Farah Draim
Selangor,Damansara Perdana
Summary
Results-driven Copywriter offering more than 10 years of client-focused service, project management and business-generating content production. Skilled professional with core strengths in leadership and goal alignment across teams and external agencies. Proficient at cultivating and retaining key client relationships and business partnerships.
Overview
18
18
years of professional experience
Work History
Freelance Copywriter
Farfallamode
Damansara Perdana , Selangor
11.2017 - Current
- Edited content produced by senior executives, modifying text to conform to company-wide branding standards and publication guidelines.
- Wrote advertising copy for online content, adhering to employers' overarching brand identity and personality.
- Created high-impact messaging for marketing media, contributing to increases in revenues and market share.
- Reviewed and edited final copy for accuracy and to correct grammar errors.
- Produced original, creative content for promotional advertisements and marketing materials.
Freelance Copywriter
NH Prima International Sdn Bhd
Kuala Lumpur, Wilayah Persekutuan
06.2015 - 06.2019
- Presented clients with unique copy options based on overall marketing objectives.
- Customized brand message to reach and capture target audience interest and drive engagement.
- Provided editorial guidance to facilitate delivery of top-quality content.
Content Writer
FriedChillies Media Sdn Bhd
Damansara Perdana, Selangor
07.2011 - 07.2015
- Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.
- Edited and proofread content to confirm proper grammar, quality and consistency.
- Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating and authentic approach.
- Provided writing support in fast-paced environment for variety of public-facing materials.
Account Manager
La Scheers Co
Bangsar, Kuala Lumpur
06.2010 - 06.2011
- Analyzed account details such as usage, sales data and client comments to enhance understanding of effectiveness and client needs.
- Educated clients on new products or services to increase customer engagement with brand.
Account Manager
Hewlett Packard Enterprise
Kuala Lumpur, Wilayah Persekutuan
08.2008 - 07.2010
- Addressed problems with accounting, billing and service delivery to maintain and enhance client satisfaction.
- Devised strategies to perform at required goal level and achieve monthly quota.
Design Engineer
Sony Malaysia Sdn Bhd
Bangi, Seangor
08.2007 - 07.2008
- Coordinated technical requirements, scheduling and solution development for engineering design and test issues.
- Suggested actionable improvements to increase research and testing capabilities.
Maintenance Engineer
Petroliam Nasional Berhad
Tangga Batu, Melaka
01.2006 - 03.2007
- Organized and directed maintenance shutdowns and startups.
- Developed process improvements to increase reliability and equipment performance.
- Reviewed technical documentation to complete equipment maintenance and repair.
Education
Bachelor of Engineering - Mechanical Engineering
Liverpool John Moores University
Liverpool09.2004
Skills
- Managing freelancers
- Exceptional copywriter
- Flexible and Adaptable
- Written Communication
- Analytical and Critical Thinking
Timeline
Freelance Copywriter
Farfallamode
11.2017 - Current
Freelance Copywriter
NH Prima International Sdn Bhd
06.2015 - 06.2019
Content Writer
FriedChillies Media Sdn Bhd
07.2011 - 07.2015
Account Manager
La Scheers Co
06.2010 - 06.2011
Account Manager
Hewlett Packard Enterprise
08.2008 - 07.2010
Design Engineer
Sony Malaysia Sdn Bhd
08.2007 - 07.2008
Maintenance Engineer
Petroliam Nasional Berhad
01.2006 - 03.2007
Bachelor of Engineering - Mechanical Engineering
Liverpool John Moores University
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