Edmund Lim

• Established strong relationships with key clients, resulting in increased customer retention and satisfaction.
• Reported sales activity, generated sales quotations, and proposals and maintained customer contact database to achieve sales objectives and quota.
• Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals.
• Built lasting relationships with clients through outstanding customer service interactions.
• Collaborated with marketing department to develop targeted promotional campaigns that drove sales growth.
• Prepared sales presentations for clients showing success and credibility of products.
• Formulated tactics and strategies to target new potential customers within prioritized markets.
• Introduced new products to meet customer demand and increase profits.
• Evaluated costs against expected market price points and set structures to achieve profit targets.
• Streamlined internal processes by working closely with cross-functional teams such as operations, logistics, and finance departments to ensure smooth transactions for customers.
• Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.

• Coordinated meetings with clients, vendors, and internal teams to facilitate smooth project progressions.
• Achieved high client satisfaction ratings by consistently meeting or exceeding expectations in project delivery.
• Delivered projects on time and within budget by effectively managing timelines and resources.
• Implemented risk mitigation strategies to reduce potential issues during the course of the project.
• Negotiated contracts with suppliers and vendors for optimal pricing and delivery terms.
• Developed comprehensive project plans, outlining goals, objectives, tasks, and deadlines for all team members.
• Reduced overall project costs through diligent budget management and resource allocation.
• Sourced, vetted and managed vendors needed to accomplish project goals.
• Verified quality of deliverables and conformance to specifications before submitting to clients.

● Identify and contact potential outlets to promote and sell our products
● Support listed outlets with branding, events, and other promotional efforts
● Build and maintain strong relationships with outlet owners to foster repeat business
● Provide expertise and guidance to new outlet owners on product information and profitability
● Collaborate with wholesalers to increase the reach and sales of our products

• Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
• Generated additional sales opportunities with upselling and cross-selling techniques.
• Expanded customer base through networking, and relationship building.
• Maintained up-to-date knowledge of industry trends for informed decision-making during client interactions.
• Developed and maintained comprehensive understanding of products, services and competitors to enhance sales presentations.
• Negotiated contracts to secure long-term business relationships and favorable pricing for clients.
• Increased sales revenue by identifying and targeting high-potential accounts.