Summary
Overview
Work History
Education
Skills
References
Timeline
Generic
Victor Goh

Victor Goh

Sr Sales And Marketing Manager
Bayan Lepas,Penang

Summary

Dedicated sales and marketing executive with more than a decade of global experience, including 7 years of successful overseas job postings. Proven track record in stakeholder management, fostering strong and enduring relationships, and collaborating as a team player. Known for adaptability and the ability to lead multicultural teams effectively, driving success in diverse business environments. Results-driven sales performer with solid history of success in bringing in new customers, managing revenue streams and maintaining solid account relationships. Continuously monitor competitors and research market conditions to stay responsive and successful in dynamic environments. Persuasive negotiation and program management abilities.

Overview

12
12
years of professional experience
12
12
years of post-secondary education

Work History

Senior Sales Manager

Symanor Sdn Bhd
Bayan Lepas , Penang, Malaysia
12.2012 - Current

Job Scope:

  • Acts as strategic business interface with several key accounts
  • Interface cross-functionally and perform analysis, qualification and determines new opportunities
  • Actively manage customers perception, and execution of contracts terms and conditions
  • Ensures that all RFQ responses & proposals are complete, accurate, on-time & consistent with the overall account strategies
  • Actively manage customers perception, and execution of contracts terms and conditions.

Achievements:
• Expanded customer base from initial 46 accounts to 105 active accounts in 18 months’ time.


• Increase the sales revenue from key account by 3.2% YoY by deepening and broadening cooperation with existing clients.

PA to the President

Jamost Sporting Goods Co., Ltd
Shenzhen, China
02.2010 - 10.2012

Job scope:

  • Maximize the President’s office efficiencies and overall administrative operations
  • First line of communication with all stakeholders, both internally and externally
  • Assist in setting up meetings (virtual and in-person), taking/disseminating minutes and taking ownership of special projects like roadshow/trade shows etc
  • Full accountability for negotiating and executing contracts mandate with suppliers and managing vendors relation
  • Collaborate cross functionally to ensure optimal end-to-end supply chain and logistic operations that align with company strategies.
  • Used strong analytical and problem-solving skills to develop effective solutions for challenging situations.

Achievements:
• Slashed carrying costs by 17% in 9 months’ time by optimizing inventory efficiency through elimination of slow-moving SKUs.

• Achieved a 3.7% cost saving by reducing product turnaround time through the unification of barcode and packaging.

• Consistently achieving 35% Y-O-Y sales growth by successfully organizing and launching new season dealers pre-order meeting.

Marketing Manager

V.I.P Sports (Taiwan) Co. Ltd
Dong Nai, Vietnam
12.2006 - 12.2009

Job Scope:

  • Perform analysis, strategized and marketing of composite sporting goods
  • Drive engagement with customers and maintain revenue accountability ± USD2M
  • Managing a team of multi-cultural marketing assistants to deliver challenging project targets
  • Contracts and agreement negotiation and execution of the contracts mandate and strategy
  • Taking full ownership of new product development, interface with cross functional departments to tailored best-in-class solutions for specific account.

Achievements:
• Contributed to a 22% increase in revenue by establishing strategic business relationships with a major customer.

• Achieved more than 20% of cost saving by leading a team of 6 engineers and 8 technicians for the production and technology transfer from China to Vietnam.

• Shortened production cycle from 60 days to 40 days and improved overall business competitiveness.

Assistant Marketing Manager

V.I.P Sports (Taiwan) Co. Ltd
Dongguan, China
07.2004 - 11.2006

Job Scope:

  • Perform analysis, strategized and marketing of composite sporting goods
  • Drive engagement with customers and maintain revenue accountability ± USD2M
  • Managing a team of multi-cultural marketing assistants to deliver challenging project targets
  • Contracts and agreement negotiation and execution of the contracts mandate and strategy
  • Taking full ownership of new product development, interface with cross functional departments to tailored best-in-class solutions for specific account.

Achievements:
• Contributed to a 22% increase in revenue by establishing strategic business relationships with a major customer.

• Achieved more than 20% of cost saving by leading a team of 6 engineers and 8 technicians for the production and technology transfer from China to Vietnam.

• Shortened production cycle from 60 days to 40 days and improved overall business competitiveness.

Education

SECONDARY SCHOOL -

Sekolah Menengah Keat Hwa
1992.01 - 1997.11

DIPLOMA IN BUSINESS ADMINISTRATION -

College Tunku Abdul Rahman
01.1998 - 12.1999

Bachelor of Arts - MARKETING

University of Abertay Dundee
01.2000 - 11.2003

Skills

Team leadershipundefined

References

Available upon request

Timeline

Senior Sales Manager

Symanor Sdn Bhd
12.2012 - Current

PA to the President

Jamost Sporting Goods Co., Ltd
02.2010 - 10.2012

Marketing Manager

V.I.P Sports (Taiwan) Co. Ltd
12.2006 - 12.2009

Assistant Marketing Manager

V.I.P Sports (Taiwan) Co. Ltd
07.2004 - 11.2006

Bachelor of Arts - MARKETING

University of Abertay Dundee
01.2000 - 11.2003

DIPLOMA IN BUSINESS ADMINISTRATION -

College Tunku Abdul Rahman
01.1998 - 12.1999

SECONDARY SCHOOL -

Sekolah Menengah Keat Hwa
1992.01 - 1997.11
Victor GohSr Sales And Marketing Manager