Summary
Overview
Work History
Education
Skills
Timeline
Generic
CHRIS TAN

CHRIS TAN

Kuala Lumpur

Summary

Currently serving as Business Development (Relationship Management) in Shopee Mobile Malaysia Sdn Bhd, focusing on developing and maintaining a close relationship with sellers. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.

Overview

5
5
years of professional experience
18
18
years of post-secondary education
3
3
Languages

Work History

Associate, Business Development (Relationship Management)

Shopee Mobile Malaysia Sdn Bhd
07.2022 - Current
  • Developed and maintained close relationships with Sellers, fostering proactive engagement and communication.
  • Constructed high-level strategic business plans, identified new sources of growth, and collaborated with key decision-makers within customer organizations to promote growth and retention.
  • Educated Sellers on methods to increase traction, negotiated deals, curated SKUs for campaigns, analyzed business progress through key performance indicators, and collaborated with internal teams to optimize Seller visibility and credibility.
  • Monitored and managed end-to-end process of category campaigns, eg: Baby Fair. Coordinated seamlessly with different teams and actively participated in discussions from campaign conceptualization and planning to execution.
  • Took initiative in managing and driving livestream campaigns, coordinating problem resolution, and leading team in pitching packages. Actively monitored team progress on livestream initiatives, introduced category incentives, and participated in discussions with superiors to propel progress of livestream activities. Led successful implementation of live streaming initiative at TKB, driving team to surpass target with over 60% of managed sellers participating in program.
  • Achieved remarkable 32% increase in sales for one of the account compared to 2022, overcoming initial seller reluctance through strategic communication and MtoM sales analyses. Successfully implemented and managed a live-streaming initiative, resulting in an impressive increase in ADGMV per livestream from RM2k in August to RM15k in October, with the highest conversion rate spike at 10.4% in September.

Associate, Business Development (SMB Sales) - Shopee Food

Shopee Mobile Malaysia Sdn Bhd
04.2022 - 06.2022
  • Source leads, pitch and onboard qualified merchants onto Shopee Food and ShopeePay, act as the company's face and provide seller support, establish and maintain a close relationship with merchants, plan, develop, and deliver a captivating offer to merchants, identify market gaps, and manage pricing strategy, product assortment of Merchants in the category.

Part-time Promoter

Magnifier Sdn Bhd
06.2019 - 01.2020
  • Worked as a part-time promoter for various brands, including FarmHouse Fresh Milk, Shokubutsu Pink Ribbon Event, F&N Dairies Manufacturing Sdn Bhd, Shokubutsu Body Wash, Casio Calculator Roadshow, and Mi Sedaap Road Show
  • Identified interested and qualified customers to provide potential customers with additional information regarding product.
  • Provided product samples, coupons and informational brochures to persuade people to buy products.
  • Educated customers on product features and answered questions regarding product use.

Education

Diploma - Business

Help University
Kuala Lumpur, 14
04.2001 - 05.2019

Bachelor of Economics (HONS) - undefined

Help University

Skills

Customer Service

Relationship Management

Team Collaboration

Negotiation Skills

Problem-Solving

Basic Excel

Microsoft Word

Verbal Communication

Flexible and Adaptable

Timeline

Associate, Business Development (Relationship Management)

Shopee Mobile Malaysia Sdn Bhd
07.2022 - Current

Associate, Business Development (SMB Sales) - Shopee Food

Shopee Mobile Malaysia Sdn Bhd
04.2022 - 06.2022

Part-time Promoter

Magnifier Sdn Bhd
06.2019 - 01.2020

Diploma - Business

Help University
04.2001 - 05.2019

Bachelor of Economics (HONS) - undefined

Help University

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CHRIS TAN