Summary
Overview
Work History
Education
Skills
Achievement
Personal Information
Training
Disclaimer
Timeline
BusinessAnalyst
Dewi Nurul Hayati

Dewi Nurul Hayati

Brand Partner Specialist For Public Sector, IBM Malaysia
Shah Alam, Selangor,10

Summary

Dynamic professional with a Bachelor's Degree in Management Business Telecommunication and Informatics, achieving a GPA of 3.59 from the Institute Management Telkom in Bandung, Indonesia. Possesses 15 years of experience in Account Management and Sales across multiple multinational companies, with expertise in supporting the Indonesia and Malaysia markets. A strong focus on enhancing the customer journey, complemented by a commitment to delivering solutions in Security, Sustainability, and Automation portfolios. Eager to leverage extensive knowledge and experience to drive impactful results in a progressive career.

Overview

15
15
years of professional experience
3
3
Languages

Work History

Brand Product Specialist – Automation for Public Sector

IBM Malaysia Sdn Bhd
10.2023 - Current
  • Drove adoption and revenue growth for automation platforms within the Government Core Sector, securing key wins in App Development, App Integration, FinOps, Asset Lifecycle Management, and IT Automation.
  • Led strategic engagements with government agencies to identify critical pain points and architect comprehensive automation solutions, resulting in streamlined operations and increased efficiency.
  • Consulted with clients on modernizing legacy systems and integrating new applications by leveraging App Integration platforms, enhancing data flow and interoperability.
  • Delivered impactful presentations and product demonstrations on IT Automation solutions, showcasing tangible benefits in reducing manual effort and improving system reliability for public sector clients.
  • Developed tailored proposals and business cases that aligned IBM's automation portfolio with the unique compliance and operational requirements of government entities.
  • Collaborated cross-functionally with technical specialists, product managers, and legal teams to ensure successful deal closure and client satisfaction in the automation domain


Business Partner Manager & Alliances

HCL Technologies Sdn Bhd (HCL Software)
10.2022 - 09.2023
  • Managed key Business Partner relationships across Malaysia for the HCL Software portfolio, including HCL BigFix, HCL Domino, HCL AppScan, and HCL VoltMx.
  • Drove partner enablement and sales initiatives for a diverse range of HCL Software products, focusing on market penetration and partner channel growth.
  • Managed strategic partnership initiatives to drive measurable outcomes and deeper relationships with cross-functional teams.

Senior Account Manager

HCL Technologies Sdn Bhd (HCL Software)
11.2020 - 09.2022
  • Achieved significant cost reductions and ensured continuous compliance for clients across the Public Sector, Financial Services (FSI), and Utilities industries in Malaysia, Thailand, and Indonesia by leveraging HCL BigFix for robust endpoint management.
  • Successfully positioned HCL BigFix as a critical solution for enterprise security and operational efficiency, directly addressing client needs for streamlined endpoint control and regulatory adherence.

Inside Sales Representative

Veeam Software Malaysia Sdn Bhd
04.2019 - 10.2020
  • Solution-oriented sales professional focused on helping organizations achieve data resilience by effectively selling and enabling the adoption of Veeam's comprehensive data protection and management platforms.
  • Articulating the business value of Veeam products (e.g., Veeam Backup & Replication, Veeam Data Cloud for Microsoft 365) by mapping them to specific customer requirements and pain points (e.g., ransomware recovery, cloud data protection, data portability).
  • Focus revolving around data protection, disaster recovery, and data management solutions.

Oracle Digital Manager

Oracle Corp Malaysia Sdn Bhd
07.2017 - 04.2019
  • To drive the adoption and sales of Oracle's database technologies to help organizations manage and leverage their data effectively.
  • To articulate the business value of Oracle Database solutions, demonstrating how they address specific customer pain points around data management, performance, scalability, security, and cloud migration. This includes explaining the benefits of features like Oracle RAC, Data Guard, and various cloud database offerings.

Inside Sales Account Manager

Teledirect Teleccomerce for Intel Asia Pasific
09.2015 - 03.2017
  • Handling Intel Technology Provider’s Partners for Indonesia Market
  • Sharing the information of promotion, event, new product and program.
  • Maintain the sales out/purchases of every partners
  • Maintain a good relationship with partners.

Business Representative Officer

PT Artajasa Pembayaran Elektronis Tbk
09.2010 - 05.2014
  • Building and maintaining strong relationships with various partners, including banks, financial institutions, merchants, and other payment service providers. This involves understanding their needs and ensuring their successful integration and ongoing satisfaction with Artajasa's services.
  • Have knowledge of bank products, such as ATM, EDC, e-banking,etc.


Education

Bachelor’s Degree - Business Telecommunication and Informatics

Institute Management TelkomTe

Skills

Achievement

  • Pegawai TerCITA - Customer Oriented, Innovative, Team Work, Adaptability - 2014 from PT Artajasa Pembayaran Elektronis Tbk
  • Q1 Outstanding Performances - 2016 from Teledirect Telecommerce Sdn Bhd
  • 1H Leading NUC Growth Contributor - 2016 from PT Intel Indonesia Tbk
  • The Highest Growth of Intel Server Board Sales Unit - 2016 from PT Intel Indonesia Tbk
  • Q4 Sales Superstar - 2022 from HCL Technology Sdn Bhd (HCL Software)


Personal Information

Marital Status: Married

Work Authorization: I hold a Spouse Visa which grants me legal work authorization in Malaysia.

Training

  • DALE CARNEGIE - Fundamental Leadership Training, 2012
  • Remaja Tampubolon & partners - Sales & Motivation Training Program: Change For Sales Breakthrough, 2013

Disclaimer

I declare that all the information given are true and complete in all aspects. I understand that any misrepresentation or omission of information may be considered sufficient for withdrawal of an offer or subsequent dismissal from employment.

Timeline

Brand Product Specialist – Automation for Public Sector

IBM Malaysia Sdn Bhd
10.2023 - Current

Business Partner Manager & Alliances

HCL Technologies Sdn Bhd (HCL Software)
10.2022 - 09.2023

Senior Account Manager

HCL Technologies Sdn Bhd (HCL Software)
11.2020 - 09.2022

Inside Sales Representative

Veeam Software Malaysia Sdn Bhd
04.2019 - 10.2020

Oracle Digital Manager

Oracle Corp Malaysia Sdn Bhd
07.2017 - 04.2019

Inside Sales Account Manager

Teledirect Teleccomerce for Intel Asia Pasific
09.2015 - 03.2017

Business Representative Officer

PT Artajasa Pembayaran Elektronis Tbk
09.2010 - 05.2014

Bachelor’s Degree - Business Telecommunication and Informatics

Institute Management TelkomTe

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Dewi Nurul HayatiBrand Partner Specialist For Public Sector, IBM Malaysia