments:

• From 2020 to February 2022, I oversaw the US market before shifting to a new team that was in charge of Malaysia and the global market. In October 2023, I facilitated a lateral shift to a new project team that concentrated on the Malaysian e-commerce market, all the while managing multiple queues, including chat, and various tasks efficiently.
• Perform real-time and bulk content moderation on a variety of online platforms to guarantee adherence to company policies and legal regulations, which leads to a 15% decrease in the time required to address policy violations.
• Reviewed and analysed more than 1000 pieces of user-generated content daily, enforcing content guidelines to ensure a secure online environment. This resulted in a 95% reduction in the amount of inappropriate material that reached the platform.
• Collaborate with cross-functional teams, such as the QA team, to address content-related issues and provide actionable recommendations for improving platform safety.
• Develop and update content moderation guidelines and policies to adapt to evolving online trends and potential risks. Optimized subject matter content by conducting extensive research and incorporating industry trends.
• Proactively collaborated with the Shift Lead to craft streamlined documents, effectively facilitating task delegation and elevating team productivity.
• Monitor and remain informed about emerging trends, potential threats, and legislative changes that pertain to content moderation.
• Conducted more than 15,000 audits per month, which led to a 25% increase in the rate of violation capture.
• Trained new moderators on platform policies, compliance, and standard operating procedures for moderation tasks through a Buddy programme.
• Optimised performance by overseeing moderator assignments, monitoring SLAs, and providing support to shift-based teams.
• Facilitated positive onboarding, clarified policies, and addressed moderator issues proactively, fostering growth through huddle sessions and feedback.

Experienced in app review and risk management, I excel at ensuring policy compliance and enhancing user experiences. With a strong background in monitoring app feedback, addressing risks, and collaborating with developers, I have a proven track record of upholding quality standards and mitigating potential issues. My dedication to policy adherence, proactive problem-solving, and effective communication allows me to contribute to a secure and satisfying app ecosystem.

Accomplishments:

• Meticulously assessed mobile applications and descriptions to ensure strict compliance with platform policies, focusing on user interface, functionality, and content alignment. My role aimed to enhance the user experience and maintain platform integrity.
• Proactively monitored user feedback and identified and addressed potential risks by flagging apps, thereby enhancing the safety of the app ecosystem.
• Collaborated with cross-functional teams to identify opportunities for process improvement and increased efficiency.
• Utilized user feedback analysis to drive continuous app ecosystem enhancements and elevate user satisfaction, actively influencing the ongoing evolution of the platform.
• Identified trends and patterns in large datasets, leading to actionable insights for business growth.