Andy Tai Khing Khoon
Corporate Affairs/O&M Manager
15, Lintang Delima 4, Island Glades,Penang
Summary
Innovative Marketing leader with 13+ years of experience delivering exceptional marketing campaigns, content and collateral based on established and innovative strategies. Results-oriented and collaborative professional bringing expertise in brand management and social media engagement. Detail-oriented, attentive and decisive leader.
Talented Manager with expert team leadership, planning and organizational skills built during successful career. Smoothly equip employees to independently handle daily functions and meet customer needs. Diligent trainer and mentor with exceptional management abilities and results-driven approach.
Overview
15
15
years of professional experience
4
4
years of post-secondary education
4
4
Languages
Work History
Corporate Affairs / O&M Manager
Pensolar Sdn Bhd
192, Jln Jelutong, 11600 Jelutong, Penang
07.2020 - 01.2022
- To lead and manage the HR, Procurement, Projects and O&M divisions
- Drove operational improvements which resulted in savings and improved profit margins.
- Developed and maintained courteous and effective working relationships.
- Identified issues, analyzed information and provided solutions to problems.
- Developed team communications and information for meetings.
- Created spreadsheets using Microsoft Excel for daily, weekly and monthly reporting.
- Proved successful working within tight deadlines and fast-paced atmosphere.
- Collected a total of RM1,000,000+ of customer debt
- Developed and implemented performance improvement strategies and plans to promote continuous improvement
Head of Marketing & Communications
DISTED College
340, Jln Macalister, 10350 Georgetown, Penang
04.2016 - 05.2020
- Manage the Marketing & Communications Department consisting of 6 Program Advisors, 1 Graphic Designer and 1 Corporate Communication Exec
- Overall recruitment of 800 - 1000 students per year
- Oversaw development of traditional and social media marketing campaigns to drive sales and customer engagement.
- Managed branding campaigns and event marketing initiatives in print, video, web and social media.
- Analyzed ratings and features of competitors to evaluate effectiveness of marketing strategies.
- Increased market awareness and penetration through development of creative collateral.
- Developed strategies to incorporate PR and media to further enhance brand and build market share.
- Developed and strengthened business partnerships at all levels.
- Oversaw preparation of marketing copy, images, videos, emails and other collateral.
- Aligned activities with corporate objectives by coordinating marketing, sales and IT processes.
- Enhanced profitability to achieve marketing objectives and drive productivity and growth from concept to implementation.
- Directed marketing projects through conceptual planning, schedule management and final implementation.
- Built and strengthened strategic relationships with vendors, advertising agencies and leading industry partners.
- Recruited and hired experienced contractors to complete projects on time and within budget requirements.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data and budget factors.
Office Manager
IDP Education Ltd
441-1-1, Pulau Tikus Plaza, Jln Burma, Penang
01.2013 - 03.2016
- Managed the Penang branch of IDP Education Ltd consisting of 3 Counselors and 2 IELTS officers
- Ensure monthly targets set by headquarters are met or exceeded
- Established workflow processes, monitored daily productivity and implemented modifications to improve overall performance of personnel.
- Managed budgets, appointment scheduling, employee and event itineraries and accounts to improve productivity initiatives.
- Maintained CRM database with customer updates and report generation.
- Established and developed strong administrative team by delivering ongoing coaching and motivation and fostering career advancement.
Senior International Marketing Executive
KDU College Penang
32, Jln Anson, 10400 Georgetown, Penang
11.2006 - 12.2012
- Lead and manage the overall international marketing campaigns to achieve the objectives of the college
- Recruited a total of 60 to 80 international students per year
- Managed a total of 50 agents across 26 countries to maintain and improve a steady flow of international student recruitment pipeline
- Identified issues, analyzed information and provided solutions to problems to international student recruitment
- Created spreadsheets using Microsoft Excel for daily, weekly and monthly reporting.
- Offered friendly and efficient service to customers, handled challenging situations with ease.
General Service Coordinator
Mega Strength Sdn Bhd
Avago Technologies, Sg Nibong Kecil, 11900 Bayan Lepas, Penang
03.2006 - 10.2006
- Managed the General Service division of Avago Technologies consisting of Front Desk, Mail Distribution, Staff Claims, Car Fleet, Bas Kilang operations and Canteen operations
- Performed research to collect and record industry data.
- Found new sources for office supplies and closely monitored inventory use to cut costs by 20%.
- Established administrative work procedures to track staff's daily tasks.
- Identified and recommended changes to existing processes to improve accuracy, efficiency and quality service.
- Managed phone and email correspondence and handled incoming and outgoing mail and faxes.
Education
Master of Science - Business IT
Northumbria University
UK 09.2007 - 09.2009
Bachelor of Commerce - Marketing & Management (Double Major)
Murdoch University
Australia 07.2005 - 12.2007
Skills
Corporate presentations
undefinedAdditional Information
- Willing to travel: Yes
- Willing to relocate: Yes
- Current Salary: RM7,000
- Expected Salary: RM7,500 (negotiable)
- Availability: Immediate
Timeline
Corporate Affairs / O&M Manager
Pensolar Sdn Bhd
07.2020 - 01.2022
Head of Marketing & Communications
DISTED College
04.2016 - 05.2020
Office Manager
IDP Education Ltd
01.2013 - 03.2016
Master of Science - Business IT
Northumbria University
09.2007 - 09.2009
Senior International Marketing Executive
KDU College Penang
11.2006 - 12.2012
General Service Coordinator
Mega Strength Sdn Bhd
03.2006 - 10.2006
Bachelor of Commerce - Marketing & Management (Double Major)
Murdoch University
07.2005 - 12.2007
Investing
Investing in stocks, unit trust, gold & silver and properties since 2015. Passionate in building a passive income for my golden years and to spread the knowledge of financial education to every possible person
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