Summary
Overview
Work History
Education
Skills
Extra Skills
Strong Points
Career Advancement
Job Referees
Personal Email
Personal Information
Computer Literacy
Timeline
Generic
Wei Wei Chan

Wei Wei Chan

Assistant Director Of Sales
George Town,07

Summary

To be a responsible and committed team player, dedicated to contributing to the organization’s success. To excel in all assigned tasks and maintain a results-oriented mindset. To share knowledge and continuously enhance my skills through work experience, while seeking opportunities for career growth within the organization

Overview

19
19
years of professional experience
2
2
years of post-secondary education

Work History

Assistant Director of Sales

Royale Chulan Penang
George Town, Penang
10.2023 - Current
  • - Lead and oversee the sales team in achieving revenue targets across Corporate, Government, MICE, Travel Agents, and OTA segments.
  • - Develop and implement sales strategies and tactical plans to support the hotel's budget, aligning with the CEO’s goal of 25% gross profit.
  • - Drive business growth through client relationship management, strategic partnerships, and market analysis to identify new opportunities.
  • - Spearhead major hotel initiatives, including trade shows, corporate sales calls, promotional campaigns, and high-impact collaborations.
  • - Supervise the Reservation Team, ensuring seamless operations, rate monitoring, and strategic pricing alignment with HQ.
  • - Oversee event sales, including bridal fairs, seminars, and corporate gatherings, ensuring high conversion rates and successful execution.
  • - Collaborate with marketing teams to create targeted promotions and enhance brand visibility.
  • - Analyze sales performance data, forecasts, and reports, providing insights for continuous improvement.
  • Maintain high service standards through team training, mentorship, and leadership development.

Senior Sales Manager

Royale Chulan Penang
George Town, 07
06.2021 - 01.2022

- Managed key corporate accounts, government segments, and travel agencies, ensuring long-term business relationships and revenue growth.
- Collaborated with marketing and operations teams to enhance sales conversions and customer satisfaction.
- Conducted market research to identify trends, positioning the hotel competitively within the industry.
- Developed and implemented trade show participation plans, corporate roadshows, and promotional activities to increase brand presence.
- Mentored and coached junior sales team members, preparing them for leadership roles.

Sales Manager

Royale Chulan Penang
01.2016 - 01.2020

- Spearheaded new business development by identifying potential clients in corporate, MICE, and government segments.
- Negotiated and closed high-value contracts with key clients, contributing to overall revenue growth.
- Organized and managed hotel sales promotions, marketing campaigns, and networking events to attract more business.
- Monitored market trends and conducted competitive analysis to enhance pricing strategies.
- Provided sales performance reports to management, offering insights for decision-making and business planning.

Customer Services Manager

Ippin Texitile Pty Ltd
Campsie, Sydney
01.2011 - 01.2016
  • Built strong customer relationships and boosted VIP program engagement
  • Coached and inspired the store team to exceed sales targets and KPIs
  • Managed stock deliveries 2-3 times weekly, ensuring efficient restocking
  • Implemented promotional strategies to drive sales and enhance customer experience

Sales Executive

Twenty- Twenty Tooling Engineering Sdn Bhd
01.2010 - 01.2011
  • Identified business opportunities to drive sales growth and expand the market
  • Managed corporate accounts and maintained strong client relationships
  • Aligned sales strategies with product and market trends for business development

Sales Executive

Intradeco (M) Sdn Bhd
George Town, Penang
01.2009 - 01.2010

- Assisted the Sales Manager in achieving revenue targets by implementing strategic sales initiatives and delivering exceptional client service.
- Engaged with customers through various communication channels, providing in-depth product and service information while efficiently resolving inquiries and concerns.
- Continuously enhanced sales knowledge and technical expertise through self-improvement, training, and staying updated on industry trends.
- Worked closely with cross-functional teams to align sales strategies with customer needs, increasing overall satisfaction and brand loyalty.
- Played a pivotal role in developing sales strategies and action plans, identifying potential market opportunities to drive business growth.

Sales Coordinator to Sales Executive

Ikatech (M) Sdn Bhd
George Town, Penang
01.2006 - 01.2009

- Identified and developed new business opportunities to expand the company's product reach and market penetration.
- Managed and nurtured key corporate accounts, fostering long-term client relationships and ensuring continued business growth.
- Delivered exceptional customer service, ensuring high client satisfaction and retention through proactive engagement.
- Excelled in a fast-paced, high-pressure environment, consistently exceeding sales targets and KPIs.
- Proactively followed up with clients, demonstrating a results-driven approach that contributed to sales growth.
- Collaborated with the Finance Department to streamline invoicing and receivables, ensuring accurate and timely transactions.
- Pursued sales leads and new opportunities, contributing to the expansion of the company’s client base.
- Compiled and analyzed weekly sales reports, monthly sales plans, and annual sales strategies to optimize performance and drive results.
- Created and submitted accurate quotations and proposals, adhering to strict deadlines and client expectations.

Education

Diploma - Business Management

Australian Ideal College
Sydney
01.2011 - 01.2013

SPM -

SMJK (C) Convent Datuk Keramat
George Town

Skills

  • Strong Interpersonal Communication Skills

  • Strong Research Abilities

  • Basic Technical Proficiency

Client relationship management

Revenue growth

Sales leadership and training

Teamwork

Extra Skills

  • Effective Communication Skills: Proficient in phone etiquette, negotiation, and collaboration with colleagues, vendors, suppliers, and customers.
  • Strong Research Abilities: Highly resourceful with extensive experience in leveraging online tools for research and information gathering.
  • Basic Technical Proficiency: Skilled in installing, upgrading, and implementing computer programs with a basic understanding of various software applications.

Strong Points

  • I consider myself to be patient, friendly, and courteous.
  • I enjoy working with people and am always eager to learn new skills and knowledge from them.
  • I believe that handling people is one of the most challenging aspects of any role, and I take pride in managing it effectively.
  • I am always prepared to face new challenges and am willing to put in the extra effort to overcome any obstacles.
  • I believe that with hard work, strong self-discipline, determination, and a positive mindset, I can excel in any endeavour I undertake.

Career Advancement

  • 2004-2007, Sales Coordinator, Ikatech (M) Sdn Bhd, Trying to go for IT industry
  • 2008-2009, Sales Executive, Ikatech (M) Sdn Bhd, Trying different opportunity
  • 2009-2010, Sales Executive, Intradeco (M) Sdn Bhd, Trying different opportunity
  • 2010-2011, Sales Executive, Twenty- Twenty Tooling Engineering Sdn Bhd, Spouse received a job offer at Sydney, Australia.
  • 2011-2013, Retail Store Manager, IPPIN TEXITILE PTY LTD, Working Visa Due on 2013
  • 2014-2021, Sales Manager, Royale Chulan Penang
  • 2021-2022, Senior Sales Manager, Royale Chulan Penang
  • 2023-present, Assistant Director of Sales, Royale Chulan Penang

Job Referees

  • Ms. Anne, Director of Sales (retired), +60 16-7803571
  • Mr. Eric Ng, Director of Sales, +60 12-381 9997
  • Additional referees will be provided upon request.

Personal Email

ch_wwei86@hotmail.com

Personal Information

  • Age: 37
  • Place of Birth: Penang
  • Ethnicity: Chinese
  • Height: 168cm
  • Weight: 50kg
  • Date of Birth: 10/21/86
  • Nationality: Malaysia
  • Marital Status: Married

Computer Literacy

Proficiency in Windows Microsoft Word, Excel & Power Point

Timeline

Assistant Director of Sales

Royale Chulan Penang
10.2023 - Current

Senior Sales Manager

Royale Chulan Penang
06.2021 - 01.2022

Sales Manager

Royale Chulan Penang
01.2016 - 01.2020

Customer Services Manager

Ippin Texitile Pty Ltd
01.2011 - 01.2016

Diploma - Business Management

Australian Ideal College
01.2011 - 01.2013

Sales Executive

Twenty- Twenty Tooling Engineering Sdn Bhd
01.2010 - 01.2011

Sales Executive

Intradeco (M) Sdn Bhd
01.2009 - 01.2010

Sales Coordinator to Sales Executive

Ikatech (M) Sdn Bhd
01.2006 - 01.2009

SPM -

SMJK (C) Convent Datuk Keramat
Wei Wei ChanAssistant Director Of Sales