Bruno Foo Nyan THONG

Responsibilities

· To ensure Pico Malaysia’s brand is not perceived as the events and marketing specialist only as the brand have move forward into brand activation

· To conceptualise for major events and translating into brand activation via digital experiences and unique activities

· To network with the industry partners/players for future and possible working relationships

· Ensuring that specifications offered to customers are within the scope of the Company and that customer’s requirements are adequately conveyed to other departments – design, production and accounts.

· Identifying new and potential clients as well as maintaining current clients

· Planning and allocating the manpower for the team in order to achieve desired target

· To ensure that the team schedules/timeline in design, presentation, production and on site support are fulfilled according to customer requirement

· Coordinating closely with operations and liase with clientele and organisers with regards to matters pertaining projects, in particular those that can adversely affect quality to customer

· Carrying out pre-show costing and contract review of the project awarded

· Authorising and selecting sub-contractors to ensure project is delivered with desirable quality

· Participating in audits by the internal quality auditors for the eventual improvement of the company

Achievements

Sales (Global Sales)

- Achieved Sales growth on 2nd year onwards after taking over

- Sales grew 50% on the 2nd year

- Sales grew 20% year on year

- Increased profit margin 5-10% year on year

Sales (IES)

- Achieved Sales growth on 2nd year onwards after taking over

- Sales grew 20% on the 2nd year

- Sales grew 15-20% year on year

- Increased profit margin 5-10% year on year

Appointed as Brand & Activation Agency for Keyence Corporation, Japan (2014 – Current)

Appointed as the Agency for “The New Santana Legend Tour 2012”, a tour on road travelling from Germany to Beijing, China.

Appointed Official Venue Infrastructure Overlays for Commonwealth Games 2010, New Delhi, India

• Previously held the position of Senior Marketing Coordinator (April 2006 – December 2006)
• Previously held the position of Marketing Coordinator (August 2004 – March 2006)
• Counsel students and parents on education options in Australia, United Kingdom, Switzerland, Singapore and Malaysia
• To plan and implement marketing strategies for Indonesia and Malaysia
• To compile and coordinate national marketing plan and budget
• To grow market share and raise company’s profile/brand within a specific budget
• Increase the profitability of all Indonesia and Malaysia offices
• Built and maintain relationship with representatives from institution as well as Principals and Counselors from schools and colleges
• Liaison with suppliers and identifying new ones when required
• Responsible of new market development

Achievements :

Setting up offices in Kuching and Ipoh in view of targeting Foundation & TAFE market