CHUNG AI CHIONG
NORTHERN SALES MANAGER
Bayan Lepas,07
Summary
Experienced sales professional offering more than 10 years of experience developing and maximizing IT products. Detail-oriented team player with strong analytical skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. Proficiency in marketing strategies, product promotion and merchandising to achieve market penetration. Successful record of expanding network connections through persuasive brand imaging.
Overview
18
18
years of professional experience
Work History
Northern Channel Sales Manger
ASUSTEK Computer Malaysia Sdn Bhd
03.2010 - Current
- Achieved targets and growth metrics within assigned partner accounts.
- Managed accounts to retain existing relationships and grow share of IT business (Notebook/ Desktop/ Smartphone).
- Liaised with sales, marketing, and management teams to develop solutions and increase product value.
- Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
- Communicated product quality and market comparisons by creating sales presentations.
- Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
- Compiled and analyzed data to determine approaches to improve sales and performance.
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
- Organized promotional events for retail to increase sales volume.
- Executed channel/ marketing management through implementing strategies to optimize product visibility, POSM deployment and marketing expansion
Wealth Planner
ED Lim Organization
06.2009 - 12.2009
- Established new market among insurance and investment
- Planned and implemented strategies for developing financial programs for clients
- Clients review and servicing
Product Marketing Engineer
Agilent Technologies Sdn. Bhd.
06.2007 - 05.2009
- Conducted analysis, surveys and research on competitors within unexplored engineering domains under Power Supply and Digital Multimeter
- Designed and implemented business strategies and liaise with other functions to develop new products
- Launched NPI (New Product Introduction) through future product specification development, brand preference enhancement, online channel establishment such as quick quotes and demo pools to streamline ordering process
- Competitor and market analysis to protect product value
- Engaged with global distributors and regional managers to guarantee attainment of revenue target
- Assisted with weekly business operation and participated in product/ technical marketing business reviews
- Coordinated with marcom team and product learning team to develop marketing literature
- Monitored web traffic and identified potential orders for product family
- Engaged in sales forecasting and shipment coordination with planners
Sales Engineer
Leader Range Hitech Sdn. Bhd
12.2006 - 05.2007
- Handled customers inquiries from Malaysia and China regarding requests on Die Bonds and Wire Bonds tools and accessories
- Strategized marketing approaches including E-commerce and optimal pricing research
- Developed alternative manufacturing methods to reduce product costs
- Generated documentation for invoices and delivery orders
- Arranged shipments in accordance with delivery schedule
Sales Coordinator
Scott & English (Malaysia) Sdn. Bhd
03.2006 - 08.2006
- Followed up on stock orders from various branches to confirm precise arrival dates of stocks
- Handled customers demands on equipment purchase
- Organized sales agreements for approval based on customer request
- Generated invoices, consignments for stock delivery and quotations for stock requested
- Prepared sales reports, monthly reports, and parts & service reports based on sales records
- Conduct stock checks to verify stock quantities
Education
Bachelor of Science - Computer System Engineering
Curtin University of Technology
Miri, Sarawak 04.2001 -
Skills
Reliability
Adaptability and Flexibility
Data Analysis
Sales Reporting
Sales Statistics Analysis
Channel Development
Strategic Planning
Marketing Strategy Development
Competitor Analysis
Timeline
Northern Channel Sales Manger
ASUSTEK Computer Malaysia Sdn Bhd
03.2010 - Current
Wealth Planner
ED Lim Organization
06.2009 - 12.2009
Product Marketing Engineer
Agilent Technologies Sdn. Bhd.
06.2007 - 05.2009
Sales Engineer
Leader Range Hitech Sdn. Bhd
12.2006 - 05.2007
Sales Coordinator
Scott & English (Malaysia) Sdn. Bhd
03.2006 - 08.2006
Bachelor of Science - Computer System Engineering
Curtin University of Technology
04.2001 -