Desiree Ang Yuen Shing
Senior Marketing Communications Executive
Subang Jaya
Summary
Possesses versatile skills in communications, problem-solving, and collaboration. Brings fresh perspective and strong commitment to quality and success. Recognized for adaptability and proactive approach in delivering effective solutions.
Overview
12
12
years of professional experience
Work History
Senior Marketing & Communications Executive
PLC Pet Lovers Centre Sdn Bhd
6 2022 - Current
- In charge of all marketing communication between HQ and all 59 outlets including franchise outlets
- Planning of monthly marketing campaigns
- Execution of promotions in store and online
- Generating performance report for each promotion
- Events and outpost organizing
- In charge of all loyalty programme activities
- POSM preparation for online and offline stores
- Managing supplier's marketing on PLC's platform
- Communicating with social media agencies to make sure our brand presence on social platforms is strong
- Social media content planning.
Advertising & Promotion Executive
BR Property Holdings Sdn Bhd (Bangsar shopping center)
2018.03 - 2022.05
- In charge of marketing promotion space of the mall
- Organizing and coordinating festive events
- Propose concepts for all festive and special in mall events
- Sourcing for various products in conjunction with events
- Up keeping of all administrative work for the department (issue purchase requisition, up keeping invoices)
- Public relation issues such as tenant shop openings and coordinating tenant in-store events.
Advertising & Promotion Executive
Mid Valley City Sdn Bhd
2016.03 - 2018.04
- In charge of marketing promotion space of the mall
- Organizing and coordinating festive events
- Propose concepts for all festive and special in mall events
- Sourcing for various products in conjunction with events
- Up keeping of all administrative work for the department (issue purchase requisition, up keeping invoices)
- Public relation issues such as tenant shop openings and coordinating tenant in-store events.
Category Manager
Celcom Planet Sdn.Bhd. (www.11Street.my)
2015.04 - 2016.03
- Marketplace Vendor Management
- New Vendor Acquisition
- Stock controlling
- Promotion planning
- Deals negotiation
- Generate Routine Sales Report.
Associate Buyer
Ecart Services Malaysia Sdn Bhd. (www.lazada.com.my)
2014.09 - 2015.04
- Marketplace Vendor Management
- Stock Controlling
- Outright purchasing
- Promotion planning
- Negotiating deals with vendor
- Stock Planning & Replenishment.
Business Development Executive
Albert Wines & Spirits Malaysia Sdn. Bhd.
2013.12 - 2014.07
- Assisting in marketing promotion activities & events
- Develop new business accounts
- Product introduction presentation and training
- Servicing existing outlets/customers.
Assistant Buyer
Hong Kong Sa Sa (M) Sdn Bhd
2012.08 - 2013.11
- Monitoring category performance against KPI
- Inventory control
- Promotion planning / negotiation with suppliers for promotional deals
- Proposing marketing plan for multiple brands
- Weekly sales report preparation.
Education
UPSR -
SJK(C) Chong Hwa
Setapak, Kuala LumpurSPM - undefined
Wesley Methodist School
Sentul, Kuala LumpurAustralian Matriculation Programme (AUSMAT) - undefined
KBU International College
Bandar Utama, Selangor Darul EhsanBachelor of Commerce, International Business (Major) - undefined
HELP International College
Bukit Damansara, Kuala LumpurBachelor of Commerce, International Business (Major) - undefined
Curtin University
Bentley, Western AustraliaSkills
Brand Messaging
Social Media Marketing
Social Media Management
Influencer Engagement
Crisis Management
Internal & External Communications
Event Planning
Marketing Communications
Teamwork and Collaboration
Icno
890129146164
Age
35
Languages
English, Chinese (Mandarin), Chinese (Cantonese)
Native language
English
Advanced
C1
Chinese (Mandarin)
Upper intermediate
B2
Chinese (Cantonese)
Intermediate
B1
Interests
Scuba Diving
Outdoor activities
Timeline
Advertising & Promotion Executive
BR Property Holdings Sdn Bhd (Bangsar shopping center)
2018.03 - 2022.05
Advertising & Promotion Executive
Mid Valley City Sdn Bhd
2016.03 - 2018.04
Category Manager
Celcom Planet Sdn.Bhd. (www.11Street.my)
2015.04 - 2016.03
Associate Buyer
Ecart Services Malaysia Sdn Bhd. (www.lazada.com.my)
2014.09 - 2015.04
Business Development Executive
Albert Wines & Spirits Malaysia Sdn. Bhd.
2013.12 - 2014.07
Assistant Buyer
Hong Kong Sa Sa (M) Sdn Bhd
2012.08 - 2013.11
Senior Marketing & Communications Executive
PLC Pet Lovers Centre Sdn Bhd
6 2022 - Current
UPSR -
SJK(C) Chong Hwa
SPM - undefined
Wesley Methodist School
Australian Matriculation Programme (AUSMAT) - undefined
KBU International College
Bachelor of Commerce, International Business (Major) - undefined
HELP International College
Bachelor of Commerce, International Business (Major) - undefined
Curtin University
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