Brian Lim Chang Meng

• Drove performance excellence in a 100,000 sqft warehouse,

handling 120,000 SKUs of fashion products.

• Successfully implement and move of the KLIA warehouse

(POS Malaysia Aviation) to PTP (Tanjung Pelepas – Kerry

Logistics) within 3 months and thru this exercise will enable to

have a cost saving of RM 1.2 million per year.

• Managed a diverse team, fostering a culture of continuous

improvement and operational success.

• Analyzed logistics solutions, optimizing processes for cost

efficiency and performance.

• Ensured compliance with import/export regulations,

safeguarding the company's operational integrity.

• Spearheaded the establishment and management of a 26,000

sqft warehouse, optimizing logistics with the capability and

capacity of handling up to 70 containers per month.

• Established a robust warehouse management system that

streamlined processes and reduced delivery times.

• Collaborated with cross-functional teams to develop detailed

product requirements, ensuring alignment across business and

technical teams.

• Developed a comprehensive tracking system, enhancing

visibility for customers from order receipt to doorstep delivery.

• Realigned and created new SOPs with third-party developers,

ensuring adherence to updated KPIs and operational efficiency.

• Utilized data analysis to identify process gaps, leading to

enhanced reporting and informed decision-making. operations

in China, Singapore and Malaysia, managing omnichannel

fulfillments and logistics projects

Spearheaded operational improvements that significantly

enhanced efficiency and profitability at Visionary Solutions Sdn

Bhd.

• Organized and optimized daily operations for Order Processing

and Inventory teams in Malaysia, ensuring consistent on-time

delivery.

• Enhanced team productivity by restructuring roles and

streamlining operational tasks, resulting in improved efficiency.

• Negotiated contracts that reduced budgetary expenditures,

contributing to increased profitability and cost control

• Enhanced team productivity by restructuring roles and

streamlining operational tasks.

• Spearheaded the transition of a 50-year-old transportation company into the courier and e-fulfilment sector

• Built and led a high-performing team across multiple operational and sales functions, enhancing productivity.

• Implemented cost-management strategies, reducing overhead expenses while maintaining service quality.

• Developed comprehensive sales proposals that effectively showcased product quality and market positioning.

• Oversaw the implementation of efficient process flows and SOPs across all operational areas.

• Oversaw comprehensive operational processes, ensuring alignment with senior management directives and customer needs.

• Achieved monthly sales growth from RM 60k to 350k, significantly boosting company revenue.

• Spearheaded the establishment of a new eCommerce

logistics unit, focusing on last-mile delivery solutions across

Malaysia.

• Chaired executive meetings to identify improvement

opportunities and align strategies with long-term objectives.

• Developed and implemented the SUN System for package

management, enhancing operational efficiency and customer

experience.

• Successfully set up a distribution network with 3 main

centers and 10 branches, achieving consistent margin targets

and growth.

• Designed and launched a modern employee recognition

program, boosting productivity and team morale.

• Managed budget implementations and contract negotiations,

consistently achieving margin targets

• Managed to generate RM 390k revenue per month during my

final month.

• Spearheaded the restructuring of operational processes and growth of 2 branches to 10 branches with enhancing efficiency and productivity across 10 branches.

• Restructured operational processes, enhancing SOPs and workflows to improve efficiency.

• Developed the LEX Delivery Network, scaling daily parcel loads from 500 to 11,000 within a year.

• Enhanced resource utilization and reduced waste by improving operational planning and frameworks.

• Implemented performance monitoring systems, boosting team member productivity and customer satisfaction

• Managed end-to-end logistics operations for Lazada, ensuring timely delivery and efficient reverse logistics.

• Developed and implemented KPIs to enhance visibility and minimize claims, resulting in improved customer satisfaction.

• Conducted gap analysis with 3PL partners to identify performance issues and implement corrective actions.

• Developed standard operating procedures to streamline workflows and enhance operational productivity.

• Trained and led a team of Key Account Managers, fostering strong relationships with 3PL partners to drive performance improvements.

• Spearheaded logistics operations for OTC products and medical devices, ensuring timely fulfilment and delivery.

• Ensured timely processing of orders for various customer segments, including hospitals and pharmacies.

• Analyzed business processes, identifying and resolving inefficiencies that improved workflow and service delivery.

• Developed and implemented standard operating procedures, enhancing process efficiency and compliance.

• Implemented strategies that improved service levels and compliance with regulatory requirements.

• Championed initiatives to optimize departmental expenses while maintaining high-quality service standards.

• Supported the Medical Device Manager in overseeing the medical device division for Dialysis, Implants, Cardio, and Orthopedic products.

• Managed the entire supply chain process, achieving a 95% KPI target for order processing, inventory, and delivery.

• Streamlined inventory transactions, aligning ordering processes with demand forecasts to reduce costs.

• Coordinated annual operations budgets and tracked expenses to optimize financial performance.

• Reported monthly and annual sales and performance metrics, providing valuable insights for management decisions.

• Planned and successfully implemented Sales strategy and sales plan for new courier market and support on building the operations functions.
• Devised SWOT analysis to create and execute business plan supporting achievement of established quotas.
• Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
• Capitalized on industry and marketplace trends to strategize solutions and enhance business operations.
• Streamlined operational efficiencies by delivering recommendations for knowledge-base processes and procedures.

• Provided comprehensive sales and service support to new accounts, addressing inquiries and requests effectively.

• Maintained and analyzed customer, prospect, and competitor databases to implement targeted marketing promotions.

• Developed and implemented marketing promotions that significantly increased customer engagement and retention.

• Ensured seamless logistics coordination, enhancing customer satisfaction and retention through customized services.

• Achieved monthly revenue goals through proactive outbound calls and strategic cross-selling initiatives.

• Achieved a consistent track record of meeting and exceeding monthly revenue targets through effective sales strategies.

• Led a team to enhance business development and customer service in the logistics division, resulting in substantial revenue growth.

• Guided Business Managers in delivering exceptional service and support to new and existing clients.

• Analyzed market trends to maintain competitiveness, ensuring Singapore Post's position as a leader in logistics.

• Developed and implemented a targeted campaign that generated an additional SGD 18K in revenue within five months.

• Achieved a sales target of SGD 7 million in 2008, exceeding the previous year’s results by 15%.

• Proactively managed key accounts and developed long-term relationships, contributing to sustained business success.

• Successfully enhanced customer satisfaction and drove

revenue growth through strategic account management.

• Maintained and analyzed customer, prospect, and competitor

databases to implement effective marketing promotions.

• Achieved quarterly revenue goals through proactive outbound

calls and strategic cross-selling initiatives.

• Delivered exceptional service by addressing sales inquiries and

complaints with a Best in Class standard.

• Coordinated logistics for top clients, ensuring timely pickups

and deliveries while maintaining high customer satisfaction

standards.

• Identified prospect needs and developed appropriate responses along with information on suitable products and services.
• I was awarded "First Time Buyer Award 2004" for having the highest number of new sales and highest sales revenue in Singapore for the Tele sales Category.
• Identified prospect needs and developed appropriate responses along with information on suitable products and services.
• Proactively managed client correspondence and recorded all tracking and communications.
• Maintained routine communication with clients to assess overall satisfaction, resolve complaints and promote new offerings.
• Worked to develop network by identifying and pursuing new leads, attending industry events and building rapport with clients.
• Performed cold-calling and follow-ups with leads to secure new revenue.
• Supported customers continuously from sales process to product set-up and use.
• Coordinated trade shows and created marketing collateral to reach greater potential customers.
• Interacted with problematic accounts, helping to build lasting rapport and boosting revenue opportunities.
• Set up appointments with potential and current customers to discuss new products and services.
• Used consultative sales approach to understand customer needs and recommend relevant offerings.