Summary
Overview
Work History
Education
Skills
Languages
Software
Interests
Timeline
Generic

Darren Yeoh Zhijian

Group Editor
Bukit Mertajam,Penang

Summary

Results-focused Group Editor with 6 years of experience and expertise in coordinating and leading cross-functional teams. Excellent writing and editing, team management, and analytical skills. Jump-started post-pandemic recovery by securing major marketing campaigns with top multinational brands in the travel industry. Implemented a modern editorial process involving AI tools to increase the efficiency and quality of content.

Overview

7
7
years of professional experience

Work History

Group Editor

TripZilla
05.2023 - Current
  • Managed and mentored a remote cross-functional team, consisting of 13 individuals of diverse nationalities, to ensure efficient and high-quality content production.
  • Developed style guides and editorial processes to maintain a consistent voice across all published materials
  • Collaborated with clients to understand their marketing objectives and develop tailored content strategies.
  • Conducted workshops on AI generative writing tools to ethically incorporate emerging tech into editorial processes.

Senior Editor

TripZilla
04.2022 - 05.2023
  • Streamlined editorial workflow for paid campaigns and spearheaded initiatives to diversify content offerings and reaching new audiences.
  • Led cross-functional teams through collaborative brainstorming sessions resulting in innovative content ideas and securing contract renewals with longstanding clients.
  • Oversaw the digital marketing of multiple projects concurrently, ensuring desired outcomes for every campaign.

Content Creator

TripZilla
06.2018 - 04.2022
  • Optimised website content for SEO, leading to increase in organic traffic and higher visibility in search engine results.
  • Drove social media content initiatives, increasing engagements and audience size.
  • Conducted market research to identify emerging trends, enabling development of timely and relevant content that resonated with audience.

Account Executive

A&D Creative
08.2017 - 04.2018
  • Exceeded sales targets regularly by identifying new business opportunities and creating customised solutions for clients.
  • Collaborated with creative design teams to develop comprehensive advertising strategies and marketing collateral.
  • Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.

Education

Master of Arts - Creative Media

City University of Hong Kong
Hong Kong
07.2017

Bachelor of Arts - International Communication Studies

University of Nottingham
Nottingham, United Kingdom
07.2015

Skills

  • Editing and Proofreading
  • Project Management
  • Content Planning
  • AI Prompt Writing
  • Translation
  • Team Collaboration
  • Strong Attention to Detail
  • Organisational Skills
  • Stakeholder Management
  • Delegating assignments

Languages

English, Chinese (Mandarin)
Native language
Malay
Proficient
C2
Spanish
Upper intermediate
B2

Software

Photoshop

Canva

Gemini

Microsoft Office

Interests

Gaming

Cooking

Digital Art

Timeline

Group Editor

TripZilla
05.2023 - Current

Senior Editor

TripZilla
04.2022 - 05.2023

Content Creator

TripZilla
06.2018 - 04.2022

Account Executive

A&D Creative
08.2017 - 04.2018

Master of Arts - Creative Media

City University of Hong Kong

Bachelor of Arts - International Communication Studies

University of Nottingham

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Darren Yeoh ZhijianGroup Editor