Kah Weng Leong (Eric)
Assistant Manager, Marketing
Ampang,Selangor
Summary
I've been in property industry for nearly 10 years, with demonstrated history of my involvement mainly on higher end properties. I’ve started my career as a front-liner and this has allow me to understand the importance of customer relation. As a marketer, on-the-job experience has afforded me a set of skills, which include business planning, strategic planning and negotiation.
In addition to my experience, I am a problem solver in my team with passion in property, gain new knowledge and strive to further improve myself. I’m a strong team player and I believe that my experience would make a valuable addition to your organization.
Overview
11
11
years of professional experience
5
5
years of post-secondary education
Work History
Assistant Manager, Marketing
Bangsar Hill Park Development Sdn. Bhd.
Bangsar, Kuala Lumpur
07.2018 - Current
- Project :
- Bangsar Hill Park @ Bangsar, Kuala Lumpur
- Plan and monitor the implementation of marketing and sales activities towards achieving company’s sales targets within approved budget
- Liaise with the following parties on preparation of relevant advertising & promotional tools to support implementation of marketing activities:
- Advertisement and media agency
- Creative and digital marketing agency
- Event organizers
- Scale model makers
- CGI artist
- Architect and landscaper
- Authority
- Negotiate contract terms and prepare management paper by compiling quotations and tabulating expenses for approvals
- Carry out market survey on competitors, general market trends, compile and prepare market survey reports, SWOT analysis to assist on the design and pricing of the development
- Preparation of reports and presentations to management
- Sales kit preparation and coordinate sales gallery setup
- Real estate agency briefing and attend to agent's enquiries
- Marketing budget tracking and controlling
Senior Executive, Sales & Marketing
PPB Property Development Sdn. Bhd.
Cheras, Kuala Lumpur
01.2016 - 06.2018
- Project :
- Megah Rise @ Taman Megah, Petaling Jaya
- Southern Marina @ Puteri Harbour, Johor
- Liaise with the following parties on preparation of relevant advertising & promotional tools to support implementation of marketing activities:
- Creative agency
- Event organizers
- Scale model makers
- CGI artist
- Authority
- Engage in sales
- Manage sales gallery and ensure all enquiries are captured to assist on marketing campaign
- Conduct extensive market research with presentation
- Obtain APDL and other licenses
Executive, Sales
PPB Property Development Sdn. Bhd.
Damansara Heights, Kuala Lumpur
05.2014 - 01.2016
- Project :
- Southern Marina @ Puteri Harbour, Johor
- Engage in sales
- Coordinate roadshow booth setup and sales materials preparation
- Assist and coordinate with real estate agencies
- Manage and maintain sales gallery operation
- Report feedback and generate ideas to sell effectively
Executive, Sales
Guocoland Bhd.
Kuala Lumpur, Kuala Lumpur
01.2013 - 01.2014
- Project :
- DC Residency @ Damansara Heights, Kuala Lumpur
- Engage in sales
- Conduct market research
- Conduct 1 to 1 audio room presentation to potential client
- Report feedback and generate ideas to sell effectively
Executive, Sales
UEM Sunrise Bhd.
Mont Kiara, Kuala Lumpur
01.2011 - 01.2013
- Project :
- Arcoris SOHO & Residences at Mont' Kiara, KL
- 11 Mont' Kiara at Mont' Kiara, KL
- 10 Mont' Kiara at Mont' Kiara, KL
- 28 Mont' Kiara at Mont' Kiara, KL
- Teega @ Puteri Harbour, Johor
- Engage in sales
- Conduct market research
- Report feedback and generate ideas to sell effectively
Education
Bachelor of Arts - Business Management (Marketing Major)
University of Northumbria
KDU University, Selangor 02.2006 - 05.2010
Business Foundation Studies
Taylor's College
Taylor's College, Subang, Selangor 01.2005 - 01.2006
Skills
Market Research
Timeline
Assistant Manager, Marketing
Bangsar Hill Park Development Sdn. Bhd.
07.2018 - Current
Senior Executive, Sales & Marketing
PPB Property Development Sdn. Bhd.
01.2016 - 06.2018
Executive, Sales
PPB Property Development Sdn. Bhd.
05.2014 - 01.2016
Executive, Sales
Guocoland Bhd.
01.2013 - 01.2014
Executive, Sales
UEM Sunrise Bhd.
01.2011 - 01.2013
Bachelor of Arts - Business Management (Marketing Major)
University of Northumbria
02.2006 - 05.2010
Business Foundation Studies
Taylor's College
01.2005 - 01.2006
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