AWOYOMI TOKUNBO EBENEZER
Kuala Lumpur
Summary
Distinguished International higher education recruitment specialist with more than a decade of experience in enhancing university student recruitment and market strategies across major markets such as Asia, Africa, the Middle East, and Latin America.
Developed processes for lead generation causing a 30% year-over-year revenue growth in Southeast Asia for university clients.
Overview
13
13
years of professional experience
Work History
International Education Analyst
Grok Global Services
06.2021 - Current
- Implemented comprehensive market research methodologies to analyze the source market education landscape, leveraging data-driven insights to optimize recruitment strategies for university clients from
- Australia, the UK, New Zealand, the USA, and Canada, resulting in a 25% increase in applications and a higher conversion rate
- Planned and executed data-driven market entry strategies for 5 new education initiatives within the SEA region, resulting in an average revenue growth of 25% within the first year
- Forged strategic partnerships with 10+ regional stakeholders (mostly education agents), bringing about a 40% increase in collaborative initiatives
- Significant Achievement: Engineered efficient data analysis workflows, driving a 30% reduction in turnaround time for market insight reporting, empowering clients to make informed decisions faster and gain a competitive edge in their respective markets.
Business Development Strategist
ISBAUK College
09.2018 - 03.2021
- Effected strategic measures to enhance the College's financial health, including optimizing visa processing procedures, resulting in a 30% decrease in visa rejection rates and a 15% increase in international student enrollment
- Pioneered cutting-edge student relationship management protocols, streamlining communication channels and dropping response time by 50%, boosting an overall student satisfaction increase of 30%
- Significant Achievement: Established and accomplished a comprehensive international student fee recovery strategy, prompting a 60% improvement and securing over 200,000 USD in revenue for the institution.
Student Recruitment Manager
Adroit College
03.2014 - 12.2017
- Headed international recruitment sales team, appointing 15 education agents and managing the enrolment process for 250+ international students from 12 countries into renowned higher education institutions
- Leveraged data-driven insights to penetrate new student markets, leading to a 30% growth in market share and a 25% increase in overall student satisfaction levels
- Significant Achievement: Accomplished a notable 30% year-over-year increase in international student enrolment, contributing to an 80,000 USD revenue surge by successfully expanding agent networks and establishing strategic partnerships.
Conversion Specialist | Recruiter
Byte Quip Sdn, Bhd KL
06.2011 - 08.2013
- Collaborated with top-tier educational institutions (Western Countries) to create tailored marketing collateral, causing a 20% increase in student enrollment and a 15% boost in conversion rates
- Developed and implemented integrated marketing campaigns across digital and traditional channels, boosting brand visibility and driving lead generation, bringing about a 30% increase in student enrollment
- Delivered personalized education consultations to 100+ prospective students, tailoring educational solutions to their unique needs and goals, resulting in a 25% growth in enrollment rates
- Significant Achievement: Achieved a remarkable 98% increase in conversion rates, leading to an annual influx of 100 new student enrollments through the implementation of cutting-edge digital marketing strategies.
Education
Ph.D - Project Management - Engineering
Universiti Putra Malaysia
2025
M.Sc. - Remote Sensing and GIS
Universiti Putra Malaysia
2021
BSc (Hons) - Quantity Surveying
SEGi University
2016
Skills
- Sales
- Research
- Student Recruiting
- Adult Education
- Negotiation
- Analytical thinking
- Strategic Planning
- Relationship Development
- Communication
- Leadership
- Lead Generation
- Networking
Timeline
International Education Analyst
Grok Global Services
06.2021 - Current
Business Development Strategist
ISBAUK College
09.2018 - 03.2021
Student Recruitment Manager
Adroit College
03.2014 - 12.2017
Conversion Specialist | Recruiter
Byte Quip Sdn, Bhd KL
06.2011 - 08.2013
Ph.D - Project Management - Engineering
Universiti Putra Malaysia
M.Sc. - Remote Sensing and GIS
Universiti Putra Malaysia
BSc (Hons) - Quantity Surveying
SEGi University
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